Strictly embargoed until 12:00 India, July 30, 2020
- Muscular new compact SUV boasts Kia’s iconic design DNA and a bold and powerful stance
- Cabin combines sophistication and advanced ergonomics with sweeping shapes and striking technical details
- First-in-segment features include digital cluster, 10.25-inch HD touchscreen and Sound Mood Lighting
- Aimed at young-at-heart, tech-savvy buyers looking for a sophisticated modern design with fascinating features and unmatched sense of dynamism
(New Delhi) July 30, 2020 – Kia Motors India, a wholly-owned subsidiary of Kia Motors Corporation, has today released official images of the interior and exterior of its upcoming Sonet compact SUV. The production-ready Kia Sonet has a distinctive and dynamic design, as well as many first-in-segment features. First showcased at the Auto Expo 2020 as a concept, the all-new Kia Sonet is scheduled to make its world premiere on August 7, making a bold statement in the compact SUV segment.
Manufactured in India, the Kia Sonet has a sophisticated and lively cabin featuring a smooth, sweeping dashboard and a stylish, minimalist center console that offers easy on-the-go access to its class-leading features. The general ambience is both youthful and luxurious – ideal for young-at-heart, always-connected consumers.
Designed to maximize driver and passenger comfort, the Sonet’s interior is modern, vibrant and offers a high sense of dynamism to drivers. Trimmed in high-quality materials, its dashboard provides owners with the car’s full range of user-friendly features, including a two-layer tray to store mobile devices and other items while driving. Taking center stage is its high-tech digital display and instrument cluster, featuring a first-in-segment 10.25-inch HD touchscreen and navigation system with UVO Connected technologies. The Sonet will also offer drivers steering wheel-mounted controls, and the ability to select different drive and traction modes. Air vents in the dashboard feature a metallic, diamond-knurled pattern, a chic and stylish design highlight.
In line with Kia’s distinctive design DNA, the Sonet’s emotive and bold design combines the brand’s signature design traits, including the iconic ‘tiger nose’ grille, with a three-dimensional ‘stepwell’ geometric grille mesh, making a strong visual impression inspired by Indian architecture. The distinctive LED headlamps reiterate the ‘Wild by Design’ theme which has inspired the Sonet, giving it a powerful appearance that truly stands out on the road. It projects an aggressive stance with a rugged appeal.
“We are extremely excited to introduce the new Kia Sonet to the world, a compact SUV with a strong and muscular character found only in much larger vehicles. With this in mind, we have designed this SUV with a uniquely sporty attitude, a confident stance and a dynamic silhouette. Its uncompromising attention to detail and selection of colors and materials could have only be inspired by the great cultural heritage that our designers found all over India,” said Karim Habib, Senior Vice President and Head of Kia Global Design at Kia Motors Corporation.
“We believe the Kia Sonet’s compelling character will hold major appeal for young, aspirational and always-connected customers in India and beyond.” He added.
Safety is a key consideration for all Kia Motors vehicles, and the Sonet will feature an extensive list of active and passive safety equipment. It will come equipped with up to six airbags – offering a class-leading combination of front, side and curtain protection for occupants.
The Sonet is Kia’s latest ‘Made-in-India’ product and will be available in many of the brand’s global markets.
About Kia Motors India (KMI)
For more information about Kia Motors India, please visit www.kia.com/in
About Kia Motors Corporation
Kia Motors (www.kia.com) is a maker of world-class quality vehicles for the young-at-heart. Founded in 1944, Kia today sells around 3 million vehicles a year in over 190 countries, with 52,000 employees worldwide, annual revenues of over KRW 58 trillion (about US$50 billion) and manufacturing facilities in six countries. Kia is spearheading the transition to electric vehicles and pursuing mobility services to help tackle urban challenges around the world. The company's brand slogan – "The Power to Surprise" – represents Kia’s global commitment to surprise the world with exciting, inspiring experiences that go beyond expectations.
For more information, please visit the Kia Motors Global Media Center at www.kianewscenter.com
No comments:
Post a Comment