The fitness tracking application #StepSetGo is encouraging users to walk indoors and get rewarded during the Lockdown
Mumbai, 28th March 2020: The nation is under a lockdown, and it's best advised to stay home to curb the spread of coronavirus. In these times, StepSetGo, a fitness tracking platform has changed their tracking algorithm to favour the users to gain extra benefits. StepSetGo is literally #CountingOnYou to experience a rewarding way to stay fit even indoors.
The application has already launched a feature that helps users earn more SSG coins (StepSetGo’s in-app currency) for every indoor step they take. To make this more exciting, they have introduced a series of challenges that encourage greater engagement. There are 7 types of challenges spread over 21 days to win more SSG Coins. Users can redeem these coins for exciting offers, freebies and exclusive discounts.
Under these 7 challenges, users will be encouraged to be active, burn calories, test their endurance levels, and find innovative ways to walk more within their homes, among others. Furthermore, in order to motivate users to complete all challenges, StepSetGo extended it on to social media. Users are encouraged to upload a screenshot of their completed tasks on Instagram or Facebook, which will make them eligible for a lucky draw.
Talking about the latest upgrade and introducing a right fit for this sentiment, Mr. Shivjeet Ghatge, CEO & CO-Founder, StepSetGo said, “Since our launch last year, StepSetGo has grown rapidly with over 5 million downloads. As we have an opportunity to reach out to this many people daily, we felt it was our responsibility to do our bit to push them to stay indoors, stay safe and stay fit. With this campaign the idea was to make sure the users are rewarded to stay active at home.”
It is a well-known fact, it takes 21 days to form a habit, and at the end of the challenge, StepSetGo is hopeful of inculcating walking as a part of one’s daily routine. To take part in the challenge, simply download the app, and get started from the Arena section, which details the challenges available.
About StepSetGo:
StepSetGo is a fitness rewarding platform that believes in providing additional motivation to its user for leading a healthier life. This motivation comes in the form of rewards, gamification and social interaction/competition. Launched in Jan 2019 StepSetGo quickly got popularized by organic word of mouth publicity. With over 5 million downloads to date StepSetGo is the market leader in the fitness rewarding space.
No comments:
Post a Comment