The
report titled “Morocco
Fitness Services Market Outlook to 2025F – Driven by fitness-related policies,
increased awareness and popularization of fitness centers” provides a comprehensive analysis of the
fitness industry of Morocco. The report covers various aspects including the
Market Size, Current Penetration, Total Number of Establishment, Total Number
of Active Members, Direct Economic Impact and Indirect Economic Impact, Socio
Economic Implications, Consumer Preferences and Trends Analysis,
Technological Disruptions, Major Trends and Development, Government Initiatives
and COVID Impact. The report concludes with market projections for future of
the industry including forecasted industry size by revenue.
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Morocco Fitness Services Market
The
fitness market in Morocco is an underpenetrated market with less than 15 of the
population being an active member of fitness centers. However, fitness centers along
with health & wellness trend in Morocco is gathering pace as more consumers
have been made to question their overall health due to sedentary lifestyle.
Growing youth population belongsing to the age group 15-54 years along with
increasing health risks awareness amongst the population and evolving business
model of fitness centers are fueling the market growth. Fitness brands are
actively optimizing their business models, integrating behavioral science into
health and fitness through personal and group sessions encouraging clients to
focus on their fitness goals.
Analyzing the Direct Economic Impact
of Fitness Industry in Morocco
The
Fitness market has a direct impact on economy in terms of revenue and
employment generation in Morocco contributing significant amount to the GDP. It
is also characterized by a high proportion of part‐time employment with
majority of staff employed on a casual or part‐time basis. Fitness Clubs in
Morocco have redesigned memberships and pricing to offer more flexibility for members
who are exercising in multiple ways and to optimize retention and average
revenue per user.
Commercial Gyms: Growing number of fitness centers that are
offering high number of training and fitness activities are driving the
commercial fitness market growth in Morocco. An increasing number of yoga
studios have also been opened in Morocco, accompanied by international yoga
events held across the country. Majority of the fitness centres in Morocco are
clustered in prime locations such as Casablanca, Marrakesh and Rabat.
Hotels/Resorts: A growing number of hotel chains are
providing great deal of wellness services complemented by an innovative variety
of fitness classes such as Yoga, Gym, Zumba or HIIT and other membership plans
for their customers.
Schools/Universities: Only 5-10% of the Universities in Morocco
have well equipped gyms either on campus or hostel for the students who aspire
for physical wellbeing thus promoting an active healthy lifestyle.
Assessment of the Indirect Economic
Impact of Fitness Industry in Morocco
The
fitness market has a ripple effect on other sectors such as fitness equipment
industry, construction, real estate, apparel and footwear and technology. High
awareness of fitness and increasing disposable income along with sedentary
lifestyles and hectic schedules with COVID-19 Outbreak has resulted a spike in
the number of people working out from homes to avoid getting infected, thus
fueling the adoption of in-home fitness equipment. Fitness Machine, Treadmill
& Cardio Equipment has dominated the overall fitness equipment market with
Marrakesh and Rabat having majority of health clubs and gyms accounting for
extensive revenues in Morocco’s fitness equipment market.
Assessment the Socio-Economic
Implications for Fitness Industry in Morocco
The
exercise services provided through fitness centres provide preventative health
benefits to customers, essentially reducing the incidence of chronic diseases
attributable to physical inactivity. Assuming a significant percentage of the
population affected with lifestyle diseases goes to a fitness centre, the
estimated savings in direct health care costs from Morocco’s fitness centres is
high in the country. The largest component of this saving arises from the
avoided costs of diabetes in a year along with increase in workforce
participation and increase in workforce productivity.
Morocco Fitness Market Future Outlook
and Projections
The
fitness market in Morocco is expected to experience double digit growth on
account of growing popularity of digital fitness applications and expansion of
fitness centers in the sub-urbs. The market is poised to gain significant
traction with the rise in the number of health clubs and fitness centers
incorporating advanced equipment catering to the changing health patterns and
consumer demands. Increasing awareness about the consequences of lifestyle
related diseases such as obesity that include high blood pressure, heart
strokes, and diabetes will intensify the number of subscribers.
Key Segments Covered in Morocco
Fitness Market
Direct Economic Impact of Fitness
Centres
Overview
of Commercial Gyms in Morocco Health and Fitness Market
Overview
of Fitness Centres in Hotels and Resorts
Overview
of Fitness Centres in Schools and Universities
Overview
of Fitness Centres in Hospitals
Overview
of Fitness Centres in Sports Clubs and Govt. Organizations
Indirect Economic Impact of Fitness
Centres
Morocco
Fitness Equipment Industry Market Size
Evaluation
of Premiumization on Real Estate Sector
Estimated
Cost of Constructing a Fitness Centre
Key Target Audience
Fitness
Equipment Manufacturers
Fitness
Equipment Distributors
Fitness
Centres
Government
Organizations
Time Period Captured in the Report:
Historical Period: 2015-2020
Forecast Period: 2020–2025
Key Topics Covered in the Report
Socio-Economic
Landscape of Morocco
Direct
and Indirect Economic Impact of Fitness Industry in Morocco
Overview
of Commercial Gyms in Morocco Health and Fitness Market
Snapshot
of Digital Fitness Market in Morocco
Assessment
of the Indirect Economic Impact of Fitness Industry in Morocco
Morocco
Fitness Equipment Industry Market Size
Evaluation
of Premiumization on Real Estate Sector
Assessment
of the Indirect Economic Impact of Fitness Industry in Morocco
Overview
of Healthcare Scenario/Health Statistics
Potential
Health Implications and Health Cost Reductions
Customer
Mindset for Fitness Services
Impact
of COVID 19 on Fitness Industry in the Morocco
Future
Outlook and Projections for Morocco Fitness Services Market
White
space and Opportunities existing in the Morocco Fitness Services Market
Research
Methodology
For More Information on the Research
Report, refer to below links: -
Morocco
Fitness Services Market
Related Reports by Ken Research
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