Tuesday 31 March 2020

Virtual school solution powered by Next Education’s Learning Platform is the key to continuous learning amid COVID-19

The end-to-end K-12 education solutions provider steps forward to ensure uninterrupted learning and seamless academic operations through Next Learning Platform
With the increase in COVID-19 cases throughout India, the Government has imposed a total lockdown across India. As a result, disruption to the education industry has been unprecedented with school closures, suspended academic operations and inadequacy of platform to conduct online classes. Considering this situation, Next Education India Pvt. Ltd., India’s leading education solutions provider, has stepped forward to help schools with the transition from offline to online academics operations through the 'Next Learning Platform', a school-in-a-box solution/an integrated solution to facilitate remote learning and academic operations without any hindrance.
Next Education strives to make academic operations and the K–12 learning environment more interactive, creative and engaging by offering its integrated learning platform, Next Learning Platform, comprising NextERP, NextLMS including Live Lectures, NextAssessment, content access at home and leading state boards’ content in vernacular and different languages.
In the wake of COVID-19 and to ensure that academic operations don’t get hampered, Next Education is offering a free subscription of Next Learning Platform to its partner schools till April 30, 2020.
With an emphasis on providing continuous learning and seamless academic operations, it is necessary for educational institutions in the country to adopt online learning solutions. Next Learning Platform offers NextERP for managing school operations and communications, NextLMS to empower teachers to create lesson plans, assign and track homework and conduct live lectures. Through live lectures, teachers create a virtual classroom via the internet to facilitate long-distance learning. Students can revisit the recorded sessions as many times they want and also receive real-time notifications about the sessions. Teachers can also conduct live online doubt sessions. NextAssessment is a powerful tool that allows teachers to create assessments using the automatic assessment generator, assign adaptive tests and give personalised feedback to students. Our award-winning digital content is aligned with NextCurriculum and TeachNext content. The digital content is available across ICSE, CBSE, IGCSE and 29 state boards in 7 different languages.
Speaking on how to overcome the disruption in education, Mr. Beas Dev Ralhan, CEO and Co-Founder, Next Education said, “Through Next Learning Platform, our mission is to enable schools to take a step forward in the right direction so that their academic operations are not hampered amid the COVID-19 outbreak. Our ‘school-in-a-box’ platform allows schools to run a virtual school through various tools like NextERP, NextLMS, live lectures, online classes and more.” Mr. Ralhan further added, “With an emphasis on ensuring providing uninterrupted academic operations, it is all the more necessary for educational institutions in the country to adopt online learning platforms. Live Lecture replicates the actual classroom environment, thereby instilling enthusiasm and interest among students to learn and attend classes regularly.”
Various schools across the country are utilising different tools to ensure continuous academic operations. Dr. Roopa Marwaha Bhalla, Principal, RPS International School, Gurgaon says, “The only medium of conducting classes in this lockdown situation is the Live Lectures. We hope at least 60% of the students start taking advantage of it. If parents take it seriously, we can make it 100% successful. This transition from offline to online learning will help schools to a great extent.”
Schools across India have adopted the Next Learning Platform to ensure the safety of their students as well as educators amid the COVID-19 pandemic, thereby ensuring a seamless transition from offline to online academic operations.
About Next Education
 A complete K–12 education solutions provider, Next Education is transforming education with innovative and engaging technology-based solutions trusted by 240,000+ teachers and impacting the lives of over 12,000,000 students across 12,000+ schools in India. Since 2007, Next Education’s educational solutions and services have been well received nationally and globally and cover the syllabuses of CBSE, ICSE, Army and all state boards in more than seven Indian languages.

Attention all EDM lovers!! Dimitri Vegas Goes Live on TikTok!

Today 31 March, starting 8:30 pm, Tomorrowland will be hosting an online stream titled Tomorrowland Presents: United Through Music. Roping in four global EDM artists (Lost Frequencies, Afrojack, Dimitri Vegas & Like Mike and Vintage Culture) the streaming will be a treat for all EDM lovers and Tomorrowland fans. As part of the event, Dimitri Vegas will go live on TikTok through his account: https://vm.tiktok.com/GsDekq/
Catch him live today at 8:30pm IST on TikTok!

She’s modern and quirky, yet her swag is desi - come meet the small-town girl with big dreams in ‘Mannphodganj Ki Binny’ on MX Player

The MX Original Series is live on the platform, stream it now for FREE 
Attractive, happy go lucky and with an attitude of being in it to win it – come meet ‘MannphodganjkiBinny’. She prides herself on having a modern, progressive outlook but her swag, is in fact desi and this series chronicles her big dreams and escapades to leave her small town. With the stay home - stay safe diktat, MX Player aims to add some laughter and brighten your days with this slice of life comedy that went live on the platform today.  This dramedy is an adaptation of the book ‘Band Baaja Boys’ by Rachna Singh. 
Playing the role of Binny Bajpai is Pranati Rai Prakash, an Indian fashion model and winner of India's Next Top Model 2016. She was also a semi-finalist at Miss India 2015. Speaking about her character,she said, “What drew me to this character was the spirit of this young 21-year-old who values tradition, but is not bound by it – aspires to be a metropolitan woman but is still rooted and down to earth but overall, it’s her will to carve her own destiny that really resonated with me.”
The show is produced for Applause Entertainment by Tony and Deeya Singh’s - DJ's A Creative Unit. This MX Original Series – Mannphodganj Ki Binny is directed by Vikas Chandra and tells the story of young, dreamy-eyed ‘Binny’ from the suburb of Mannphodganj in erstwhile Allahabad, now Prayagraj. She has one agenda and is on the lookout for her ticket out of this small town. But the best laid plans often go astray, as do Binny’s. The 10 episodic series also boasts of an ensemble cast with Anurag Sinha, Aru Krishnank, Abhinav Anand, Samar Vermani,Alka Kaushal, Atul Srivastava, Kritika,Fahmaan Khan in key roles, the series is written by Amitosh Nagpal. 
The series is exclusively live now on MX Player, binge watch all episodes for FREE bit.ly/MannphodganjKiBinny_YTEP1
Also watch the trailer here: bit.ly/MannphodganjKiBinny_Trailer

Hungama Artist Aloud launches #StayAtHome #StayEntertained on Facebook.com/HungamaMusic – live digital concerts by renowned musicians

Multiple artists including Mame Khan, Shanay Shah, Anmol Malik, Alobo Naga, Sunita Bhuyan & Ronojit Bhuyan, Shibani Kashyap, Shweta Subram, Aabha Hanjura, Sherrin Varghese, John Mpamei, Shardul Mehta, Tauseef Akhtar, Manasi Scott, Merlin D’Souza & Rhys Sebastian, Jasleen Aulakh, Samantha Noella and Suneeta Rao to deliver individual live performances from their homes over a period of 14 days beginning 1st April 2020
Launched in association with Facebook, all concerts to be available live on Hungama Music’s Facebook page and will also be available for streaming on Hungama Artist Aloud’s digital properties 
India, 31st March 2020: Hungama Artist Aloud, a platform that supports and promotes independent content, is launching a unique series of multilingual, multi-genre and multi-talent digital concerts called #StayAtHome #StayEntertained. Launched in association with Facebook, the series will feature various artists including Mame Khan, Shanay Shah, Anmol Malik, Alobo Naga, Sunita Bhuyan & Ronojit Bhuyan, Shibani Kashyap, Shweta Subram, Aabha Hanjura, Sherrin Varghese, John Mpamei, Shardul Mehta, Tauseef Akhtar, Manasi Scott, Merlin D’Souza & Rhys Sebastian, Jasleen Aulakh, Samantha Noella and Suneeta Rao performing live from their homes, offering viewers a chance to be entertained as they practice social distancing. From 1st April 2020 till 14th April 2020every day, different artists will go live on Hungama Music’s Facebook page to deliver acoustic performances. Their performances will be interspersed with interesting trivia about their careers and live interactions with fans. The concerts will also be available to stream on Hungama Music and Hungama Artist Aloud’s Facebook page, Twitter and Instagram handles.
Performance Schedule:
1st April 2020
4 pm
Mame Khan
2nd April 2020
4 pm
Shanay Shah
3rd April 2020
4 pm
Anmol Malik
4th April 2020
4 pm
Alobo Naga
5th April 2020
4 pm
Sunita Bhuyan & Ronojit Bhuyan
6th April 2020
4 pm
Shibani Kashyap
7th April 2020
4 pm
Shweta Subram
8th April 2020
4 pm
Aabha Hanjura
9th April 2020
4 pm
Sherrin Varghese
10th April 2020
4 pm
John Mpamei
10th April 2020
5 pm
Shardul Mehta
11th April 2020
4 pm
Tauseef Akhtar
12th April 2020
4 pm
Manasi Scott
12th April 2020
5 pm
Merlin D’Souza & Rhys Sebastian
13th April 2020
4 pm
Jasleen Aulakh
14th April 2020
4 pm
Samantha Noella
14th April 2020
5 pm
Suneeta Rao
Speaking about the launch of the property, Siddhartha Roy, COO, Hungama Digital Media said, “At a time when we are facing an unprecedented situation, this property is an attempt to ensure that we are able to offer our users quality entertainment that they can enjoy from the safety of their homes. We have always worked towards creating distinct and premium musical experiences for our users. We are certain that our users will appreciate staying connected with their favourite artists while practicing social distancing.”
Speaking about the property, Soumini Sridhara PaulVice President, Hungama Artist Aloud said, “The world is going through a tough time. While we remain inside our homes for our own safety and that of others, it is important for us to keep our spirits high. Music plays an important role in uplifting us and helping us get through difficult situations. We are honored to have the support of 19 incredible artists who have come together to entertain people by leveraging the power of music and the digital medium. We are certain users worldwide will appreciate this unique blend of genres, languages, independent music and interactivity.”
Speaking about her upcoming performance, Shibani Kashyap said, “We are going through a critical phase at this point. Remaining indoors is the best way to remain safe, however, being at home can also be monotonous for many. I am glad to be a part of a property that will help entertain people and also offer them a momentary respite from everything going on around us.”
Manasi Scott added, “These are tough times and the only way we’ll get out of this safely, with the least number of casualties, is if we honour the lockdown. This is why I’m elated to be a part of a property like Hungama ArtistAloud #StayAtHome #StayEntertained. Who wouldn’t want to watch concerts from the comfort of their own homes?! Stay strong people.”
Suneeta Rao said, “As you read this, the entire world is housebound and full of uncertainty as to what the future will bring. The only thing we can do is take one day at a time with humility, gratitude and hope. And I am going to try and make at least one of those days as happy and joyful as I can in the only way I know. And that is through my music. Join me and Hungama as I take you through a selection of my favourite songs which I have released over the past thirty years - some of which you may not have heard but will hopefully bring you peace, entertain you, or even just make you laugh at a time when we all need it the most. This is what the digital concerts with Hungama Artist Aloud will offer. And I am looking forward to being a part of it.”
Speaking about the property further, Mame Khan said, “Social distancing is the need of the hour, however, it is not an easy feat to achieve. I am glad to be a part of a property that offers to entertain viewers from the comfort and safety of their own homes. I am really looking forward to my performance and interacting with my fans during the same.”
Hungama Artist Aloud #StayAtHome #StayEntertained will be available to live stream on Hungama Music’s Facebook Page – Facebook.com/HungamaMusic
The concerts can also be streamed on Hungama Artist Aloud’s digital properties.
Facebook – facebook.com/artistaloud 

Punjab National Bank cuts interest rates

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Date: 31.03.2020
PNB has decided to pass on the full benefit of recent RBIs policy rate cut of 75 bps to its borrowers covered under External Benchmark linked product of Repo Linked Lending Rate (RLLR) in respect of Retail/ MSME portfolio w.e.f 01.04.2020.
Further, Bank has also reduced its MCLR rates by 30 bps across the tenor for better monetary transmission of policy rate cut benefit to the borrowers. The rates shall be applicable for the amalgamated entity. The bank has also reduced its base rate by 15 bps from 9.05% to 8.90%.
Bank has further reduced its term deposit rates in various maturities bucket with maximum rate of 5.80% for deposits maturing in 1 year and above.

Outlook for domestic ship-breaking industry turns negative with volatile scrap prices and falling rupee: ICRA

March 31, 2020
·          The operating profitability margins is expected to remain at subdued level due to limited value-added nature of operations, stiff domestic as well as international competition, volatile scrap price, increase in cost of procurement due to depreciating rupee against USD (US Dollar)
 ·          The Ship Recycling Act enacted by GOI to give effect to the provisions of the Hong Kong Convention (HKC) [1] is a long-term positive for industry
Globally, the ship-breaking industry has been concentrated mainly in top five countries — India, Pakistan, Bangladesh, China, and Turkey. These countries have regularly shared 97–98% of the end-of-life tonnage for the last 15–20 years. At present, the South Asian yards (comprising India, Pakistan and Bangladesh) have emerged as the hub (~80% of the global ship-breaking output) aided by the natural geographical advantage, cheap manpower cost and less stringent regulations. During CY2016 to CY2018, while India scrapped the highest number of ships, Bangladesh fared better in terms of gross tonnage (GT), indicating it as the preferred destination for large vessels. However, Bangladesh overtook India’s position in CY2019 and broke the highest number of ships as well as tonnage due to high demand from its secondary steel manufacturers, leading to favourable scrap prices.
The availability of ships for recycling is inversely correlated to the freight rate of shipping vessels, which in turn is a function of the global demand for seaborne transport and supply of new vessels. A major portion of a ship breaker’s revenue comes from the sale of ferrous or mild steel (MS) scrap, the prices of which continue to remain subdued in the domestic market. The total tonnage demolished by India fell by 37% in CY2019 to ~14 lakh LDT against ~22 lakh LDT in CY2018. Further, stressing on the demand-supply dynamics, Mr. Suprio Banerjee, Vice President and Head, Mid-Corporate ratings, ICRA, said: “The ship-breaking activity remained tepid in India during CY2019 due to subdued demand and depressed scrap prices. While it gathered momentum at the start of CY2020 following the implementation of the International Maritime Organisation (IMO) regulations from January 2020, weakness in the international shipping markets further aggravated by the coronavirus, has dampened sentiments. The outbreak of coronavirus has not only exacerbated the freight market but has also placed restrictions on vessels coming in and out of virus hit nations, as well as the trade routes; and deliveries in the region, thus adding to ship owners and buyers’ woes. The outlook for the sector has accordingly turned negative. Any meaningful recovery of scrap prices in the domestic market and stable foreign exchange rates thus remain important, given that the freight markets are expected to continue to suffer leading to steady flow of tonnage for recycling in the near term.”
The Government of India ratified the Hong Kong Convention (HKC) in November 2019 and the Ship Recycling Act was enacted in India to give effect to the provisions of the HKC in December 2019. The implementation of this Act will streamline existing ship-recycling norms and help in the restriction/proper treatment of hazardous materials on board and the waste produced, post recycling. It will raise the profile of the Indian ship-recycling industry as being environment-friendly, and safety conscious and will go a long way in establishing India’s position as the market leader.
Regarding the financials, the operating profit margin for the Indian ship breakers has remained low (average 1-2%) during the past few years because of the low value addition, stiff competition from the domestic as well as the competing countries’ players and volatile scrap prices. The margin is also vulnerable to foreign exchange rate fluctuations as purchase transactions are denominated in the USD. Purchase of ships is generally backed by a Letter of Credit (LC) in India. Tightening of banking norms for issuance of LCs to purchase ships, is further adding up to the challenges faced by the Indian ship recyclers. Reflecting on the same Mr. Mayank Agrawal, Assistant Vice President, ICRA, added “The industry players are facing turbulent times currently with volatile scrap/steel plates prices, unfavourable foreign exchange rates and restriction on beaching of vessels, which will lead to increase in the procurement cost. This coupled with unsettling sales/scrap prices, the margins for ship breakers are expected to remain under pressure in the near term. However, enactment of the Ship Recycling Act, has proved to be a silver lining. In the near to medium term, the compliance and capex cost for recyclers to comply with the HKC may increase, but the same is expected to be neutralised by higher volumes and competitive procurement costs in the long term.”

Velocity MR study shows 84% Indians feel recovery from nCOVID-19 will take another 6 months to 1 year

Out of 94% respondents who are aware about the nCOVID-19, 75% are extremely concerned about the disease, and only 52% are aware of the virus type spreading from the Corona viruses’ group
Bengaluru, 31st March, 2020: Velocity MR, a leading market research and analysis company, recently conducted a pan India study to understand the sentiments towards nCOVID-19 outbreak. The national survey was conducted in prominent cities including Delhi, Mumbai, Bangalore, Kolkata, Chennai, Hyderabad, Pune, Lucknow, Ahmedabad and Jaipur.
The study reveals that nCOVID-19 is leading the list of extremely concerned diseases followed by Cancer and HIV/Aids. This concern has been rising due to increase in the number of cases affected by Coronavirus. 70% respondents feel older people and also people with pre-existing conditions are more vulnerable to be infected by the virus. However, 63% feel that this can be tackled with if proper hygiene and necessary precautions are taken. The sample size of the study was 2100 and the data was collected between March 19 and 20. The study was conducted through an online survey among the consumer panel of Markelytics (Velocity MR is the full-service arm of Markelytics) and the company boasts of having one of the largest consumer panels for India.
The study also highlights that many could not make changes in their day-to-day activities even if they wanted to. 58% mentioned that they could not buy groceries and daily essentials during non-peak hours. 46% could not avoid travelling for work related purposes and 25% were not given the provision to work from home by their organisations.
Jasal Shah, Managing Director & CEO, Velocity MR, adds, “What is heartening to see is that the majority is working towards combatting this novel virus. Our survey shows that as a precautionary measure 81% have started washing their hands more frequently than before, 78% have started avoiding crowded places as and when possible. Another important highlight of the study is that this change in lifestyle is most likely to stay, as 72% feel that they will be more cautious and responsible while travelling abroad in future.”
Highlights of the Study
  • Out of the 94% of respondents who are aware about the nCOVID-19, 75% of the respondents are extremely concerned about the disease.
  • While awareness among the respondents about the government’s preventive measures are high, around 87% of the respondents rate the work of the Indian government against nCOVID-19 to be effective.
  • The respondents rely on Television, Social Media, Online Websites and Newspaper (in that order) to get information about nCOVID-19 and feel are the credible sources of information.
  • After the outbreak of nCOVID-19, the major changes were Personal Hygiene (Washing Hands more Frequently) and Social Distancing in people’s day-to-activities.
  • The changes in their day-to-activities which people were unable to make were going for Grocery Shopping during Peak hours and avoiding Public transport.
  • In a bid to prevent the spread of the nCOVID-19 any further, organizations have taken various steps and made provisions for the employees to avoid travelling and Work From Home (WFH).
  • Organizations have asked the employees who had travelled abroad to WFH and have started disinfecting the workplace every day at the end of the day.
  • The general opinion among the respondents is that the Travel and Tourism Sector has been hit the most with 51% of the respondents having to cancel their trips in the last 1 month due to nCOVID-19.
  • 82% of the respondents agree with the idea that thermal scanners are effective in detecting fever due to ncovid-19 as a lot of false information has been circulating around in social media (which the respondents feel is a credible source of information and rely on it for getting information regarding ncovid-19).
  • With the changes being enforced on the respondents’ day-to-day activities, the respondents feel that some of the changes in habits due to nCOVID-19 will prevail even after nCOVID-19 is cured. 
  • 71% of the respondents feel that habits like Social Greetings (handshakes, hugging, etc.) will be avoided for some time even after nCOVID-19 is cured. Also, people will be more cautious while travelling abroad henceforth.
  • 84% of the respondents are optimistic that the world will recover from nCOVID-19 in the next 6 months to 1 year time period.
  • 75% of the respondents are extremely concerned by novel Coronavirus(nCOVID-19).
  • 94% people are very well aware about corona virus with 52% respondents aware of which type of virus is spreading from the Corona viruses’ group.
  • Shutting down schools and universities, banning public gatherings and quarantine affected people are the top 3 preventive measures that the respondents are aware of very highly.
  • Respondents trust TV and Newspaper for information during this virus outbreak.
  • The popular opinion among the respondents is that older people/people with pre-existing conditions are vulnerable and more likely to get nCOVID-19 with 70% of the respondents stating the above.
  • 81% of the respondents mentioned that they have started washing hands more frequently than before.
  • 58% of the respondents mentioned that they could not buy the groceries and daily essentials during less crowded time/non-peak hours.
  • 72% of the respondents had been asked to Work from Home by their respective Organizations.
  • 92% of the respondents think that the Business has been severely impacted by the nCOVID-19.
  • 57% respondents think that there are more than 15 countries around the world that facing high level of challenge fighting nCOVID-19.
About Velocity MR
Velocity is a tech-savvy insights provider with a Global Presence, providing Proprietary Panels, Real web-based CATI, a Strong Field Force, Responsive Client Servicing capabilities and is armed with sophisticated Research Capabilities. Velocity is today one of the youngest and highly tech-oriented research companies globally. In a world where unstructured data is flowing in all directions, understanding distinctive consumer behavior towards brands is getting tougher and tougher. The company while being part of Cross Marketing Inc. Tokyo has some of the finest brains in the industry along with the best available technology platforms to deliver world-class research solutions to clients. The integration of technology coupled with high-quality data imparts speed, hence providing a ‘Quick turnaround time’ in collating, analyzing and interpreting research data.

Only 11 Asia's top most insurance professionals will be recognized . Are you one of them?

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INSURANCE ALERTSS is recognizing 11 Asia’s Top Most Influential Insurance Leaders from Life Insurance, General Insurance, Health Insurance & Reinsurance, Brokers, TPA’s, Web-Aggregators & Emerging Leaders.
There are no nomination fees and it is absolutely free for everyone.
The winners will be announced and publicized in all our news platform and will also receive a certificate.
An ebook of all the winners will be published and will be mailed to all.
If you want to nominate yourself, please scan your visiting card and mail it to us on asiainsuranceawards@insurancealertss.com to receive the nomination form.
Want to know more ABOUT US  please follow the link  http://www.insurancealertss.com//Insurance/AboutUs
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Sandhar Amkin Pvt. Ltd. - Covid-19 outbreak impact on the Auto Manufacturing Industry

“In these testing times when our nation has been hit by the pandemic of COVID-19, we have resolved to stand by it. During this lockdown, we urge our riders to stay indoors and stay safe. Many delivery boys have now become the front line soldiers and are ensuring seamless deliveries of essentials like food and medicines to our homes. We encourage them to wear helmets with built-in air filters so that they stay protected while doing such a noble job. I am sure the Government is also working in parallel on the reforms for the manufacturing sector and massive labor force associated with it which has been hit due to this pandemic. During this time, we at Sandhar Amkin Industries are working on streamlining our supply chain, expanding our partner network and developing futuristic products for our consumers.” said Mr. Ayyushman Mehta, Managing Director, Mavox Helmets, Sandhar Amkin Industries Pvt Ltd.

mCaffeine partners with Clinikk to provide free medical facilities for the employees and their families in the current COVID-19 pandemic

 mCaffeine, India’s fastest growing caffeine infused personal care brand has partnered with Clinikk, the healthcare startup to provide free medical facilities for the employees and their families in this current 21 day lockdown due to COVID-19 pandemic.  
This association will help mCaffeine employees and their families to get access to 24*7 medical support and unlimited and free consultations with doctors on call through their helpline number. All doctors are qualified (MBBS or specialization), with extensive training in telemedicine. Post the consultation; a signed prescription will be shared on SMS/WhatsApp & the Clinikk App. If a further diagnosis requires lab tests, the sample will get collected at home. Employees can also order medicines online and can get benefited from discounts. 
Tarun Sharma, co-founder & CEO, mCaffiene said, “The need of the hour is to extend maximum possible support to your employees and their families. Besides assuring the job and financial security, it is pertinent to take care of their physical and mental well being. In a lockdown scenario when one cannot step out of their home more so because of the spread of a highly contagious virus, its our responsibility to take care of their health needs. We don’t want them to compromise or neglect themselves. In such a panic scenario one may not know whom to approach or where to go. 
While all employees are working from home; we want them to be tension free regarding any health problems of themselves and their families by providing them door-step medical facilities. Clinikk app which gives a one-stop solution will provide the much required ease and convenience. Employee wellness is prime at mCaffeine. More than 400 people will benefit from this association.’’
Bengaluru based health tech startup, Clinikk is revolutionizing the approach to healthcare in India, by building a one-stop solution for all healthcare needs at just one-phone-call-away. The ability of Clinikk is to diagnose and treat certain ailments using remote technology instead of person-to-person contact, thereby creating ease of access to medical care. 
“At Clinikk we believe in becoming the first point of contact for any medical need that a family might have. Being there for them 24*7 ensures that we are able to detect any medical problem proactively at its onset and make necessary intervention before it manifests itself as a more serious issue", Said, Bhavjot Kaur, co-founder of Clinikk Healthcare.
Apart from doctor consultations, if any medical information is required for eg. partner hospitals, it can be directed to the Health Assistants, who provide relevant, accurate information. Based on seasonal change, medical history etc. - Clinikk provides personalized awareness building information through WhatsApp, SMS and IVR calls. The languages currently supported are; English, Hindi, Kannada, Tamil, Telugu, Malayalam, Bangla, Assamese, Marathi.
About mCaffeine
India is now seeing innovations in areas which were once dominated by imported products and foreign brands. Confidence over colour; this simple thought guided the development of MCaffeine as a personal care brand. Inner beauty trumps everything else was an idea that Vikas and Tarun, the co-founders of MCaffeine were absolutely convinced about. While conceiving the identity and character of the brand, the duo also laid out strict boundaries for it. They wanted to do research based products that connect with people, says Vikas. The market is full of brands that make you look down upon yourself. We decided that we will never sell insecurities as a brand, says Tarun. They believe that beauty has no colour or gender, it's all about well-being.
With caffeine at the heart, they make premium world-class products using Coffee, Tea and Chocolate. Caffeine present in Coffee, Tea, and Chocolate has magical properties of Hair and Skin Care. Caffeine penetrates the surface and helps in growth and shine in case of hair and glow and glide in the case of skin. The effectiveness of Caffeine is well researched and documented in the latest dermatology and Trichology. Caffeine does its magic on hair by going to the hair follicles and strengthening the hair roots and hence delays Hair Fall. On Skin, it removes the dead skin, delays the ageing process and works as a powerful antioxidant. Add to it the omnipresence of caffeine as a social lubricant and a lifestyle indicator - they see a Global Brand emerging from India.
MCaffeine is India’s first caffeinated personal care brand. mCaffeine as a brand is for the Bold | Young | Confident. mCaffeine largely targets young millennials of India. The brand is focused on the millennial lifestyle with mass premium offerings. mCaffeine as a brand is gender neutral and never supports colour discrimination. The brand’s promise to the world is that they will never sell fairness creams. 
They are positioned as a unisex brand for emerging and evolving millennials aged 20 to 28. MCaffeine focuses on India for now with global potential for the future. The brand embodies the millennial ethos with key principles of: clean label (natural as a choice), why hurt (no animal testing), confidence over colour (don't sell insecurities or fairness products).
Healthcare in India continues to be broken and chaotic, especially for people with limited means or access to quality care. Running pillar to post for prudent and quality medical counsel in time of need, is regrettably, the norm today. Clinikk is revolutionizing the approach to healthcare in India, by building a one-stop solution - for all healthcare needs - “one-phone-call-away”. Clinikk deliver affordable and accessible services, to your doorstep, on-demand, and 24*7. By helping our customers navigate the healthcare system, and safeguarding their interests, we are building a healthcare experience like never before - centralized, convenient, affordable, and above all, worthy of our customer’s trust.