Tissot– A favourite amongst the country’s leading fashion icons and artists!

The brand’s versatile watch options are often sported by India’s favourite celebrities like Neha Kakkar, DiljitDosanjh, Rana Daggubati

Mumbai, 11 March, 2020:Tissot, a world leader in the Swiss traditional watch industry, is determined to stay ahead of the curve and also on the wrists of our favourite celebrities and fashion icons in the country.

Tissot watches offer a versatile range of chronographs and automatic timepieces for both men and women.

Famous fashion icons and artists like DiljitDosanjh and Rana Daggubati are often seen sporting Tissot’s latest watches when out-and-about. The female sensation seen flaunting Tissot’s elegant timepieces is the charming pop icon, Neha Kakkar.

Kakkar is the newest advocate of Tissot’s female watches. She’s seen sporting the latest bicolorTissot T-wave watch in her latest photoshoot which is ablaze on social media. Rumour has it that she will also be serving more stunning looks in the coming year sporting Tissot watches

She perfectly embodies the persona of a Tissot woman who can choose between high-tech, bold and strikingly original looks, or more understated, classic and elegant styles. So whether it’s a classy chronograph, an oversize model, vintage with a new twist, timeless sports or innovative tactile: depending on an individual’s personality, Tissot has a wealth of options to offer her.

About Tissot 

The plus sign in the Swiss Flag within the Tissot logo symbolises the Swiss quality and reliability Tissot has shown since 1853. The watches, sold all over the world, enable Tissot to be the leader in the traditional Swiss watch industry, exporting more than 4 million watches every year. Tissot stands by its signature, Innovators by Tradition. The high quality of the brand with every component is recognised worldwide.

Tissot has been named Official Timekeeper and Partner of many global events such as basketball with the NBA and FIBA; cycling with the Tour de France and the UCI World Cycling Championships; motorsports with MotoGPTM and the FIM World Superbike Championship and many more besides in the sports of ice hockey, fencing and rugby.

Key leading products include: Tissot T-Touch (The first tactile watch in 1999). Tissot Le Locle, a timeless, classic, automatic watch with 80 hours of power reserve. Tissot T-Race, “the sporty design”.

Cycling Triple Crown with the new partnership between Tissot and the Giro d’Italia

Adding the Giro d’Italia to its prestigious list of cycling races seemed to be an obvious next step for Tissot, leader in the traditional Swiss watchmaking sector and one of the Swatch Group’s key brands.

The brand’s DNA is built around two characteristics: a commitment to traditional values and a willingness to innovate. Throughout its history, the brand has embedded both these characteristics into its products and technologies, as well as into its diverse portfolio of activities. Celebrated for the high quality of its products, the watchmaker has, over the course of its illustrious history, been appointed Partner and Official Timekeeper for numerous sports including basketball, motor sport, rugby and cycling.

Cycling is one of the sports with which Tissot is most closely associated. In fact, the brand has been heavily involved in a range of cycling events for 50 years. Proud of its Swiss roots, it became even more seriously committed to the sport by joining forces with the Union Cycliste Internationale (UCI) in 1995. Since then, Tissot has been Official Timekeeper of the Road, Track, Mountain Bike and BMX Cycling World Championships, and also for the UCI Track Cycling World Cup.

Having renewed its links with the Tour de France and the Vuelta in 2016, Tissot is now completing the Triple Crown with the Giro d’Italia, thus making it the first Swiss Official Timekeeper in the history of the three biggest cycle tours. Tissot is thus now involved in the ASO’s three biggest cycle races, as well as the Tour of Germany.

The Giro d’Italia will start on 9 May 2020 in Budapest with an individual time trial. The race will pass through Sicily, then along the east coast of Italy, to finish in Milan with an individual time trial in the Piazza del Duomo on 31 May 2020.

François Thiébaud, President of Tissot, said: “Tissot is proud to announce that it is becoming Partner and Official Timekeeper of the Giro d’Italia. This is the first time in the world of cycling that a watchmaking brand has been the worldwide partner of the main cycling events. Tissot’s involvement as Partner of big sporting events like the Giro means the beauty and technical capacity of our products will be associated with the emotional values encountered in the sport, in relation to both individual and team performance. Ensuring precise timekeeping also demonstrates the precision of our watches. With these commitments, Tissot is proud of presenting the time beautifully as well as being a timekeeper.”

It is worth adding that, in the field of two-wheeled sports, Tissot has also been Partner and Official Timekeeper of MotoGP^TMand Superbike for many years. These Timekeeping roles are supplemented by other worldwide partnerships such as basketball, fencing, table tennis and the World Ice Hockey Championship that will take place this year in Switzerland.

To celebrate the partnership with Giro d’Italia, Tissot is launching the Tissot Chrono XL Giro d’Italia 2020, a 45 mm diameter chronograph in honour of the first partnership between Tissot and the Giro. There is a racing bike on the chronograph’s second hand, as a reminder of the cycling spirit of this special collection. In addition to details in pink, the Giro’s emblematic colour, the case back is engraved with the Giro d’Italia logo for a touch of exclusivity. The watch comes in a special presentation box dedicated to the event. In addition to the box, the watch has two interchangeable straps.

Technical features

·         Made in Switzerland

·         Quartz movement, chronograph

·         316L stainless steel case, 45 mm with black PVD coating

·         Water resistance: 10 bar/100 m

·         Interchangeable straps

·         Case back engraved with the Giro logo

·         Special presentation box