Wednesday 30 June 2021

ALTBalaji l Pride Month! How ALTBalaji has given a platform to alternate sexualities time and again and become a true ally!


Pride Month: An ode to Ekta Kapoor & ALTBalaji for being a true ally to the LGBT community 

June is when people hailing from different spectrums of sexuality and gender celebrate their uniqueness and individuality. It took years for Indian cinema to give the right platform to people hailing from the LGBTQ+ community. However, one streaming giant that has taken pride in representing the diversity in sexuality is ALTBalaji. Right from its inception, the Ekta Kapoor-led streaming platform has taken a firm stance in portraying people with alternate sexuality with much sensitivity and sans any stereotypes. While our country was busy crooning, Maa Da Laadla, ALTBalaji was a step ahead. In 2017, when the platform was launched, out of six originals, one featured a love story between two men. Romil & Jugal was a gay twist in the iconic Shakespearean drama, Romeo Juliet. The show's execution for its sensitivities and the communities' portrayal, was highly applauded by the netizens.

Right from there, ALTBalaji has taken the banderole of giving an equal representation to the community, which hitherto mocked in the Indian cinema. By including gay characters in their shows, ALTBalaji made it the new normal. And soon, every other OTT platform joined the bandwagon. However, while others were again stuck in the rut of representing only the homosexuals, ALTBalaji took another stride in being the flagbearer of taking pride in your individuality. ALTBalaji soon started rolling out shows that featured characters from the other diverse spectrum of the community.

Whether it was Boris, a transgender character in the historical drama Paurashpur, or several characters from their anthology series Hai Taubba, we saw and related with these characters. In the fictional period drama Paurashpur that was released on ALTBalaji earlier, Boris was a character everyone cheered for. It is a known fact how transgenders played a pivotal role in Indian history. While many have mocked the community or shown them in a certain way, it was Paurashpur, a show that portrayed the community in a strong light. Milind Soman as Boris was a real winner. He never let anyone down with his performance and was quite sincere in playing the part.

Apart from that, ALTBalaji also introduced several Indians to the concept of pansexuality. Peeplika from The Married Woman, was the first Indian pansexual character on screen. It was refreshing to see the different spectrums of the community being represented. And to have someone like Monica Dogra, playing the character, gave the people from the community loads of delirium. In the same show, the makers also introduced us to a bisexual character. Astha, played by Ridhi Dogra, was bisexual, and for the first time again, we saw the struggles of traversing choices, who is married, and exploring her individuality. Not to forget that in anthology series like Hai Taubba, the makers narrated stories of Male to female transitioned characters.

Not to forget that the network has also given back-to-back shows with central LGBT characters to normalize it in society. In 2021, the platform released two big-ticket shows, The Married Woman and His Storyy, with LGBT+ characters taking the center stage between March and April this year. Talking about the same, Ekta Kapoor, the head-honcho of ALTBalaji in a series of tweets, said, 'This is for everyone who has been asking me why we are releasing two same-gender love stories in two months. To them, I would like to say that we do millions of opposite-sex love stories & no one asks that.' She also added, 'Acceptance for all kinds of love and ALTernate storytelling is what we, at ALTBalaji, wish to showcase with our stories! Our recent launch, #TheMarriedWoman has been loved and appreciated by all! We're humbled with the response of the audience and critics alike on our same-gender love story!"

It surely won't be hyperbole to say that ALTBalaji is an ally in its most valid form. Whether you like a particular show or you don't, one can't ignore that the network is indeed making the chatter around the community more colloquial. And as Pride month is ongoing, it is certainly the accurate time to raise a toast to the high officials and the streaming giant for giving a platform to the voices and characters that weren't given much importance heretofore.

Go to the ALTBalaji app right away and watch some fascinating stories with LGBT leading characters today.

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