BCAS selects SGA PR as strategic partner to advocate key opinion and be the leading industry voice in making a robust Indian financial ecosystem

Mumbai, 11^th December 2024: Bombay Chartered Accountants’ Society (BCAS), India's largest and oldest voluntary professional body of Chartered Accountants, has joined hands with SGA PR, one of the fastest growing communication consultancies in India, to create further awareness about the pivotal role it is playing in the fields of accounting, tax and finance thereby strengthening the economic fabric of India.

SGA PR, as an exclusive communications partner for BCAS, has been entrusted with the role of positioning BCAS as the key industry voice representing the community of chartered accountants in the country besides highlighting all the developmental programmes that the body does to strengthen the Indian financial ecosystem and shape the future of the professionals.

SGA PR is part of the 14-year-old Strategic Growth Advisors Group which has pioneered investor relations and compliance communications practices in India. BCAS is yet another marquee name in the BFSI portfolio of SGA PR which already manages some leading corporates across mutual funds, housing finance, NBFCs and fintechs among others.

“Our association with BCAS started during their 75^th anniversary celebrations as we were privileged to be the communications partner for one of the biggest congregations of chartered accountants in India – Reimagine 2024. The association has today fructified into a strong partnership between the two organisations. Our endeavour will be to bring to the fore some of the pioneering work that BCAS has been undertaking that will shape the future of finance in the country.” says Rahul Jain, Partner & Jt. CEO, SGA PR.

BCAS is a not-for-profit professional body that is led by a team of practicing chartered accountants with many of them being regarded as stalwarts in their respective domains. It constitutes of 10 different committees across Direct Tax, Indirect Tax, Accounting & Auditing, Internal Audit, Corporate & Allied Laws and International Taxation among others. For the last 75 years, the body has been working closely with the central government and various state governments, academia and industry professionals to further strengthen the financial ecosystem of the country.’

CA Anand Bathiya, President at BCAS, said, “Ever since its foundation, BCAS has supported the Government of India and the various state governments with research backed inputs and expert opinions on several financial policy parameters. Over the years, we have been playing a distinct role in shaping the financial policy of the country besides also working tirelessly towards the professional development of our young CA colleagues. In SGA PR, we have found the perfect partner to convey our unique story to the broader community that will strongly highlight the ethos and legacy of our great organisation. SGA’s expertise in compliance communications has further reinforced our confidence in them and we look forward to a long partnership.”