Wednesday 20 December 2023

Zee Business rings in the festive season with a wealth of financial wisdom and holiday cheer

This holiday season, Zee Business is set to enchant screens with a captivating blend of festive joy and financial wisdom. We proudly unveil an exclusive lineup of Christmas and New Year programming, promising viewers an exhilarating experience that transcends entertainment, providing valuable insights into the financial landscape.

Christmas Programming: Unveiling the Future of Finance

In the spirit of the season, Zee Business brings viewers exclusive Christmas programming that is poised to be a treasure trove of information. Our shows will delve into the best investment strategies, forecasting how various sectors will fare in 2024. From market themes to Mutual Fund strategies, our expert analysis will guide viewers in navigating the financial landscape of the upcoming year. The highlight of the Christmas programming will be exclusive discussions between Zee Business and industry stalwarts across top companies. These conversations will focus on the strategic visions and plans of these industry leaders for 2024.

New Year Programming: Reflecting on the Past, Illuminating the Future

As we bid adieu to 2023, Zee Business also invites viewers to join in a reflection on the year gone by. The New Year programming will not only analyze the trends of the past year but also reward viewers with insights into what to watch out for in 2024. A special half-hour feature will explore the global signs for the domestic market, featuring Ajay Bagga, Chairman - Elyments Platforms and Market Expert, sharing his valuable opinions on the global market.

The New Year brings a double feature of ‘New Year Pick 2024’ and ‘Brokerages Report 2024’, offering viewers deep insights into investment strategies. The program further unfolds with episodes on ‘Market Outlook 2024’,’News Par Views 2024 Special’ and ‘Sector Outlook 2024’ providing a comprehensive view of the financial landscape.

From the educational ‘2023 Ki Pathshala’ to the festive ‘Santa Stocks’ and ‘Christmas Gift’  featuring six guests, the holiday spirit is celebrated across diverse shows. Additionally, the financial face-off of ‘2024 Bull Vs Bear’ and recognition in ‘Stock Awards 2023’ promise engaging content. Commodity enthusiasts can enjoy shows like ‘24 Ki 24 Karat Report’,  ‘Naya Saal Agri Ka Haal’ and ‘24 Ke Champion’, completing the Extravaganza with a holistic view of the markets.

Speaking on the programming extravaganzaAnil Singhvi, Managing Editor, Zee Business said, "Zee Business continues to be the trusted companion for viewers on their financial journey. This festive season, our programming is designed to enlighten, entertain, and, most importantly, empower."

Madhu Soman, CBO of Zee Business and WION further added, “As we look to 2024, our mission is to uphold our legacy as a reliable source of financial planning. We aspire to provide our viewers with more than just news – a genuine strategic advantage in their financial endeavors. Our goal is crystal clear: to serve as the catalyst for our audience's success, offering not only relevance and insight but also an engaging and entertaining perspective on the world of finance.”

This exclusive line-up promises to not only entertain but also empower viewers, providing a strategic advantage in the dynamic world of finance as we step into the promising year of 2024.

Zee Media Corporation Ltd, one of India's leading media companies, has a strong presence in the news and regional genres, with 16 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.

 

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