SOCIAL DISTANCING FOR A SOCIETY THAT LOVES CHAI

~ Society Tea introduces the #StayAtHome campaign to encourage a Safe Society ~

https://www.youtube.com/watch?v=Rc_GLm936Hc

Mumbai, 18^th May 2020: India is known as a country that not only loves drinking tea but is an intricate part of both its culture and history. As many Indians, across the country, experience social distancing, Society Tea – a celebrated household name and market leader in the tea category in Maharashtra - introduces its #StayAtHome campaign, to encourage safety, remembering the beautiful memories, we collectively spend as a community, around tea.

The premium tea makers, Society Tea celebrates this tea-drinking culture, borrowing visuals from their human interest photo essay campaign aptly titled 'Tea Society Called India', capturing poignant shots celebrating the unifying and proudly home-grown tea-drinking culture across the length and breadth of our country.

Society Tea’s #StayAtHome campaign illustrates all those small moments in the day, wherein people come together to brew a delightful experience over a cup of chai. Thereby giving the message that until such a time comes again, #StayAtHome #StayIndoors #StaySafeAtHome and grab a cup of Society Tea!

Commenting on the occasion, Mr. Karan Shah, Director, Society Tea said, “Society Tea has always been subtly invested in its duty towards society. With the inspiration to brew delightful experiences and conversations over chai, we at Society Tea have recently incorporated the visually appealing #StayAtHome campaign, to portray simple and small memories during the day, when we come together as a community to enjoy our tea together. Until such a time is back, let’s not only stay safe, but also look forward to enjoying these moments with our friends, family and close ones.”

https://www.youtube.com/watch?v=Rc_GLm936Hc

https://www.facebook.com/SocietyTea/videos/3260409547302551/

About Society Tea: Society Tea today is the market leader in the Tea category in Maharashtra, and has become a dominant force, with around 40% market share of packaged tea in the state. Society Tea has considerable presence in other states such as Goa, Andhra Pradesh, Madhya Pradesh, Karnataka, Chennai, Punjab, Rajasthan and Delhi. Since inception, Society Tea has always aimed to keep quality at the highest possible levels for all our products.

Play it Cool ~ This Summer, beat the heat with refreshing Society Iced Teas!

The World's Fair held at St. Louis in the hot summer of 1904 is notably remembered for one thing – the popularization of Iced Tea. Given the soaring temperature(s), everyone flocked to the stalls selling this delightful beverage and soon, it became a requisite in all households, especially during the warm season(s).

With the onset of hot and sweaty days, one has to tackle the heat via different ways – but sometimes, it can get difficult to stay away from the sweltering sun.

Keeping this in mind, we at Society Tea created a concoction specially designed to keep our bodies cool from within - whilst being a treat for our taste-buds – so that it can be everyone’s go-to magic potions for the right fix!

From Lemon and Peach + Apricot flavours in the Instant Black Tea Premix range to Lemon and Raw mango flavours in the Instant Green Tea Premix range - Society Iced Teas are premixes which are prepared by adding cold water and ice.

They are a great alternative to other sweetened beverages which may contain artificial colours. The product is a refreshing beverage with no artificial flavours or colours whilst being an excelle

Sounds tea-riffic, right? Well, so will your experience be!

So, without further ado, stock up your shelves with one of the strongest weapons against the searing sun – Society Iced Teas!

What: Society Iced Teas | Instant Black Tea premix (Lemon and Peach + Apricot flavours) | Instant Green Tea premix (Lemon and Raw Mango flavours)

Where: https://shop.societytea.com/collections/iced-tea

Price: INR 30 each