Thursday 29 February 2024

Zeron Launches ASM v2.0: Next-Gen Attack Surface Management Solution

February 29, 2024 Mumbai: Zeron, a leading innovator in cybersecurity solutions, announces the launch of ASM v2.0, the next evolution in Attack Surface Management designed to provide enhanced security measures to the decision makers in the BFSI sector. With ASM v2.0, Zeron aims to empower security teams with the tools to navigate the digital landscape with precision, cutting through the noise to address real threats promptly.

ASM v2.0 represents a significant upgrade, fine-tuned to eliminate distractions and streamline threat identification processes. The centerpiece of ASM v2.0 is its Asset Discovery Path, meticulously engineered to uncover every digital nook and cranny, from cloud services to external-facing assets. This comprehensive visibility ensures that no potential threat goes unnoticed, enabling proactive defense strategies.

One of the key features of ASM v2.0 is its proactive stance against phishing attacks. With Lookalike Domains detection, ASM v2.0 stands ready to defend organizations against the increasingly sophisticated tactics of cybercriminals. By identifying and neutralizing these deceptive domains, ASM v2.0 adds an extra layer of protection to safeguard sensitive data and assets.

Moreover, ASM v2.0 introduces a revolutionary approach to vulnerability management by prioritizing threats based on their risk probability. By focusing on the most critical vulnerabilities first, security teams can effectively allocate resources and mitigate potential breaches before they escalate.

Introducing Clustered Threats, ASM v2.0 offers a unique feature to identify and neutralise risks efficiently. With this comprehensive overview of potential threats, organizations can swiftly take action to mitigate risks and fortify their security posture.

Sanket Sarkar, Founder at Zeron, emphasized the transformative power of ASM v2.0, stating, "Upgrade to ASM v2.0, where security meets simplicity, and threats meet their match." He underscored the platform's capacity to empower security teams by enabling them to cut through the noise and respond with precision, thereby ensuring that organizations maintain a proactive stance against emerging threats.

The BFSI sector witnesses a profound transformation fueled by technological integration, reshaping operations and customer experiences. Advancements like AI and blockchain revolutionize banking, yet pose governance and cybersecurity challenges. To navigate this dynamic landscape, banks must adopt comprehensive frameworks ensuring technological resilience, regulatory compliance, and risk management against evolving threats and disruptions.

Experience Elegance and Indulgence: Celebrate Women's Day at THE Resort!

Mumbai, 29th February 2024:  This Women's DayTHE Resort invites all women with their women gang to unwind and rejoice in style. On 8th March, plan your day off with your clan, away from the hustle bustle of the city to spend a day filled with delectable food, live entertainment, and special activities to celebrate the strength, independence, and essence of womanhood only at THE Resort.

Indulge in a luxurious dining experience with our exclusive Women's Day promotion. For just ₹1200+ taxes per person, ladies can enjoy a sumptuous lunch and dinner buffet featuring a delightful spread of culinary delights. From unlimited mocktails to a variety of starters, salads, main courses, and desserts, there's something to tantalize every palate.

But that's not all! In addition to the mouthwatering cuisine, guests can partake in entertaining activities throughout the day. Join us for games and activities on the lawns during lunch, and enjoy live singing at the restaurant during dinner. It's the perfect opportunity to treat yourself and the special women in your life to a memorable celebration right near the seashore.

Don't miss out on this special celebration at High Tide. Book your table now and make this Women's Day truly unforgettable.

Event Details:

Location: High Tide, THE Resort

Date: 8th March

Duration: 1 Day

Price: ₹1200+ taxes per person for ladies

Timings: Lunch and Dinner

For Directions, please visit:

For Reservations, please Contact: 02250555777 / 02235202888 / 9820918210

MathWorks partners with IEEE Guwahati Subsection to embrace AI in Engineering

Guwahati, February 29, 2024:  MathWorks in collaboration with IEEE Guwahati Subsection, concluded a day-long seminar titled "Embracing AI in Engineering: Industry, Academia, and Upskilling for Success" in Guwahati. The seminar underscored the significance of Artificial Intelligence (AI) as a burgeoning trend within the industry-academic-research ecosystem.

In the Indian education system, MATLAB® and its toolboxes are a pivotal tool for teaching and research in the fields of engineering, science, and technology. It is deeply integrated into the curriculum of undergraduate and graduate programs in various departments. Collaborations between educational institutions and MathWorks, along with government initiatives, further reinforce MATLAB's presence, providing students and faculty with access to advanced toolboxes and training for AI applications. 

During the seminar, various technical experts and academicians shared insights into crucial technological advancements and AI applications in engineering. Additionally, MathWorks experts elaborated on how tools such as MATLAB and Simulink® are propelling AI innovation in industries and preparing the next generation workforce for the evolving landscape of today's technology.

Dr. Lakshminarayan Viju Ravichandran, Engineering Technical Manager, Education, MathWorks India of MathWorks said, “We at MathWorks are thrilled to contribute to the dynamic landscape of AI in engineering. The seminar in collaboration with IEEE Guwahati Subsection was a testament to the power of knowledge exchange and collaboration between industry and academia. As we navigate the evolving technological terrain, MathWorks remains committed to empowering the next generation workforce, fostering innovation, and bridging the gap between theory and practical applications in Artificial Intelligence. Together, we are shaping a future where AI not only meets industry standards but also propels engineering excellence.”

These seminars have provided a valuable platform for engaging with engineering faculty members, fostering meaningful interactions and discussions. The seminar featured compelling discussions on topics like Hardware Connectivity and IoT with MATLAB and Simulink, AI in Engineering Applications - Masterclass, and AI in Engineering and Science Curriculum.

Dr. Chandam Kumar, Chairman of IEEE said “As stewards of technological progress, IEEE Guwahati Subsection is proud to champion initiatives that bridge the gap between academia and industry, particularly in emerging fields like Artificial Intelligence. Our recent collaboration with MathWorks on the seminar in Guwahati underscores our commitment to fostering knowledge exchange and equipping professionals with the tools and insights needed to thrive in today's rapidly evolving engineering landscape. Through forums like these, we aim to cultivate a community of innovators who are not only well-versed in cutting-edge technologies but also deeply attuned to the practical needs of industry. Together, we're shaping a future where AI serves as a catalyst for transformative advancements across all sectors.”

The seminar featured keynote presentations from distinguished speakers, including Dr. Chandan Kumar, Associate Professor-EEE, IIT Guwahati, and Chair, IEEE Guwahati Subsection, along with Dr. Prithwijit Guha, Associate Professor-EEE, IIT Guwahati and Dr. Samarendra Dandapat, Professor-EEE, IIT Guwahati. Other presenters included Mr. Prasun Banerjee, Account Sales Manager, MathWorks India, Dr. Lakshminarayan Viju Ravichandran, Engineering Technical Manager- Education, MathWorks India, and Dr. Monalisa Pal, Senior Engineer- Education, MathWorks India, who collectively delved into the applications of AI in engineering.

LG Electronics India partners with Skyesports to revolutionize gaming in India

29th February 2024 – LG Electronics, India’s leading consumer durable brand, today announced an exclusive partnership with Skyesports, India's leading esports tournament organizer. This ground-breaking collaboration aims to revolutionize the gaming landscape in India by combining LG's cutting-edge technology with Skyesports' unparalleled expertise in organizing top-tier esports events and engaging gaming content.

Under the terms of the partnership, LG and Skyesports will explore various avenues in the esports industry, with a primary focus on promoting LG UltraGear gaming monitors. The alliance will encompass a range of initiatives designed to foster community engagement, elevate gaming experiences, and showcase the potential of LG's state-of-the-art gaming monitors.

In addition to the association with top PC influencers such as Shreeman Legend and Thor Gaming, LG and Skyesports are thrilled to announce an exclusive partnership with Gods Reign, amongst India’s most notable esports organizations. This partnership will see LG providing technological support through its UltraGear monitors, empowering Gods Reign to excel in their competitive endeavours. Furthermore, LG and Skyesports will be organizing a series of esports LAN events across India, providing gamers with the opportunity to compete in exhilarating tournaments and first-hand experience the exceptional performance of LG UltraGear monitors.

Commenting on the partnership, Yoojae Kim- Director, Business Solutions, LG Electronics India said, “We are thrilled to embark on this exclusive partnership with Skyesports, a pioneering force in India's gaming and esports arena. This collaboration not only underscores LG's commitment to elevating gaming experiences but also aligns perfectly with our mission to empower gamers with cutting-edge technology. Together with Skyesports, we aim to ignite the passion for gaming across India, fostering a vibrant community and showcasing the prowess of LG UltraGear monitors in the competitive gaming landscape.”

Meanwhile, Shiva Nandy, Founder and CEO, Skyesports, expressed excitement about the collaboration, saying, “We're incredibly excited to kick off this collaboration with LG, a pioneer in the consumer electronics industry. We have already unveiled much of our 2024 esports roadmap with the return of our flagship IPs, boasting expanded prize pools and broader formats which has set the stage for long-term partnerships like this one. With LG onboard, we're set to introduce large-scale LAN events, directly engaging with gaming communities at the grassroots level. LG's commitment to gaming aligns with our vision of uplifting India's esports scene through grassroot-level tournaments, immersive on-ground events, and positioning India as a prominent hub for international esports competitions. Together, I look forward to redefining the gaming landscape in 2024, offering unparalleled experiences and opportunities for gamers across the nation and beyond."

With this strategic alliance, LG and Skyesports are poised to reshape the gaming landscape in India, fuelling innovation, fostering community engagement, and pushing the boundaries of what's possible in esports.

About LG Electronics India Pvt Ltd        

LG Electronics India Pvt. Ltd. (LG Electronics), a wholly owned subsidiary of LG Electronics Inc, South Korea was established in January 1997 in India. It is one of the most formidable brands in consumer electronics - Home Entertainment, home appliances*, HVAC, IT hardware. In India, LG Electronics has earned a premium brand positioning and is an acknowledged trendsetter in the industry.  LGEIL's manufacturing unit at Greater Noida is one of the most eco-friendly units among all LG manufacturing plants in the world. The second Greenfield facility is located at Ranjangaon; Pune which manufacture LED TVs, air conditioners, commercial air conditioning systems, washing machines, refrigerators, and monitors. and AICTE to facilitate job and career discovery for engineering and management graduates


·         The partnership empowers college graduates by connecting them with job opportunities 

·         The career portal offers features such as AI resume building, real-time notifications and community engagement

National, 29 February 2024: Amidst a surge in the talent pool of young professionals, – India’s leading jobs and professional networking platform – yesterday signed a Memorandum of Understanding (MoU) with All India Council for Technical Education (AICTE), a visionary building tools to give access to students as being the official partner for AiCTE, aiming to transform the job placement landscape for college graduates of within the nation’s burgeoning workforce despite their geography.

This strategic partnership ensures that any fresher graduating from an Engineering, Diploma or Management institute will gain access to placement services independent of their college or city. With an extensive user base of 5 crore users and over 5 lakh employers, emerges as a fitting platform for AICTE to collaborate with. With this strategic collaboration, intends to enable job opportunities for Engineering and Management Graduates by connecting them with employers. 

The MoU was signed in the esteemed presence of the Minister of Education and Minister of Skill Development and Entrepreneurship in the Government of India, Mr. Dharmendra Pradhan, Secretary Higher Education Shri K Sanjay Murthy, UGC Chairperson, Mamidala Jagadesh Kumar and NCVET Chairperson, Dr. Nirmaljeet Kalsi and other dignitaries.

By bridging the talent gap and leveraging’s extensive network, the groundbreaking partnership has created a pre-placement tech stack. It stands out as the go-to platform right from the start, providing essential features like an AI-based resume builder and comprehensive assistance for students in navigating job and career exploration with the AI-aided interview preparation facility.

Under the MoU, will offer design, development and upkeep of the AICTE Career Portal for 5 years. The platform is poised to revolutionize opportunities for graduating students, providing them access to a wide array of both Indian and international job opportunities, including internships for current students. Tailored for aspiring job seekers, the platform will also include an AI-based resume builder, real-time notifications for new opportunities and community engagement through specialized affinity-based groups on Additionally, by Q3 of 2024, the portal will introduce AI-aided interview preparation and salary assessment by leveraging’s broad network to provide actionable insights and benchmark salary trends across industries.

Prof. Rajive Kumar, Member Secretary AICTE commented, “The association of AICTE with will provide opportunities to the students particularly in the rural areas in preparing their CV, identifying the skill gaps as per the market needs and getting employment not in the country but also across the globe.  Students will also get internship opportunities in the best of the companies. will provide all such opportunities to the students free of cost. I appeal to the institutions to disseminate and encourage the students to take advantage of these opportunities.”

This strategic alliance marks a significant milestone in’s mission to empower professionals and bridge India’s talent gap. By democratizing access to career opportunities and providing tailored support to students, and AICTE are set to reshape the future of college placement in India.

Nirmit Parikh, Founder & CEO of, commented, “In today’s dynamic job landscape, we are committed to building the future of India by enabling its youth to excel in the national and the global workspace. We at believe that India’s youth will not only meet but lead the charge in shaping the future of the global workforce and plan to address the challenges faced by India’s youth in navigating the complex job market. We are humbled to be partnering with AICTE. This initiative is envisioned to empower fresh graduates and job seekers with the platform needed to kick-start their careers and meet professional ambitions.”

Talking about the partnership, Karna Chokshi, Chief Business Officer of apna.cosaid, “With this groundbreaking collaboration with AICTE, we aim to not just enhance job placement opportunities but also foster a generation of empowered professionals. With features like AI-driven tools for resume building and interview preparation on our career portal, we are not only addressing immediate challenges but also laying the groundwork for their sustained success in the long run. Our partnership with AICTE will not only not only bridge the talent gap but also cultivate a workforce that will drive innovation, productivity, and growth across industries, both nationally and internationally.”

Vineyard Rhythms: A Three-Day Celebration Marking VinoDeBella’s One-Year Milestone in Collaboration with Radisson Blu Mumbai International Airport


~ Launching on International Women's Day to Celebrate Strength, Art, and Empowerment- A Harmonious Ode to Women ~


Mumbai, 8th March 2024: Radisson Blu Mumbai International Airport, in collaboration with VinoDeBella, is thrilled to announce "Vineyard Rhythms," a unique three-day celebration marking not only the completion of one year for the wine brand, VinoDeBella but also a year of its successful collaboration with the prestigious hotel. This extraordinary event is curated by the visionary woman entrepreneur Archana Singhthe founder of Vinodebella.

Vineyard Rhythms is not just a wine themed soiree; it's a celebration of strength, art, community, and gastronomical experiences. Every aspect of this event is orchestrated by a lineup of remarkable women entrepreneurs, promising a celebration of creativity, diversity, and empowerment.

March 9, 2024: Sip & Swing Soirée 

Immerse yourself in the rhythm of life as the second day unfolds with a vibrant dance fiesta. From the fiery beats of Jazz to the passionate allure of Bachata, experience an eclectic fusion of Latin styles by Aniket & Sabnam, Team Dance Lyk A Star that mirrors the diverse backgrounds of our global community. This celebration of movement transcends boundaries, bringing people together through the universal language of dance.

March 10, 2024: Catawba 

Experience Mitikka's captivating fashion inspired by Isabella Valentina's resilience and 'Sangre Y Poder' by Shafaque, celebrating femininity, empowerment, and sustainability. An exclusive fashion lineup, specially curated for Vineyard Rhythms, pays homage to women entrepreneurs shaping the world. More than just style, it is a testament to their resilience and creativity. Isabella Valentina, the embodiment of VinoDeBella's values, represents strength and independence. Her story, encapsulated in a portrait, narrates the tale of a woman who forges her path, inspiring others with her unwavering passion for art and life.

What: Vineyard Rhythms

Where: Radisson Blu Mumbai International Airport

When: 9th and 10th March, 2024

Ticket Price: Rs. 2950

Link to book:

For Directions, please click (

For Reservations, please call: +91 93214 46027/41

About VinoDeBella & the Experiences-

VinoDeBella, founded by wine enthusiast Archana Singh, celebrated its first year in 2024. As one of India's few women wine entrepreneurs, Singh crafts VinoDeBella’s offerings from grapes sourced from small boutique vineyards in Nashik, the wine capital of India. Specializing in artisanal wines, VinoDeBella prides itself on delivering unique multifaceted community experiences like "The Brunch Club" and "The Community" in collaboration with Radisson Blu International Airport Hotel. VinoDeBella offers a diverse range of red and white varietals, including Shiraz, Cabernet Sauvignon, and Chenin Blanc, providing wine enthusiasts with a rich and distinctive selection.”

Find Your Way Back: Royal Enfield Launches Explorer V4 Riding Jacket

  • Super-ventilated two WEATHER riding jacketequipped with D3O level 2 armour offering superior impact protection

New Delhi, 29 February 2023: Royal Enfield, the global leader in the mid-size (250-750cc) motorcycle segment, today announced the launch of the Explorer V4 Riding Jacket - the epitome of innovation and functionality, combining style with safety to meet the demanding needs of riders and just in time for the beginning of the riding season.

The Royal Enfield Explorer V4 emerges as a significant upgrade from its predecessor, the Explorer V3, presenting riders with a host of enhanced features that redefine the touring jacket experience. The evolution in design is immediately apparent with the Explorer V4 boasting a more vibrant and colourful aesthetic. On the performance front, the upgrade includes D3O Level 2 protectors at shoulders and elbows, providing superior impact protection. Engineered for all weather conditions, this super-ventilated 2 WEATHER riding jacket ensures optimum comfort during every ride. Tailored for both novice and professional riders, the jacket boasts "Ergo Pro Tech" Level 2 back armour and dedicated pockets for chest protectors, ensuring comprehensive coverage for those who push their limits. Crafted with Superflow Mesh, a 450 GSM 100% Poly fabric, the jacket guarantees superior ventilation without compromising durability. Reinforced with CORDURA patches at the shoulders and elbows, it exemplifies resilience in high-stress areas. The incorporation of reflective elements at the back and front enhances visibility, promoting safer rides in varying light conditions. 

Commenting on the launch, Yadvinder Singh Guleria, Chief Operating Officer, Royal Enfield, said, “Our commitment to the riders goes beyond just motorcycles; it extends to the very gear that accompanies them on their journeys. We've engaged with our riders, studied their needs, and meticulously crafted a piece of riding gear that not only enhances protection but also elevates the overall riding experience. The launch of the Royal Enfield Explorer V4 Riding Jacket offers unparalleled comfort to the riders with confidence to navigate the open roads in style." 

This versatile jacket goes beyond the ordinary, featuring a standalone high-visibility rain jacket made of 8000MM Nylon for added protection against the elements. The genuine YKK front zippers and TruDry waterproof pocket inside underscore the meticulous attention to detail, making the Explorer V4 Riding Jacket an indispensable companion for riders seeking the perfect blend of style, safety, and functionality. The Explorer V4 riding jackets are designed with rider-centricity in mind and thoughtfully crafted to encompass all the essentials that cater to a rider's unique preferences and requirements, be it urban, cruising, touring, or adventure touring, ensuring a perfect fit for every motorcycle and adventure preference. 

Vestian Launches Operations in the UAE, Strengthening its Presence in the Middle East

India, 29th February 2024 – Vestian, a leading global real estate solutions provider, is excited to announce the launch of Vestian MEA, a dedicated investment advisory services firm headquartered in Dubai for the Middle East and Africa (MEA) region. This strategic move underscores Vestian's commitment to strengthening its presence in the Middle East and enhancing its service offerings in the dynamic real estate market.

Vestian MEA, is a wholly owned subsidiary of Vestian INC Chicago, established in 2010.  Vestian MEA will operate as a specialized real estate advisory firm providing comprehensive solutions to investors seeking to capitalize on opportunities in Dubai and the UAE. The launch of Vestian MEA represents a significant milestone in the company's growth strategy, aligning with its commitment to delivering unparalleled real estate services globally.

Vestian MEA is headquartered in Dubai for the Middle East & Africa (MEA) region. The launch into the UAE is a response to the increasing demand for comprehensive real estate services and solutions in the region.

"Vestian MEA represents a strategic step forward for Vestian in the Middle East. This expansion is a direct response to the growing needs of our clients in the region and their confidence in our services. The launch of Vestian MEA symbolizes our dedication to meeting the evolving needs of our clients on a global scale. Our commitment to delivering unparalleled real estate solutions is now further solidified with the launch of Vestian MEA, where we aim to provide investors in the UAE with innovative and client-centric advisory services," said Shrini Rao, CEO at Vestian.

"As Chairman of Vestian, I am delighted to witness the launch of our operations in the UAE. Vestian MEA is not just an investment advisory firm; it represents our commitment to excellence, innovation, and sustainable growth in the real estate sector. We look forward to contributing to the success stories of our clients in the Middle East," stated Michael Silver, Chairman at Vestian.

"I am excited about the opportunities that Vestian MEA brings to investors in the UAE. Our team is dedicated to upholding the highest standards of excellence and innovation. By combining global best practices with an in-depth understanding of local market dynamics, Vestian aims to be the trusted partner for investors seeking strategic real estate investment advisory in the Middle East and Africa (MEA) region," commented Sanjay Sareen, Managing Director at Vestian.

The UAE, known for its dynamic business landscape and strategic location, serves as a key hub for Vestian's investment advisory services. The dedicated team at Vestian MEA comprises experienced professionals with extensive local and international real estate knowledge. The team are experts in processes which create tremendous efficiency and innovative metrics to ensure that services remain impactful and relevant at every step of client interaction.

About Vestian:

Vestian is an occupier-focused workplace solutions firm specializing in commercial, residential, industrial, retail, and hospitality sectors. Headquartered in Chicago, Vestian has offices across the US, India, China, UK, Sri Lanka, and the Middle East. Our core strength lies in providing customized innovative solutions that are aligned to the client's business objectives. Our extensive service portfolio includes Investment and consultancy Services, Transaction Advisory Services, Project Services, Retail Business Solutions, and Integrated Facilities Management Services.  Vestian is the only global workplace solutions organization to be certified in both quality management systems and environmental health & safety standards such as ISO 9001, ISO 14001, ISO 45001 and ISO 37001. For further information on the company, you can visit us at

Celebrating Tomorrow's Leaders: DNA Women Achievers’ Awards 2024 set to honour New Gen women across sectors on 6th March 2024

Get ready to witness a celebration of extraordinary achievements as DNA India gears up for the highly anticipated DNA Women Achievers’ Awards 2024! With the theme 'Honouring the New Gen Women', this prestigious event, scheduled for 6th March 2024, is set to shine a spotlight on the remarkable contributions of women leaders across diverse sectors.

In a world where women are increasingly at the forefront across various domains, the DNA Women Achievers’ Awards 2024 seeks to recognize and celebrate their hard work, talent, and dedication. From Retail and IT to Healthcare, Start-up, FMCG, Entertainment, Fashion, and beyond, the awards cover a wide spectrum of categories, showcasing the multifaceted accomplishments of women professionals.

The upcoming event will feature distinguished special guests, including Ms. Vimla Batham Ji, Chief of UP State Women Commission, and renowned actress Ms. Rakul Preet, alongside esteemed Guest of Honour such as Shri Brajesh Pathak, Deputy CM of Uttar Pradesh, Shri Mahesh Sharma, MP of Gautam Buddh Nagar, and Shri Chirag Paswan, MP.

Notably, the event will feature two thought-provoking panel discussions on crucial topics. The first discussion, "Is India Ready to Support Women Entrepreneurs?" will include esteemed panellists such as Kanika Vohra, Co-Founder, ICH Creative, and ex-founding team,, Rhea Mazumdar Singhal, Founder and CEO of Ecoware, and Devyani Kapoor, Founder of Shuffling Suitcases. The second discussion, "Is Social Media a Boon or Bane for Women in India?" will offer valuable insights from Ankita Sahigal - Influencer, Divija Bhasin, Counselling Psychologist and Influencer, and Dr. Neelam Mishra, Psychologist.

The esteemed jury panel, comprising industry stalwarts Ashwiny Iyer Tiwari, Kanika Vohra, and Dr. Supriya Pattanayak, meticulously evaluated nominees based on various parameters for the DNA Women Achievers’ Awards 2024. Nominations across all categories were collated by an expert committee, followed by deliberations by the jury to select the deserving winners. Thorough reviews of the nominations were conducted by experts to ensure fairness and transparency in the selection process.

The inspiring stories of the winners will be showcased on DNA India, amplifying their achievements, while will feature digital stories on its microsite to extend their reach to a wider audience. The virtual airing of the event on multiple platforms will enable viewers to witness the celebration of women achievers, with video features highlighting the winners' accomplishments shared across various social media platforms to garner recognition and admiration.

A spokesperson for DNA India emphasized the significance of the grand celebration, stating, "At DNA India, we are deeply honored to host the DNA Women Achievers’ Awards 2024, an event that transcends mere accolades to embody the profound journeys of courage, perseverance, and triumph undertaken by women across our nation. Each award recipient represents not only a beacon of inspiration but also a testament to the transformative power of determination and resilience. Their stories, etched with resilience and adorned with success, serve as a source of motivation for us all, illuminating the path forward towards a more equitable and inclusive society. Through these awards, we not only celebrate their outstanding achievements but also reaffirm our unwavering commitment to championing gender equality and empowering women to realize their fullest potential."

As anticipation mounts for the DNA Women Achievers’ Awards 2024, we extend a warm invitation to join us in celebrating the extraordinary accomplishments of women who continue to inspire and lead change in our society.

Hero Vired Launches Special Scholarship Initiative #EmpowerHer ahead of International Women's Day

National, 29 February 2024 – Hero Vired-  a leading learntech start-up by the Hero Group, has announced the launch of its special scholarship initiative- #EmpowerHer, aimed at providing special benefits to women learners, ahead of International Women's Day. Throughout March, Hero Vired will be offering a 25% scholarship to women learners across all programs. The initiative underscores Hero Vired's commitment to fostering gender equality and promoting equal opportunities for women in education and in the workforce.

These scholarships will be applicable for program batches starting in the months of March and April 2024. The scholarship will be applicable across all courses & programs offered by Hero Vired, ranging from its Product Management and Data Analytics programs to Extended Reality (AR +VR) and its Gaming & E-sports programs.  Being a completely digital offering, applicants can visit the Hero Vired website to review the eligibility requirements & complete the application form on the website. On completion of the course, learners will receive a digital scholarship certificate, in addition to the program completion certificate.

Hero Vired witnessed a remarkable jump in women participation across its cohorts, growing from 5% in 2021 to ~20% in its recent batches. With this initiative, Vired aims to further strengthen this ratio, especially in its Tech & Future Tech program, fostering diversity and inclusion.

Despite comprising 36 percent of India's tech workforce, women face a significant drop in representation as they ascend the corporate ladder, as per data from Nasscom[1]. As per Skillsoft 2023’s IT Skills and Salary report[2]among technology professionals with at least 26 years of experience- 15% of men hold executive-level positions compared to only 4% of women in similar positions. Hero Vired’s #EmpowerHer scholarship aims to address this concerning gender gap in leadership roles, and foster career growth for women to help them break through these barriers.

Commenting on the launch of the initiative, Mr. Akshay Munjal, Founder and CEO, Hero Vired said, "By launching this special scholarship initiative for women learners, we aim to break down barriers and create a more inclusive learning environment while celebrating and empowering women. We are catalyzing positive change and building a more balanced workforce of the future. Our diverse course offerings across various domains ensure that women can choose a path that aligns with their interests and career goals."

Over the past year, there has been a steady increase in women's participation in the workforce. The 2022-23 Periodic Labour Force Survey[3], released by the Ministry of Statistics and Programme Implementation on October 9, 2023, revealed a significant 4.2 percentage point increase in the Female Labour Force Participation Rate, reaching 37% in 2023. This trend aligns with the rising demand for upskilling programs, enabling women to transition into new career trajectories and seize enhanced job opportunities. Through this initiative, Hero Vired seeks to support women at all stages of their careers, from entry-level professionals to aspiring leaders, and contribute to a more diverse and inclusive workforce.

For more information about Hero Vired’s #EmpowerHer scholarship program & to apply for the same, please visit

mPokket’s 8th Anniversary Celebrations Turn Green: Company Unveils CSR Plantation Drive

National, 29 February 2024: As mPokket celebrated its 8th Anniversary, the Company highlighted its journey of empowering growth, innovation and community engagement. The digital lender remains focused on its commitment to environmental sustainability through a meaningful Corporate Social Responsibility (CSR) programme. To mark this milestone, mPokket announced the launch of its CSR initiative aimed at planting saplings across various locations.

Motivated by a desire to contribute to environmental conservation, mPokket plans to plant 1000 saplings, each aged between 2 to 3 years, ensuring their ability to thrive and produce fruits. Approximately 200 saplings have been planted in the Kolkata area, with the remaining 800 to be planted across other regions in the upcoming months. The entire team of mPokket and their families will be joining hands to protect the environment via seamless participation across diverse locations. This initiative underscores mPokket’s deep-rooted commitment to environmental stewardship and community welfare.

Reflecting on the occasion, Gaurav Jalan, CEO & Founder of mPokket said, “Celebrating eight years of mPokket is not just about recognizing our achievements but also about acknowledging the dedication and hard work of our team members, whose relentless efforts have propelled us to where we are today. As a socially conscious firm, we recognize our duty to actively contribute to sustainable practices. Planting saplings is an investment in our planet’s future as well as a testament to mPokket’s commitment to giving back to the communities we serve. As we reflect on our journey so far, we pledge to remain committed to driving positive change and creating lasting impact in the communities within our operational areas.”

Besides the CSR initiative, mPokket’s 8th Anniversary celebrations included vibrant gatherings in Kolkata and Bangalore, where employees came together to commemorate the Company’s ongoing journey. These events featured live performances by renowned bands such as Bandeh and Akhi Roti and provided opportunities for employees to connect and celebrate their shared success. While the Company celebrates its achievements and growth over the past 8 years, it remains dedicated to fostering a culture of sustainability and social responsibility within the organization.

SurveySparrow hosts RefineCX 2024 focusing on AI-powered CX Transformation

RefineCX brought together 50+ CX leaders to explore GenAI and beyond for modern customer experience.

Mumbai, India - February 29, 2024- SurveySparrow, a leading customer experience management (CXM) platform, hosted ‘RefineCX India’ at Sofitel Mumbai BKC on Feb 23, 2024. The event had over 50 CX leaders delve into the transformative potential of generative AI and its application in modern customer engagement strategies

Star-Studded Panel Discussions Illuminate the Path Forward

The event featured panel discussions on the intricacies of personalizing customer journeys and strategic use of social reputation. Notable industry figures such as Mithila MahajanGlobal Head of Customer Experience at BDx Data CentresAkash Surekha, Ex-Managing Director, JP Morgan and Chase, and Gaurav SharmaVice President & Head of Operations at Bajaj Allianz shared their insights during the discussions. These conversations underscored the evolving landscape of customer expectations and how businesses can not only meet but exceed through technology.

Akash Sureka, Ex-Managing Director, JP Morgan and Chase expressed that: “By harnessing the power of social reputation, we can build trust, driving sustained growth and success in today's dynamic marketplace. It was delightful to share insights at the event, fostering meaningful discussions and learning from fellow industry leaders.”

Mithila Mahajan, Global Head - Customer Experience, BDx Data Centres reflected on the event, stating: “Reimagining the customer experience panorama requires constant awareness of customers’ points of interaction. It was exciting to discuss the latest innovations and practical solutions for brands to deliver a nuanced customer experience. It’s an amazing time for CX professionals to utilize Generative AI to its fullest.”

Honoring Customer Heroes And Making CXM Accessible

SurveySparrow, serving more than 4000+ businesses, recognized the efforts and mastery of leading customer-favorite brands by presenting “Customer Voice Champion” awards to MeeshoTata Digital, and Decathlon. It spotlighted the impact these brands had on their customers over the years.

Moreover, to better serve the Indian market and encourage more businesses to enhance customer experience, SurveySparrow has introduced INR pricing starting from Rs. 599, making their platform more affordable.

Expanding the Horizon with Generative AI

SurveySparrow showcased its star AI features -AI Wings and CogniVue to enhance CX with its presence at 20+ customer touchpoints. AI Wings serves as a versatile digital assistant, streamlining feedback collection, customer service, and managing reviews. CogniVue, on the other hand, offers advanced data analytics, simplifying the process of deriving meaningful insights from voluminous datasets. Additionally, the platform announced its plan to extend Reputation Management support to over 100+ review platforms, including Google Reviews, MakeMyTrip, G2, and Capterra.

Shihab MuhammedFounder and CEO of SurveySparrow said "Incorporating generative AI into our platform has unlocked new possibilities for deep customer understanding and engagement. Staying ahead of technological advancements is key to driving growth and delivering value."

Looking Ahead: RefineCX USA 2024

Buoyed by the success of RefineCX India, SurveySparrow is gearing up for another edition, this time in New York City with RefineCX USA 2024 slated for April. The event is poised to further SurveySparrow's vision of continuous improvement in customer experience.

For more information, please visit

Panasonic’s Eco Relay initiative for a sustainable India, to prioritize ecosystem restoration

New Delhi, February 29, 2024: Under the umbrella of Panasonic Eco Relay, Panasonic in India - a leading diversified technology company today organized a tree plantation project in Daulatpur area where the Delhi Govt is developing an educational & eco-tourism site for the entire Southwest Delhi region where there are 48 government schools with over 15,000 children. This project will generate livelihood within the local communities in the areas of nursery management, plantation and aftercare. Panasonic has partnered with Heartfulness Institute for this project with the key objective - to revive endangered species and foster a sustainable ecosystem for future generations. To start with saplings will be planted across an acre of land and maintained to ensure their growth. This project will not only look at enhancing the biodiversity but, in future will help educate students and local villagers, create livelihood opportunities for society and rural communities and combat pollution and offset carbon too.

The project was inaugurated in the presence of Mr. Manish Sharma, Chairman, Panasonic Life Solutions India; Mr. Akinori Isomura, MD, Panasonic Energy Company and other key dignitaries - Dr. Kulwant Kaushik, Directorate of Education, Govt. of Delhi, Mr. Rajeev Kumar, Principal, Daulatpur school, Dr. AP Tomar, Zonal Coordinator, Heartfulness Institute, symbolizing company's commitment to restoration of forest ecosystem.

Sharing her thoughts on the initiative, Pooja Garg Khan, Head of Corporate Communications & CSR at Panasonic Life Solutions India (PLSIND) said, "Environmental stewardship is a critical step towards securing a sustainable future for our next generation. As a responsible corporate, we are committed towards enhancing the well-being of our people and society. Panasonic Eco Relay for Sustainable Earth program is a global initiative that encourages business sites around the world to plan local environmental activities and implement them with their employees, along with adults and children from the community. In line with that objective, Panasonic in India aims to develop a high-density mini forest in collaboration with local communities – contributing to the forest ecosystem.”

Through Panasonic’s Eco Relay program, Panasonic strives to inspire and empower individuals and communities to make meaningful contributions towards ensuring a greener and more sustainable world.  The Panasonic Group globally is contributing to the decarbonization of society through the Panasonic Green Impact initiative. The objective of the campaign - by 2050, Panasonic Group aims to create impact that reduces CO2 emissions by more than 300 million tons, or about 1% of the current total global emissions. Panasonic’s Green Impact campaign which speaks to the target audience of Gen Z and millennials today, highlights the company’s dedication to building a more sustainable future and calls on individuals to make a difference by being change agents.