Gurugram, 8th October 2024 – Channelplay, a leading provider of marketing solutions and training programs, achieved a remarkable position by delivering impactful training solutions support to the global brand Motorola. Launched in November 2023, the Motorola Training Program has effectively covered 27 locations across PAN India, achieving a remarkable 100% target coverage and setting a new benchmark in training excellence.
In this program, Channelplay has deployed a dedicated team of 15 trainers to deliver top-notch training across key cities including Delhi, Bengaluru, Hyderabad, Lucknow, Patna, and many more. The program has been meticulously managed to ensure that Motorola’s training needs are met with precision and effectiveness. The expertise team’s commitment to excellence has been evident in the program’s flawless execution and the consistent achievement of campaign coverage targets.
Channelplay has achieved a 100% venue onboarding ratio, ensuring that training sessions are held at pre-booked and fully prepared locations. The program covers a broad geographic area with regional coverage including South (7 cities), North (8 cities), East (5 cities), and West (7 cities). The company meticulously plans and coordinates training logistics to avoid any disruptions, including managing venue bookings and scheduling travel for our trainers well in advance.
In addition to the robust training programs, Channelplay provides a seamless, 100% paperless claims process enhancing efficiency and convenience for all involved parties.
Lakshay Das, Vice President of Sales Force Outsourcing at Channelplay, states, "In an industry that is rapidly evolving, the key to maintaining a competitive edge lies in the continuous development of our workforce. The Motorola Training Program exemplifies our commitment to elevating training standards and aligning with automation and innovation in the mobile sector. Our dual focus on Technical Skills Development and Soft Skills Training reflects our understanding of the dynamics of today’s market. As we look ahead, our partnership with Motorola will continue to evolve, ensuring that our training programs not only meet but exceed their expectations. Together, we are committed to fostering a culture of excellence that translates into superior customer engagement and business growth."
The Motorola Training Program covers Technical Skills Development, focusing on advanced concepts, troubleshooting, and product knowledge, and Soft Skills Training, which enhances communication, leadership, and teamwork. The program ensures employees stay updated on Motorola’s latest products and can effectively convey their value to customers, fostering stronger relationships. To ensure the effectiveness and impact of the training programs, Channelplay employs several evaluation methods:
- Post-Training Assessments: Conducted after each session to measure improvements in knowledge, skills, and performance, these assessments help identify areas of progress and opportunities for further development.
- Participant Feedback: Collecting feedback from participants allows us to understand their experiences and perceptions, which helps us continuously refine and enhance our training programs.
- Performance Metrics: We conduct mystery audits at Motorola-authorized dealers to evaluate technical knowledge and assess behavioral development. By visiting random dealers and attending training sessions, we ensure the quality and accuracy of the information provided.
Channelplay remains committed to continuously evolving the training programs to meet Motorola’s future needs. The company is dedicated to maintaining an ongoing dialogue with Motorola to ensure that the training solutions remain aligned with their strategic goals and address emerging industry challenges.
The company is excited about the future of our partnership with Motorola and looks forward to continuing to deliver high-quality, impactful training programs that drive growth and excellence.
The spokesperson from Motorola stated, “Very Responsive and flexible Team, understands the requirements of Customer and delivers the contents accordingly”.
About Channelplay Limited
Channelplay Limited is a premier retail marketing and sales enablement company, specializing in POSM production, field marketing, sales automation, and market research. With a vast network and innovative solutions, Channelplay is dedicated to driving brand growth and enhancing customer experiences.
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