Taneira (A Tata Product)

 

presents

Essentials by Taneira

Capturing the beauty of the seven yards in an effortless manner, Taneira presents its latest offering – Essentials by Taneira – a collection featuring gorgeous silk, tussar and cotton sarees, for women who love to wear sarees. Available in a wide range of fabrics, these pieces are a perfect fit whether you are on a day out with friends, heading for an important meeting, or looking for the perfect gift for a dear one.

Essentials by Taneira adds a dash of glamor, bringing a break to the monotony of daily routine. High on comfort and light to wear, the pieces from the Essentials collection can be the perfect #OOTD (Outfit Of The Day) on any day of the week, as well as an impeccable choice for a party, wedding or a dinner. The sarees incorporate light and natural fabrics, complimented by the array of colors ranging between hues of greens, blues, pinks, and yellows, among others. The use of elegant fabrics such as silk cotton, tussar, georgette, crepe, and cotton, makes these comfortable and equally chic sarees an ideal choice for daily wear as well as an excellent gifting option. And for the special days and occasions, the Banarasis and Kanjeevarams will add the elegance factor and elevate the overall look.

For the women who like a fine blend of elegance and style, this collection works perfectly whether at work or a brunch out with friends, draped in an effortless style of your choice – with pleats, casual draping, pant style, or with a belt, the choice is yours. With the starting price of INR 999, the Essentials collection offers an eclectic mix of fabrics to choose from, at an economically priced range, available at Taneira stores all across India and online at www.taneira.com

About Taneira:

Derived from the word ‘tan’ meaning body and ‘Eira’, the Sanskrit name for Goddess Saraswati (Patron God of art, music, craft and knowledge) and meaning ‘Earth’ in Greek, Taneira aims to provide the rooted yet progressive Indian woman with exclusive design, diverse workmanship, authenticity of handcraft, pure and natural fibers: the best of India under one roof.

Taneira – the youngest brand from Titan Company Limited, offers close to 3000 unique pieces across sarees & lehengas made only from pure & natural fabrics from over 65 regions in India, celebrating the diverse textiles and craftsmanship. We carefully curate products for exclusive designs to cater to all occasions that a woman would want to adorn herself for– festivals, weddings and special occasions. The brand has created an intimate yet relaxed browsing experience and a full-fledged style studio that houses ready-to-wear blouses, bespoke pieces, customization and tailoring services to complete the perfect ensemble.

Launched in 2017, Taneira is now 14 stores strong across Delhi, Hyderabad, Bangalore, Mumbai, Chennai and Pune. Taneira is also available online with global delivery at www.taneira.com.