Mr. Eric Braganza, President, Haier Appliances India announces retirement after 12 glorious years

 

• Mr. Eric Braganza will continue to serve as a consultant with the brand along with his role as President of CEAMA (Consumer Electronics and Appliances Manufacturers Association)
• Mr. Satish N.S. to take over as President, Haier Appliances India Pvt Ltd

National, December 30, 2021: Haier, the global leader in Home Appliances & Consumer Electronics and World’s Number 1 brand in Major Appliances for 12 Consecutive Years*, today announced that Mr. Eric Braganza will retire as the President of India operations effective January 1, 2022. Mr. Eric Braganza is a veteran in the consumer durables industry who brings along an inspiring professional experience of over 35 years and has been spearheading the organization since September 2009. In his role, Mr. Braganza has put the building blocks, talent, and strategies in place at Haier India that serve as the foundation for the company’s continued growth for the past 12 years in the consumer durables market in India.

Under Mr. Eric Braganza’s leadership, Haier India continued to record phenomenal y-o-y growth over the last few years to become one of the most prominent brands in the home appliances and consumer electronics industry. His management prowess proved instrumental during Haier's expansion in India, playing a pivotal role in establishing partnerships with some of the largest national and regional retailers in the country. Amongst his many contributions to the organization was creating a strong and stable team of core members and promoting the spirit of micro-entrepreneurship in them to drive success for the brand in India. From defining the brand by breaking the category clutter in the market to introducing meaningful innovations in Haier’s product range specifically designed for Indian consumers, Mr. Braganza has been behind the brand’s success story in the country.

Commenting on the development, Mr. Eric Braganza said, “Haier is one of the most exciting, innovative and mission-driven companies, and I am honored to have led the brand in India in its growth journey. Today, the brand has made a significant impact in the market with its commitment to serve the needs of Indian customers, guided by its core philosophy of ‘Inspired Living’. The last few years have been critical in the growth of the brand as we focused aggressively on not just expanding Haier’s market presence, but also in strengthening our customer service and improving our product line-up by increasing our investments to make Haier’s local manufacturing more robust. It’s very fulfilling to witness the extraordinary success that the brand has achieved since I joined in September 2009 and I feel confident as the brand embarks on a new chapter of innovation-led growth.”

Haier Appliances India today ranks as the 4th largest consumer durables brand in the country, an achievement made possible through Mr. Braganza’s role in understanding the consumer demands in the Indian market, leading the brand in the innovation phase of the sector. It is due to his diligence and efforts that today Haier has built a vast retail footprint along with a widely spread service network across India. Mr. Braganza is the pillar that has instilled not only consumer trust in the brand but also a strong sense of belonging amongst the employees and dealers who have always been proud to be associated with Haier India.

As of January 1^st, 2022, Mr. Satish N.S, Senior Vice President, Sales & Marketing, Haier Appliances India, will be taking over as President of the company. Mr. Eric Braganza will continue to mentor the team as a consultant.

ABOUT HAIER INDIA

Headquartered in New Delhi, Haier India has pan India operations and a vast distribution network across the country along with a manufacturing facility in Pune, Maharashtra. Product offerings of Haier India range from refrigerators, air conditioners, washing machines, TVs, water heaters, freezers to microwave ovens, with a special focus on local needs. For example, washing machines that work at nearly Zero Water Pressure help solve the biggest challenge that Indian consumers face in their daily lives, while Haier Bottom Mounted Refrigerators have also been well received by Indian consumers due to its large refrigeration capacity which caters to local people’s dietary habits. A larger refrigeration capacity means the consumer can store more vegetables while the refrigerator also makes people’s lives easier by placing the refrigerating chamber at the top of the machine.

ABOUT HAIER GROUP

Haier Group today is the world’s leading brand of major household appliances which is now transforming from a traditional manufacturer to an open entrepreneurship platform. In the era of the Internet and post e-commerce, Haier will extend its ecosystem to social networks and community economies while enhancing the user value of Haier products and services and instilling integrity as a core competency throughout the Group. Haier aims to become a global leader in the era of the Internet of Things.

Revenue generated by the traditional economy: Haier Group’s global revenue in 2017 was US$ 37.2 billion, with year-on-year growth of 20%; total pre-tax profits exceeded US$ 4.62 billion, profits achieved a year-on-year growth of 12.8%. Currently, the Group’s brands include Haier, Casarte, GE Appliances, AQUA, Fisher & Paykel, Leader, RRS, DCS, and Monogram. Each brand has its own unique market positioning and provides outstanding user experiences for end users. Haier is now further deploying and demonstrating the effectiveness of the Rendanheyi management model and will internationalize Rendanheyi through its unique cultural integration system.

Bringing children closer to nature with aqua-art/aqua-scaping

Humans and nature are meant to survive hand in hand. However, in this day and age urban kids rarely get a chance to be close to nature. Gen-Z is mostly busy streaming their favourite shows on the internet, snapchatting and playing games. Gone are the days when kids would climb trees or have a puddle of water to throw pebbles into, for a simple joyous evening. 

Sharing a similar thought that kids should interact with nature as much as they do with technology, a father wanted to introduce his 7 year old to the art of aquascaping and wanted to get him an aquarium. The idea behind his thought was a rather simple wish that his son would be able to witness nature in the safety of their home and eventually acquire a sense of responsibility and liking for nature and all the treasures it holds. Here’s how even a small foot long aquarium works wonders for a child:

Being close to nature:

An aquarium brings a small piece of nature into our homes. Everything we see outdoors like rocks, soil, sand, water, plants as well as the fish in it can be experienced indoors. That is the idea behind aqua-scaping; every element in that tank is real and alive.

Science lessons at home:

A home aquarium is an environment in itself, a tiny ecosystem. When a child gets their first aquarium, they learn about the soil, water and its behaviour, live bacteria, how plants consume carbon dioxide and how the whole setup gives oxygen generation a push for the fish to thrive. Each process that takes place in an outdoor fresh water body has to happen inside the aquarium, without which the fish fail to survive. To keep the natural cycles and processes active in the tank for the fish to thrive a child will have to dedicate time in understanding how things work and what goes into maintaining it. And while doing so, children can learn lessons of biology and even ecology.

Learning to be responsible:

A fish tank requires minimum maintenance really. However, the actions needed are of high importance like feeding the fish, replacing the water, maintaining a suitable temperature for the fish, keeping an eye on algae and cleaning decoration objects and gravel in the tank. Fish in home aquariums have limited resources, and what they have or don't have to take care of themselves depends on the human incharge. Children can learn lessons of responsibility by taking care of the aquarium simply by learning the effects their actions have on their pet fish and plants.

The emotional impact:

Simply looking at an aquarium can reduce stress and anxiety in children. Just like any other pet, fish can be good listeners and can serve as buddies that the child can share secrets with which they may not be comfortable sharing with parents. Looking after the fish and the aquarium takes up quite a bit of attention and can control frustration in the child. Maintaining an aquarium is a very active hobby as well and can help children deter negative emotions

We can derive that aqua-scaping is an art form which not only explains nature and natural habitats, but also teaches a lot of aspects of science, taught in school and university. Aqua-scaping develops cognitive skills in children and makes learning science an easier process while cultivating a love towards nature and promoting artistic traits in them. When one adopts an aquarium, one adopts a piece of nature. It is an art form that has the power to really transform people.

Nouriture signs maverick actor Pankaj Tripathi as brand ambassador for cattle feed

~ Educate Indian farmers about 'Sirf chusti nahi, pushti bhi' ~

Mumbai, 30^th December, 2021: Anmol Feeds Pvt. Ltd. ventured into the livestock feed industry over two decades back and recently launched its products under the umbrella brand Nouriture to meet the growing challenge of quality livestock feeds in the market. Nouriture embodies the motto of a more forward looking, technology driven, future-ready and contemporary brand that can meet the needs of the livestock farmers across India. The company today, announced their first brand ambassador maverick actor Mr. Pankaj Tripathi for its cattle feed brands Nouriture Godhenu Gold, Milk-o-milk plus and Super 20 plus that aims to change perceptions through its positioning of 'Sirf chusti nahi, pushti bhi'.

Speaking on the campaign, Mr. Amit Saraogi, Managing Director, Anmol Feeds, stated, “We wanted to create a high recall for our cattle feed brand, Nouriture Godhenu Gold, and our superlative product deserved a brand ambassador like Mr. Pankaj Tripathi who has a unique appeal across the country with his own inimitable style. He is an energetic and versatile actor with a rich legacy of work. Pankaj’s common man personality resonates with our brand values, and we believe the association will go a long way in not only achieving the desired top-of-the-mind brand recall but also in bringing about a paradigm shift in farmer behaviour towards the right feed. Our campaign aims to educate and inform the farmers about why they need the right cattle feed for better yield. We hope the words, Sirf chusti nahi, pushti bhi is embedded in the minds of every farmer and stays for a long time."

The Indian animal feed market reached a value of INR 942.4 billion in 2020. The market is expected to grow at a CAGR of 12.5% during 2021-2026. Cattle feed involves 20% of the overall market share and is an ever growing and ever evolving category in the Indian rural market. Yet, there is a huge need gap when it comes to awareness amongst the farmers about the right compound feed for optimum benefits from the cattle. 

Mr. Pankaj Tripathi, Actor and Brand Ambassador of Nouriture Godhenu Gold, stated, “Being a farmer’s son myself I could relate to the brand language of Nouriture. I come from a place where education about the right livestock feed is much needed for rejuvenating the dairy business. Nouriture, has over the years shown a distinctive pedigree of innovation be it in product launches or brand building initiatives, the new commercial has been conceptualised to target the farmers and I am thankful to the management for thinking I can do justice to the brand.”  

Sukanta Samal, Chief Marketing Officer, Anmol Feeds, stated, “We have always been at the forefront, leading the change in market offerings. We thank Mr. Pankaj Tripathi for being a part of this exciting journey of Nouriture. With this campaign, we seek to not just make the farmers aware of the need for a proper cattle feed, but also generate top of mind recall for Nouriture Godhenu Gold.”

The positioning of brand Nouriture and its marketing initiatives are skewed towards strengthening the changing dynamics of the livestock feed industry. The film driven campaign features a simpleton farmer who arrives at the village milk Market to sell his share of milk. But he is greeted by Mr. Pankaj Tripathi who throws a very odd question at him which leaves him thinking. He compares the farmer's cow to a goat after seeing his milk canister's size. He then proceeds to educate him about how a cow needs a good cattle feed like Godhenu Gold for her proper health and better milk production.

Shreyansh Baid, Founder Director, Debdarsan Dutta (Chief Creative Officer) & Vaishakh Jhunjhunwala (Creative Director), Shreyansh Innovations associated with the conceptualizing of the advertisement stated, “Cattle feed advertising has largely been restricted to very loud and run of the mill kind of work. It lacks the necessary punch and argument that helps farmers make a conscious decision. the film's plot, the dialogues, and the choice of brand ambassador have been crafted in a manner that ticks all of the above boxes and brings in a newness to this category."

The campaign is live across social media, outdoor, print and on ground channels.

Campaign elements: TVC, Print AD, Social Media, Outdoors   Creative Agency: Shreyansh Innovations Pvt. Ltd.   Founder Director:  Shreyansh Baid   Director: Ankit Dahiya   Creative Director: Vaishakh Jhunjunwala

TVC details - To watch the film, visit –  YouTube: https://youtu.be/1SMrYu6b-Vw Facebook: https://fb.watch/a1jlDDR1m8/ Any other SM platforms:  ·         Instagram: https://www.instagram.com/tv/CXr36tzMeyB/?utm_medium=copy_link ·         Linkedin:  https://www.linkedin.com/feed/update/urn:li:activity:6878499506749620224/ Title of the film : AB INDIA KA HAR KISAAN CHUNEGA SIRF CHUSTI NAI PUSHTI BHI   Duration : 45 Sec

In their two-decade old journey Anmol Feeds have strived to change the narrative of the feed industry by bringing in modern cutting-edge technologies, innovative practices and policies for improved feeding, livestock health care, management and trade. Nouriture by Anmol Feeds is dedicated to lead its organization goals in a direction that will be instrumental in the development of the nation. The mission is maximising utilization of resources which can fetch prosperity for the livestock farmers and provide employment within the state.

About Anmol Feeds:

Since their foray into the livestock feed industry over two decades ago, Anmol Feeds Pvt. Ltd. has been focused on high quality livestock feed since the start of their journey, steadily expanding its production capabilities and helping farmers yield high returns. At present, Anmol Feeds has seven successfully running state-of-the-art superior manufacturing plants across six states- Uttar Pradesh, Bihar, West Bengal, Jammu & Kashmir, Jharkhand. With a cumulative production capacity of 1300 MT per day, the pioneers of pellet feed for Indian farmers, Anmol Feeds, has been catering to the livestock feed requirements of 20 states across India working with more than 50,000 farmer families and 1,000 employees. The Rs 500 crore company launched its products under the umbrella brand Nouriture last year to meet the growing challenge of quality feeds in the market and introduced their floating fish and shrimp feed into the market.

Celebrate New Year’s Eve with The Adventures of Sharkboy and Lavagirl on &PriveHD

Mumbai, 30 December 2021: The renowned English poet Willian Cowper wrote, “Variety is the very spice of life, that gives it all its flavour.” Entertainment that comes with diversity is always worth it. &PrivéHD, the premium destination of nuanced cinema brings to its viewers a film that is the perfect example of wholesome entertainment.

The Adventures of Sharkboy and Lavagirl is a fantasy action-adventure film that is also capable of tickling your funny bones with perfect comic timing of the characters. The film stars young entertainer Cayden Boyd, Primetime Emmy Award Winner Kristin Davis, People’s Choice Award winner Taylor Lautner and the gorgeous Taylor Dooley in pivotal roles and is directed by the acclaimed director Robert Rodriguez.

The Adventures of Sharkboy and Lavagirl brings to the audience the story of a young boy Max with a dreaming habit-making him a target for bullies. One day, he accidentally summons his imaginary characters Sharkboy and Lavagirl who are his heroes and will defend him at all costs. The tables turn when they arrive for real, and the two ask for Max’s help to save their planet. What follows is a journey filled with adventures and dangers.

The film is part of &PrivéHD’s special offering Privé Evenings which boasts of a special collection of films to keep the audiences entertained in the evenings on all weekdays. These stress-buster films are the perfect escape post a tiring workday.

Watch the nail-biting voyages of Max accompanied by his friends in The Adventures of Sharkboy and Lavagirl this Friday, December 31^st at 7 PM only on &PrivéHD

NEWJ Jumps 10 Spots in Top Global Digital First Publishers by Tubular Inc; Now Ranks at the 25th position

Homegrown digital-first publisher clocks six times higher viewership by end of 2021 in a short span of over two years

Mumbai, Maharashtra, India

NEWJ (New Emerging World of Journalism Limited) jumps 10 spots and has been ranked 25th among the top global digital-first publishers. NEWJ is the only Indian news publisher to consistently find a place in the top 50 “Digital First Media and Entertainment Properties” by Tubular Labs Inc., a leading global social video analytics company. 

NEWJ, India’s fastest growing media-tech company backed by Jio Platforms wraps up 2021 by making strides in delivering high-impact content to the Indian masses as a social-first publisher. 

In the year 2021, NEWJ launched over 35 channels across social media and OTT platforms covering multiple languages and has aggregated a viewership of 11.15 billion+ this year, amassing a total of 18 billion+ views till date. The average weekly video production capacity grew exponentially from 250 videos per week in 2020 to nearly 1000 videos per week in 2021. 

The year has also been promising as NEWJ collaborated with more than 25 brands for unique content production and distribution campaigns. Some of the most noteworthy partnerships have been with brands such as CRED, Luxor (Parker), Berger Paints and Reliance Digital to name a few. 

The company also bagged a record four accolades throughout the year. Beginning with IAMAI’s India Digital Awards for two categories (Most Consistent Excellence in Publishing and In-house content campaign), ENBA Special Jury Mention for the Best Digital News Channel (Hindi) to Entrepreneur India’s Best Online + Digital Startup of the Year, NEWJ has been recognized across reputed media forums. 

The strength of the NEWJ team is a true reflection of the core values and ‘employee first’ approach which the company stands for. From 95 team members in December 2020, the size of the team has grown to 230 in December 2021. The team represents 25 States and Union Territories of the country, upholding the company’s core value of regional diversity. NEWJ has also undertaken several initiatives of upskilling and reskilling its talent force with team members pursuing certification programmes from reputed institutions and entities such as Google, Duke University and Stanford University. 

Speaking on the milestones of the year bygone and the recent global rankings, NEWJ Founder and CEO, Shalabh Upadhyay said, “We remain committed to the positive impact our content can have on society. NEWJ’s uniqueness lies in the regional diversity it represents through content offerings in thirteen languages. Our employees have been at the heart of our growth and we place utmost importance on our employees' personal and professional well-being.”

About NEWJ

NEWJ (New Emerging World of Journalism Limited) is one of India’s fastest growing media-tech companies, founded by a team of young entrepreneurs led by Shalabh Upadhyay and backed by Jio Platforms Limited. It is a video-only, mobile-first publisher focused on creating and producing high impact video content for the smartphone obsessed young Indian. Founded in 2018, the company’s mission is to tell stories that matter to India’s masses and remains committed to helping build a ‘Digital Bharat’ as well as grow the country’s Digital Knowledge Economy through impactful and India-centric storytelling. As a “social-first” publisher, NEWJ incorporates stories of all genres under an umbrella brand and is present in thirteen languages namely Hindi, English, Tamil, Bengali, Marathi, Gujarati, Telugu, Kannada, Odia, Assamese, Urdu and Punjabi and Malayalam. NEWJ offers content around current affairs (NEWJ Rajneeti), Spirituality & Religion (NEWJ Dharohar), Pride of India & Men in Uniform (NEWJ Garv) and Entertainment (NEWJ Filmy). At the same time, the company has ventured into the production of original and branded films under Beanbag by NEWJ and also creates informative and explainer stories through Desified.

For more information, please visit: thenewj.com.

Lionsgate Play is all set to treat the viewers with Exclusive binge worthy titles for January 2022!

 

 

~ With critically acclaimed shows like ‘BMF’, ‘Apex’, ‘The Goes Wrong Show’, ‘Protégé’, ‘Hope’, ‘The Escort’ & ‘Josie’ ~

India, 30^th Dec 2021: Lionsgate Play, the premium streaming service is all set to present exciting and engaging content to its viewers with their set of lineups this new year January 2022. The list includes blockbuster hit films and acclaimed series like ‘BMF’, ‘Apex’, ‘The Goes Wrong Show’, ‘Protégé’, ‘Hope’, ‘The Escort’, ‘Josie’, ‘Power’ (Season 1 -6), ‘Before We Go’ & ‘Breathe’to name a few.

Listing below the titles for your watch list:

Black Mafia Family – BMF is a crime drama series which tells the tale of two brothers who rise from the streets of southwest Detroit. The series is set in late 1980’s and is inspired by the exploits of Black Mafia Family, a drug and money laundering organization. BMF is an engaging watching and has a rating of 7.2 on IMDB. The acclaimed series has Russell Hornsby, Demetrius Flenory Jr. Da'Vinchi & Michole Briana White in lead roles and is helmed by Randy Huggins.

·         Release Date: 7-Jan-22

·         Genre: Crime drama

·         Trailer: https://www.youtube.com/watch?v=nd450GsDibM

The Escort – The Escort is a romantic drama film starring Lyndsy Fonseca & Michael Doneger in lead roles and is helmed by Will Slocombe. The film revolves around a journalist who is addicted to sex and how he ends up meeting Natalie, a Stanford-educated escort he met by chance and how they end up falling in love.

·         Release Date: 7-Jan-22

·         Genre: Romance/Drama

·         Trailer: https://www.youtube.com/watch?v=O0Vvy5RI8WU

Apex – The adventure action film has Bruce Willis & Neal McDonough in lead roles and revolves around ex-cop James Malone who is serving his life sentence for a crime he has not committed. The latter is offered freedom in return if he participates in a deadly game called Apex. Apex is directed by Edward John Drake and written by John Drake and Corey William Large.

·         Release Date: 14-Jan-22

·         Genre: Action/Thriller

·         Trailer: https://www.youtube.com/watch?v=sr1OvZJUXpk

The Goes Wrong Show- Season 02 – The Goes Wrong Show is a comedy series having an IMDB rating of 8.5. Each episode of the series focuses on the Cornley Polytechnic Drama Society and how they conduct play on live television before a live studio audience. The series has Henry Shields, Henry Lewis & Jonathan Sayer in lead roles and is directed by Martin Dennis. The Goes Wrong Show is back for a new second season based on The Play That Goes Wrong, the internationally successful, award-winning Mischief Theatre brand.

·         Release Date:  14-Jan-22

·         Genre: Comedy

·         Trailer:  https://www.youtube.com/watch?v=wgGrMh6jbyg

Josie – Josie is a thriller drama film helmed by Eric England and is written by Anthony Ragnone. The film is centered around Hank, a recluse living his life and how he meets a mysterious student who has been transferred from the town of Baymont. The film is full of thrills and will keep the audience hooked till the end. Josie features Sophie Turner in titular role and has Jack Kilmer, Micah Fitzgerald, Lombardo Boyar, Daeg Faerch, Robin Bartlett, and Kurt Fuller in supporting roles.

·         Release Date: 14-Jan-22

·         Genre: Thriller/Drama

·         Trailer: https://www.youtube.com/watch?v=457t5kaiOYI

Protégé – Protégé is an action thriller film starring Michael Keaton, Maggie Q, and Samuel L. Jackson in lead roles and is directed by Martin Campbell. The film revolves around the character Anna played by Maggie Q who is one of the best contract killers. Her mentor who also rescued her when she was a child is brutally murdered and how Anna swears to avenge her mentor’s death.

·         Release Date: 21-Jan-22

·         Genre: Action/Thriller

·         Trailer: https://www.youtube.com/watch?v=fSqa0a3mGk8

Power Season (1 -6) - Power is a critically acclaimed series and has an IMDB rating of 8.1. The crime drama is centered around James St. Patrick (Omari Hardwick) aka Ghost a ruthless drug dealer, the series further tells how he wants to leave his criminal life and do legitimate business. One of the most watched shows Power narrates how the lead character wants to balance his life while also safeguarding him from police capture simultaneously trying to salvage his failing marriage and his business interests.

·         Release Date: 21-Jan-22

·         Genre: Thriller/Drama

·         Trailer: https://www.youtube.com/watch?v=g9PBhyTHhRE

Before we go - Before we go is a romantic drama film featuring Chris Evans & Alice Eve which features a dialogue-driven storytelling method. The film starts with Nick Vaughan (Chris Evans), a trumpet player practicing at Grand Central Terminal at late night and during the same time Brooke Dalton (Alice Eve) an art consultant closing a deal in town misses her train. The acclaimed film is also directed by Chris Evans who is the protagonist in the film too.

·         Release Date: 21-Jan-22

·         Genre: Romance/ Drama

·         Trailer: https://www.youtube.com/watch?v=vNzaiGzPoUg

Hope– Hope is an espionage drama series set in 90’s and present-day Russia. The series follows a strong female protagonist who has a secret from her past and is now living a double life with her family being completely unaware about her past. She is also a loving mother and wife and is also one of the most dangerous contract killers.

·         Release Date: 28-Jan-22

·         Genre: Espionage drama

Breathe – Breathe is a biographical film drama film directed by Andy Serkis. The film is based on true love story of Robin portrayed by Andrew Garfield and Diana Cavendish played by Claire Foy an adventurous couple who do not give up on each other despite Robin becomes paralysed from the neck down by polio at the age of 28. The film also stars Hugh Bonneville, Tom Hollander, Ed Speleers and Dean-Charles Chapman in supporting roles and marks the directorial debut of Andy Serkis. Breathe has an IMDB rating of 7.2 and is one of the most watched romantic films in recent times.

·         Release Date:  28-Jan-22

·         Genre: Romance/Drama

·         Trailer: https://www.youtube.com/watch?v=JycCFypvgmI

About Lionsgate Play:

Lionsgate Play, a premium streaming service from Lionsgate India and Starz, offers bespoke quality content to its users. It boasts of thousands of hours of Premium content including Premieres, billion-dollar Franchise Movies and binge worthy Box Sets. Lionsgate Play has a widely distributed network in the region spanning across partnerships like Vodafone Idea, Bharti Airtel, Jio FTTH, Apple TV+, Amazon Firestick, Prime Video Channel, OEM’s with an ambitious roadmap ahead. Lionsgate Play also develops and produces a diverse slate of high budget premium Indian originals.

అను - ఆర్య లకు అవధుల్లేని మీ ప్రేమ ఎంత మధురమో తెలియచేయాలి అనుకుంటే… ఇదే మీకు జీ తెలుగు అందిస్తున్న సువర్ణ అవకాశం

మనమందరం రోజూ టెలివిజన్ చూస్తాం. ఎన్నో షోస్ అందులో ప్రసారమవుతుంటాయి. అందులో కొన్ని కథలు మాత్రమే మనసును హత్తుకుంటాయి. ఎందుకు? ఆ కథలు మనకు వినోదం పంచడమే కాకుండా మారుతున్న సమాజ స్థితిగతులను తెలుపుతాయి, మనల్ని మనకు తెలియకుండానే ఒక కొత్త దారిలో తీసుకువెళ్తాయి. అలాంటి కథలలో ఒకటే - 'ప్రేమ ఎంత మధురం'. ప్రేమ ప్రేమని మాత్రమే కోరుకుంటుంది. స్వచ్ఛమైన ప్రేమకు డబ్బు, కులం, మతం, ఆస్తులు, అంతస్తులు లాంటి పట్టింపులు ఉండవు. అలాగే స్వచ్చమైన ప్రేమకు వయస్సు కూడా అడ్డంకి కాదు. ఇదే కాన్సెప్ట్‌తో రూపొందించిన సీరియల్‌ ప్రేమ ఎంత మధురం ప్రతి సోమవారం నుండి శనివారం వరకు రాత్రి 9 గంటలకు మీ జీ తెలుగు లో ప్రసారమవుతుంది.

సీరియల్స్‌ అన్నీ ఒకేలా ఉండవు. ప్రేమ ఎంత మధురం కూడా అలాంటిదే. ఈ సీరియల్‌ని అత్యుత్తమమైన ప్రొడక్షన్‌ వ్యాల్యూస్‌తో రూపొందించారు. ఈ సీరియల్‌ టైటిల్‌ సాంగ్‌ని కాశ్మీర్‌లోని పహల్గామ్‌ ప్రాంతంలో అద్భుతమైన లొకేషన్లలో చిత్రీకరించారు. ఈ సీరియల్‌ టైటిల్‌ సాంగ్‌ ఇన్స్టంట్ హిట్‌ అయ్యింది. దీంతో... తొలిసారిగా ఒక సీరియల్‌ టైటిల్ సాంగ్ అభిమాన ప్రేక్షకుల కాలర్ ట్యూన్‌ గా మారింది. గత రెండేళ్లుగా తెలుగు ప్రజలు ప్రేమ ఎంత మధురం సీరియల్ ని ఎంతగానో ఆదరిస్తున్నారు. ఆ ప్రేమకు తలవంచి, ప్రేక్షకులకు బహుమానంగా సీరియల్ టైటిల్ సాంగ్ ను ఒక సరికొత్త రూపం లో రూపుదిద్దుతున్నారు.

కొత్తదనానికి మారుపేరు జీ తెలుగు. 2022 లో తన ప్రేక్షకులని అలరించడానికి, ఆర్య-అను లకి అభిమానులకి మధ్య ఒక వారధిగా మారబోతుంది. అవును, 'మధురమే ప్రేమ మధురమే' అని అందరి హృదయాలని గెలుచుకున్న ఈ పాటలో ఇప్పుడు అను- ఆర్య లు మాత్రమే కాకుండా మీరు, అనగా అభిమానులు కూడా కనిపించవచ్చు.

జీ తెలుగు వారు ప్రేమ ఎంత మధురం టైటిల్ సాంగ్ కాంటెస్ట్ ను జనవరి 1 నుండి జనవరి 16 వరకు నడుపనున్నారు. మీ స్థితిగతులు, కులం, మతం, లింగంతో పనిలేదు. ఒకవేళ మీరు మీ ప్రేమ కథను అందరికి చెప్పాలని అనుకుంటే, ప్రపంచం మీ కథని వినాలని అనుకుంటే, ఆర్యవర్ధన్ (వెంకట్ శ్రీరామ్) - అను (వర్ష హెచ్ కే) తో టైటిల్ సాంగ్ లో కనిపించాలని అనుకుంటే, ఈ క్రింద వివరాలతో మీ ప్రేమ ఎంత మధురమో తెలియచేయండి

1. http://Pem.zee5.com వెబ్ సైట్ లో లాగిన్ అవండి

2. మీ వివరాలు తెలపండి

అ. పేర్లు

ఆ. ఊరు

ఇ. మీ పెళ్లి జరిగి ఎన్ని నెలలు/ సంవత్సరాలు అయింది

ఈ. మీ ప్రేమ కథ ను ఒక పేరాగ్రాఫ్ లో తెలియచేయండి

ఉ. ఒరిజినల్ టైటిల్ సాంగ్ ను మీరు మీ భాగస్వామి తో కలిసి 30 సెకండ్ల వీడియో తయారు చేసి అప్లోడ్ చేయండి

ఊ. ఫోన్ నెంబర్

ఋ. అడ్రస్

ఈ వివరాలను ఆ వెబ్ సైట్ లో నింపండి. అను - ఆర్య లతో పాటు మీ కథను మధురముగా మార్చుకోండి.

మర్చిపోకండి ఈ అవకాశం జనవరి 1 నుండి జనవరి 16 వరకు మాత్రమే. ఇంకా ఎందుకు ఆలస్యం తొందరగా జీ తెలుగు వారి ప్రేమ ఎంత మధురం వెబ్ సైట్ లో లాగిన్ అవండి, టైటిల్ సాంగ్ లో కనిపించే అవకాశం గెలుచుకోండి.