Friday, 20 December 2019

Sony MAX celebrates 10 years of ‘3 Idiots’


~ Watch one of the biggest films of the decade on 25th December 2019 at 8pm ~
Mumbai, December 20, 2019:
This Christmas, Sony MAX, India’s leading premiere Hindi movie channel, invites viewers to a celebration of the 10th anniversary of the Bollywood blockbuster ‘3 Idiots’. The record breaking film starring Aamir Khan, Boman Irani, Kareena Kapoor, R Madhavan and Sharman Joshi hit theatres 10 years ago and continues to be one of Bollywood’s most beloved films of the decade.
To celebrate this memorable journey, Sony MAX will enable fans to witness the iconic comedy this month along with some of the cast’s favorite moments, unheard stories and interesting trivia from this masterpiece. The film has the distinction of winning three National Awards in the Best Popular film, Best Lyrics and Best Audiography categories. 
The film is also noted as one of Aamir Khan’s most critically acclaimed films of his career making it the highest-grossing Indian film of 2009. The film also marks one of Boman Irani’s best roles in Bollywood as the epitome of discipline, the university dean, Viru Sahastrabudhhe for which he won the Filmfare award for Best Supporting Actor and a Star Screen Award for Best Actor in a negative role. 
Get ready to chime in and sing ‘All izz well!’
25th Dec 2019 only on Sony MAX at 8PM.
About SONY MAX:
SONY MAX, India’s leading premier Hindi Movie channel, backed by Sony Pictures Television (SPT) is a part of Sony Pictures Networks India (SPN), one of India’s leading television network. SONY MAX is the leader in the Hindi Feature Film category providing its viewers with the best of Hindi Movies on television. Sony MAX has also pioneered concepts like Extraaa Shots for movies. The channel stands for innovation and distinctiveness, be it its content, its marketing initiatives or the brand itself. Housing one of the biggest movie libraries, the channel reaches out to more than 190 million viewers and movie buffs every week from the Hindi speaking markets with the tagline “Deewana Bana De”. The target audience for Sony MAX is 15+ All Adults, ABCDE.
For more information, please log on to http://www.sonymax.tv/
About Sony Pictures Networks India (SPN) 
Sony Pictures Networks India (SPN), is an indirect wholly owned subsidiary of Sony Corporation, Japan.
SPN has several channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Drama; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; Sony मराठी, the Marathi general entertainment channel;SonyLIV - the digital entertainment VOD platform; SPN Productions, the networks’ film production arm and Studio NEXT the independent production venture for original content and IPs for TV and digital media. SPN reaches out to over 700 million viewers in India and is available in 167 countries.
The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place to Work® Institute. Sony Pictures Networks India Private Limited is in its 24th year of operations in India. It has a subsidiary, MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.
For more information, log onto www.sonypicturesnetworks.com

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