Nykaa opens second On Trend store in the City of Nawabs, Lucknow

July 2021: Nykaa, India’s leading beauty and fashion destination, launches its second On Trend Store in Lucknow at one of the city’s most popular locations- Phoenix Palassio Mall. With this launch, beauty lovers in the city, now have access to a wider Nykaa experience as the On Trend store will bring to them the latest in trends and products that need to be on every beauty enthusiast’s radar.

The Nykaa On Trend Store in Lucknow at Phoenix Palassio Mall will offer products across makeup, skincare and fragrances from leading Indian and international brands such as Estee Lauder, Clinique, Bobbi Brown, Smashbox, Nykaa Cosmetics, Huda Beauty, Kay Beauty, e.l.f, The Balm & many more. The store houses a wide repertoire of products making it a haven for all who have a passion for beauty - from those who have just embarked on their beauty journey to seasoned makeup pros, there is something for everyone!

So drop by the store and let Nykaa’s Beauty Assistants guide you towards a delightful and seamless shopping experience and point you to the season’s must-buys. The store also has an exciting offer lined up for shoppers promising a gift for every purchase of over INR 2000 (** offer valid until 31^st July)

In line with its promise of ‘Your Safety, Our Passion’, Nykaa has implemented a series of safety measures to make every customer’s shopping experience as contactless and safe as possible. This includes regular fumigation and deep cleaning, frequent hand sanitization and temperature checks for all persons before entering the store. Additionally, social distancing is being practiced within stores with a limited number of employees and customers permitted at any given time.

Nykaa Spokesperson, says, “Encouraged by the love from our customers in Lucknow, we are here with our second Nykaa store in the city that has always enjoyed a regal relationship with all things beauty. With the launch of the On Trend Store, we are thrilled to extend our online beauty selection into a curated offline offering that features the best of Indian & International brands for patrons in Lucknow. Keeping customer satisfaction and safety paramount, we have implemented all essential hygiene protocols to safeguard the health of our customers and employees”.

The Nykaa On Trend Store is located at Phoenix Palassio Mall, Unit no. G70 & 71, Sector -7, Amar Shaheed Path, Gomti Nagar Extension, Lucknow - 226010.

About Nykaa

Nykaa was founded in 2012 by Indian entrepreneur Falguni Nayar with a vision of providing a carefully curated range of products for every beauty solution. Derived from the Sanskrit word ‘Nayaka’ meaning one in the spotlight, it rests on three ideals - curation, content and convenience. Nykaa has an Omni channel model with multiple retail stores across India. The Nykaa Guarantee ensures that all products available at Nykaa are 100% authentic sourced directly from the brand or authorized distributors. Since its launch Nykaa has expanded its offering to include fashion with the multi-brand ecommerce platform Nykaa Fashion and grooming and lifestyle products for men with Nykaa Man. Through engaging and educational content and messaging on social media, emails and the Nykaa Network community platform, Nykaa has built a community of millions of beauty and fashion enthusiasts across India. Additionally, the Nykaa Pro platform caters to all professional beauty needs with special access and offers.