Technological advancements
and growing investment opportunities with favorable regulations are some key
factors supporting the growth of India broadcasting and cable TV market.
According to TechSci Research report, “India Broadcasting and
Cable TV MarketByType (Terrestrial Television, Cable TV and
Satellite), By Revenue Generation (Subscriptions, Advertising and Public Funds),
By Region, Forecast & Opportunities, FY2026”,India broadcasting and cable TV
market was valued USD 11.61 Billion in FY2020 and the market is forecast to
reach USD 19.06 Billion in FY2026.Increasing disposable income coupled
with rising urbanization have changed the preferences of Indian consumers
towards enhanced experience of television viewing. The concept of home theatre
has been gaining traction among the new generation with people always looking
for advanced viewing options and latest technologies to better their
experience. These factors are expected to fuel growth in the country’s TV and
broadcasting market over the next five years.
There is a rising trend for
personalized experience and premium television cable and DTH offerings
in India, wherein customers demand personalized channels, picture quality, multiple
functionalities in set top boxes, such as different screen for children, etc.
This trend would likely continue in the
coming years as one of major trends for TV & broadcasting industry during
the forecast period.
Browse6market data Tables and 18Figures
spread through 77Pages and an in-depth TOC on "India Broadcasting and Cable
TV Market "
https://www.techsciresearch.com/report/india-broadcasting-and-cable-tv-market/3281.html
India
broadcasting and cable TV market can be segmented based on type, revenue
generation and region. Based on type, cable tv & satellite accounted for
the dominant share as increasing number of users are shifting towards the DTH
services from the traditional cable operators, due to high picture quality and
affordable prices.
Some
of the major players operating in India Broadcasting and Cable TVmarket include
Siti
Networks Limited, DEN Networks Limited, Tata Sky Limited, GTPL Hathway Limited,
Sun Direct TV Private Limited, Dish TV
India Limited, Bharti Telemedia Limited, NXTDIGITAL Limited, Fastway
Transmission Private Limited and Asianet Satellite Communications Limited, among
others.
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“Southern
region accounts for more than 31% of the demand in India broadcasting and cable
TV market and the region is expected to
continue its dominance the country during the forecast period as well. Major
demand in the Southern region is coming from
Bangalore, Kerala, and Karnataka. The area has seen significant
developments since the recent years regarding broadcasting and cable
technology.”said Mr. Karan Chechi, Research Director with TechSci Research, a
research based global management consulting firm.
“India Broadcasting and
Cable TV MarketByType (Terrestrial Television, Cable TV and Satellite), By Revenue
Generation (Subscriptions, Advertising and Public Funds), By Region, Forecast
& Opportunities, FY2026”has evaluated the future
growth potential of India
Broadcasting and Cable TV market and
provides statistics and information on market size, structure and future market
growth. The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decision. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges and opportunities in India Broadcasting and Cable TVmarket.
About TechSci Research
TechSci Research is a leading global market research firm publishing premium market research reports. Serving 700 global clients with more than 600 premium market research studies, TechSci Research is serving clients across 11 different industrial verticals. TechSci Research specializes in research based consulting assignments in high growth and emerging markets, leading technologies and niche applications. Our workforce of more than 100 fulltime Analysts and Consultants employing innovative research solutions and tracking global and country specific high growth markets helps TechSci clients to lead rather than follow market trends.
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