Chennai, 15th April 2024: Vai Ra, a leading advocate for sustainability through
their eco-conscius lab-grown diamond and moissanite jewellery, is proud to
announce a pioneering partnership with Sankalptaru, an esteemed
environmental organization based in India. This collaboration aims to enhance
environmental conservation efforts by planting a tree for every purchase made
through Vai Ra.
“In a bid to combat climate change and promote biodiversity, Vai Ra has
committed to planting a tree through Sankalptaru for every transaction
completed with the company. These trees will be meticulously managed by rural
communities within India, fostering economic empowerment and environmental
stewardship at the grassroots level”, says Rohit Co-Founder and CEO,
Customers also get a personalized certificate of tree plantation for each
purchase, complete with a QR code. This code allows customers to track the
progress and growth of their tree, offering a tangible connection to their
contribution towards global reforestation efforts.
We are thrilled to join forces with Sankalptaru to amplify our commitment to
sustainability. Through this partnership, we hope to inspire others to embrace
eco-conscious practices and make a positive impact on our planet.
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