Priya Bapat’s Cryptograph, titled 'Shiva' to raise money for Action Against Hunger organisation.

 

Bollywood actress and model Priya Bapat is using the blockchain platform Cryptograph to raise money for charity by auctioning a digital photo and poem that she has created.

For Release on Dec 22nd , 2020 (London, UK) - Cryptograph (cryptograph.co), the London-based digital auction platform currently revolutionizing the blockchain industry and that has been taking Hollywood by storm is now making strides in India.

On Tuesday December 29th 2020 at 11am GMT, Bollywood actress and model Priya Bapat will be auctioning off a one-of-a-kind digital artwork online that will be supporting the Vatsalya Trust Mumbai charity.

Priya Bapat, is now the third Indian star to create a Cryptograph  joining the ranks with other world-renowned Cryptograph creators including Adrien Brody, Paris Hilton, Ashton Kutcher, Jason Momoa, Kristen Wiig, Ethereum creator Vitalik Buterin, Bitcoin.com CEO Roger Ver, Rage Against the Machine’s Tom Morello, producer and songwriter Scott Storch, Black Eyed Peas star apl.de.ap and renowned artists like  Alec Monopoly, Joe Sola, RETNA and many more.

For her Cryptograph, Priya has created a digital photograph coupled with a profound poem which  have now been fully digital and turned into a timeless piece of art that cannot be forged and will exist forever. Her Cryptograph, titled My Story, is a digital photograph of the modest chawl that she grew up in coupled with a handwritten poem that she created. This beautiful artwork tells her story of how she grew from humble  beginnings to becoming one of India's most renowned actresses. It also tells the story of the historic chawl that is now soon to be demolished and the photograph in her Cryptograph may be the last picture that she will ever be able to take of her childhood home.

Cryptographs are one-of-a-kind digital creations made by world renowned icons and artists that support their creators and a charitable cause close to their heart, forever. Each Cryptograph is sold at auction and then traded by collectors on the platform’s secondary market, raising money for charity every time they are re-sold. The creators on the platform also have the opportunity to take a perpetual revenue share from their Cryptograph, giving them an entirely new way to monetize their talent and creativity and allowing them to truly realize the intrinsic value of their work over the long term, whilst at the same time delivering huge philanthropic impact.

Cryptograph uses smart contract technology on the Ethereum blockchain to process and automate all transactions in a secure and transparent environment. This technology allows Cryptograph to make sure that their charity and creator partners will get a share of the revenue not just from the initial auction sale, but also from every single bid and subsequent sale that occurs on the secondary market. This powerful model ensures that the interests of all the parties involved in the Cryptograph ecosystem remain forever aligned and that they are continually incentivized to deliver further value over the long term to the community of Cryptograph collectors.

Cryptograph is a market leader in blockchain based digital collectibles, also known as NFT’s (Non-Fungible Tokens), featuring digital art and memorabilia from many world renowned artists and icons.  With the support of top Crypto leaders and notables like Priya Bapat helping to bridge the gap between the worlds of tech and entertainment, the Cryptograph platform is now bringing this new and vibrant world of NFTs more into the mainstream

About Cryptograph:

Founded by a team of entrepreneurs, impact investors and blockchain pioneers who share a joint interest in using technology to do good.  Cryptographs are one-of-a-kind digital collectibles created by icons and artists that support good causes forever.  Thanks to blockchain technology, each Cryptograph is 100% owned by the purchaser and cannot be forged or destroyed.  A Cryptograph is a digital legacy.  Cryptographs are sold at auction and then traded by collectors on the platform, raising money for their creators and good causes every time they are transacted.  The platform offers a new way to get closer to those you admire and engage in philanthropy in today's digital age.  [CRYPTOGRAPH Made by Icons. Owned by You.] www.cryptograph.co |  @cryptographco (Instagram) | @cryptograph (Twitter)

Today, digital content is built on selling either attention (Youtube, Instagram), or access (Netflix, Pay Per View, Patreon). Thanks to blockchain technology, we can now turn digital content into a collectible and tradable asset. For the first time, a string of 0s and 1s can now be immutably owned, shared and traded. We are witnessing the beginnings of a new content model for the internet, not purely based on likes and views but also on value and ownership. As we increasingly live, meet and interact digitally, collectors have been looking for new ways to showcase and express themselves in the digital world.

As virtual currencies continue to increase in value and credibility, more and more people are beginning to take a serious look at the disruptive potential of blockchain technology. Beyond using blockchain for cryptocurrencies, companies like Cryptograph are paving the way for a new digital ownership revolution that will lead to further mainstream adoption of blockchain. Cryptograph’s unique platform offers original celebrity art tokenized on the Ethereum blockchain, complete with authenticated photos and videos from the Creators themselves, offering a truly one of a kind collectible for the digital collector.