UTI Mutual Fund launches Swatantra Kumar on Quora

Extending its investor education initiative – UTI Swatantra on Quora

 

UTI Mutual Fund (UTI MF) is extending its investor education initiative on ‘Quora’ platform. For a decade now UTI Swatantra has been trying to simplify investment concepts, demystify myths and increase financial literacy. It’s only natural that Swatantra Kumar established its presence on Quora, a platform where customers are seeking answers to their questions on various topics.

Swatantra Kumar is the personification of one of India’s largest investor education initiatives – UTI Swatantra.

The primary objective of this initiative is to simplify and resolve complexities for retail investors  with regard to their decision making process. This platform aims to reach out to more and more individuals to make them financially aware and confident so that they have better control over their financial choices.

Swatantra Kumar is sharp, intelligent and amiable. He breaks down complex investment topics into small and simple explanations, thereby making the matter easily consumable. He believes that with access to financial knowledge,  investors can enhance their financial quotient and gain from informed financial decisions.

Mr Imtaiyazur Rahman, CEO, UTI AMC said, “We at UTI MF are proud of our decade old investor education initiative – ‘UTI Swatantra’.  Our underlying objective has always been to promote investor awareness and spread financial literacy amongst the people of the country, for bringing in financial inclusion. We are confident that Swatantra Kumar on Quora will help us in fulfilling these fundamental objectives”.

UTI Swatantra aims at increasing financial literacy in the country so that people are better equipped to achieve their financial goals and, in turn, capable of living a better life. It curates simple, engaging, youthful and byte-sized content in various formats such as videos, articles, infographics, comic strips, quizzes, etc. The same is made available through different platforms such as print, TV, radio, and digital. With such a wide audience base, the initiative has successfully reached out to about 135.66 million* people spread across more than 74 cities.

*PN-

-Total readership 125.53 MN & source is IRS 2019

-Total Listenership source is 10.13MN * IRS 2019 (Q2 IRS data) study & TG- 12+All

About Quora Platform

Quora is a platform where people from across the world, come to seek and share knowledge on a wide variety of subjects. It’s an interactive platform, mostly used to evaluate product/services, share expertise on a subject, find community/group of like-minded people/subjects, share stories, etc.

About UTI Mutual Fund

UTI Mutual Fund is a SEBI registered mutual fund whose Sponsors are State Bank of India, Punjab National Bank, Bank of Baroda and Life Insurance Corporation of India.