Mumbai, June 2, 2020: Daniel Wellington, a leading watches and accessories brand known for its contemporary and sleek design, today announced the global launch of the Iconic Link collection in the new 40 mm dial size, a level up to its existing range.
Based on popular demand, the brand has now expanded its popular collection to include the fresh addition of the Iconic Link in 40 mm especially for men. Available in polished stainless steel with silver finish of rose gold plating, this one is sure to be an all new statement piece.
Commenting on the launch, Carl Rosenqvist, Head of Marketing, IMEA said, “We are delighted to reintroduce the Iconic Link in the new the new 40mm size on popular demand. We know that our male consumers want versatility with optimum style in their accessories and everyday look, which is why we decided to launch the new addition. Like the consumer, we are also constantly evolving and as a direct outcome, we bring to you the Iconic Link in 40 mm. We cannot wait to see the Indian consumer response to this new model.”
Commenting on the launch, Male Face of Daniel Wellington, Ayushmann Khurrana said, “I am proud to celebrate the launch of our new Iconic Link Collection for men. The 40 mm is a stunning timepiece that uniquely combines elegance and style. As an avant-garde brand, innovation is at the heart of everything that Daniel Wellington does and I am thrilled to be a part of it. I hope you all like the new upgrade from the last edition as much as I do.”
To introduce the Iconic Link Collection, the brand had earlier unveiled a campaign that celebrated the individuality of seven global icons that have used fashion to make bold statements while staying true to their self. Ayushmann Khurrana sports the Iconic Link 40mm in the brands latest campaign.
The Iconic Link features a luxurious metal bracelet with three-piece links; each segment is comprised of solid steel, individually crafted pieces in an elegantly tapered form, ensuring a seamless transition from case to clasp. The link bracelet can be adjusted for a perfect fit at your local watchmaker or Daniel Wellington store.
Available in Silver and Rose Gold with dials in either eggshell white or black finish, the watch is perfect for all occasions and appealing to trendsetters and fashionistas across the globe. The Iconic Link watch is priced at 14,999 INR for the new 40 mm dial.
About Daniel Wellington
Daniel Wellington is a Swedish watch and accessories brand founded in 2011. All products are designed in-house in Stockholm, highlighting a commitment to perfected minimalistic design and providing the world with timeless style through affordable luxury. Since its inception, Daniel Wellington has sold over 9 million watches, and established itself as one of the fastest growing and most beloved brands in the industry.
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