Vanity Wagon is India’s first and only online marketplace, which brings the
best of Indian organic/ natural and
crueltyfree beauty brands to the aware consumers of India. It is a young, smart
and playful brand that makes the millenials of India switch to clean beauty and
yet stay upto the mark with the latest trends in beauty. It is the brainchild
of Prateek and NainaRuhail who along with SahilShrestha, founded this company.
Vanity Wagon story - The idea was thought of
by Naina post her stint in London, UK. The market research and study showed
tremendous industry growth and also a promise for a brand like Vanity Wagon to
create a niche space for itself. Thereafter, Prateek and Naina went on to initiate
the set-up of Vanity Wagon when Sahil Shrestha (the operational team leader)
jumped in and went on to complete the founding team
Vanity Wagon Uniqueness - The uniqueness about
Vanity Wagon comes from the focus on products. It is the only ALL NATURAL
BEAUTY MARKET. In India we have beauty markets, organic product market and also
ayurvedic stores and there exists a gap in the market where shoppers today do
not have a single destination to fulfil all their beauty needs through organic/
natural products, Vanity Wagon is in that space.VANITY
WAGON is a carefully crafted concept of bringing nature to your doorstep.
NainaRuhailis an established media Influencer and
Professional Make-Up Artist in India. She completed her MBA in 2012 and then
went on to specialise in Beauty & Fashion with her education at London
School of Styling and London School of Makeup. She has 7 years of professional
experience in marketing and brand building. She is a known beauty influencer in
India motivating thousands of Indian women each day.
In her own words, “We believe that no one should have to compromise
their health for beauty. Together with our brands, we’re taking a STAND AGAINST TOXINS in
personal care, refusing to settle for anything but the safest, most effective
products. This was the idea that gave birth to Vanity Wagon and we aim to make
it the ultimate destination for all your natural and organic beauty products.”
Nainacomes from a defence background and
finished her schooling at Army School Pune, Maharashtra in 2007 post which she
completed a BCA degree from Sinhgad College, Pune and an MBA from Apeejay
University.
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