#EarthDay #RestartTheRightWay
On the occasion of World Earth Day, the Godrej Group, with the help of a digital film, attempts to spread an important message around building a greener and healthier planet . The film intends to make each one of us think of building a better post-Covid world.
Commenting on the film, Tanya Dubash, Executive Director and Chief Brand Officer, Godrej Group said, “At Godrej, we believe it is our responsibility to contribute towards creating a greener, cleaner and better world. We are constantly striving to make all our businesses as efficient as possible. At the same time, we are sensitising our employees and making them aware of the contribution they can make at an individual level by adopting a more sustainable lifestyle. Through this video, we are aiming to broaden that effort and spread the message that each one of us is empowered to make the change that can help our planet heal.”
Anu Joseph, Chief Creative Officer, Creativeland Asia shares his views on the film. "We've all been flooded with pictures of our planet flourishing without human interventions. We thought it's an apt message for Godrej that follows planet friendly processes, to put out there on World Earth Day."
About Godrej Group
Established in 1897, the Godrej Group has its roots in India's Independence and Swadeshi movement. Our founder, Ardeshir Godrej, lawyer-turned-serial entrepreneur failed with a few ventures, before he struck gold with a locks businesss. Today, we enjoy the patronage of 1.15 billion consumers globally across consumer goods, real estate, appliances, agriculture and many other businesses. In fact, our geographical footprint extends beyond Earth, with our engines now powering many of India's space missions. With revenues of over USD 4.5 billion we are growing fast, and have exciting, ambitious aspirations. For us, it is most important that besides our strong financial performance and innovative, much-loved products, we remain a good company. About 23 per cent of the promoters’ holding in the Godrej Group is held in trusts that invest in the environment, health and education. We are also bringing together our passion and purpose to make a difference through our Good & Green strategy of 'shared value' to create a more inclusive and greener India. At the heart of all of this, are our people. We take much pride in fostering an inspiring workplace, with an agile and high performance culture. We are deeply committed to recognizing and valuing diversity across our teams.
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