~The brand’s newest face moisturiser proves to be a need-of-the-hour innovation for fortifying your skin barrier against new age and environmental stressors~
Extreme weather conditions caused by climate change and other environmental stressors tend to weaken our skin’s natural protective barrier. While this has resulted in several personal care products depending on more active ingredients to produce results, they generally lack specialisation. As a consequence, consumers are often forced to use products that are not ideal for their skin type or concern. TSF’s ‘Bakuchi Gang Replenishing Face Moisturiser,’ rich in bakuchiol, helps fortify oil and acne-prone skin’s barrier against these environmental and new-age stressors
Talking about its launch, Abhishek Kumar - Co-founder, The Switch Fix, said, “A weakened skin barrier can cause premature ageing and loss of hydration. However, most products in the market consist of retinol—meant for those with more visible signs of ageing. Guided by these concerns, TSF aimed to build a product with ingredients that can strengthen and repair our skin barriers while being more inclusive compared to retinol. That’s when we discovered bakuchi as our hero ingredient. In an era of actives and ambiguity, bakuchi helps safely and effectively curb premature ageing and fortify the skin barrier. Moreover, since it is locally sourced, it’s also a sustainable choice, enabling us to stay committed to clean, conscious and effective beauty!
By incorporating bakuchi, TSF’s ‘Bakuchi Gang Replenishing Face Moisturiser’ is a safe, effective and locally-sourced alternative for those seeking the benefits of retinol. The product -
Helps strengthen the skin barrier, unlike other actives—which may sensitise the skin and cause irritation if not used properly—all while providing results.
Reduces premature ageing signs: Babchi, rich in bakuchiol, alongside niacinamide and sodium hyaluronate, strengthens the skin barrier against environmental stressors that can cause premature ageing.
Replenishes hydration: A weak skin barrier lets hydration escape easily, even in the case of oily skin. Sodium hyaluronate not only strengthens the skin barrier but also replenishes lost hydration.
Restores skin radiance: Rich in various antioxidants, Vitamin B3 and nourishing plant ingredients, it helps restore the skin’s vitality by supporting the skin barrier and replenishing lost nutrients, moisture and hydration
Furthermore, due to its light gel-like creamy texture, this moisturiser is non-comedogenic, non-greasy and quick-absorbing, making it an absolute delight for all our friends with oily skin!
As a personal care brand, TSF has always strived to help its audience balance self-care with planet care without compromising on quality. The Bakuchi Gang Replenishing Face Moisturiser is the latest product that allows its consumers to do exactly that, thereby setting a benchmark for sustainability.
About The Switch Fix:
The Switch Fix is a clean and conscious personal care brand that creates effective plant-based haircare and skincare products. Through their Wild Tamed by ScienceTM formulation philosophy, they make products that provide effective healing and shielding against damages caused by rising pollution, heat and humidity. All of their products are vegan, cruelty-free, water-saving and plastic-free. For creating products that keep our and our planet’s health at the core, they recently got recognised as the ‘Sustainability Icon’ in the mindful beauty category at Vogue Beauty Festival 2021.
Website Link: https://theswitchfix.co/
Instagram Link: https://www.instagram.com/
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