Friday 31 January 2020

Yokohama spreads warmth in the Delhi winter


Scrap Tyres Re-Used as Dog Beds
Bahadurgarh, Haryana, January 31st 2020:  Yokohama India Pvt. Ltd, a fully owned subsidiary of Yokohama Rubber Co., Ltd., donated around 190 factory scrap tyres to Neighbourhood Woof - an NGO, in order to provide durable and comfortable beds for stray dogs in the shelter.
Neighbourhood Woof was started by Ayesha Christina, helps local stray dogs which got injured or had an accident also drives sterilization and vaccination programs. “For 6 years we struggled to find a sustainable winter arrangement for our dogs that could be washed, disinfected and re-used. Thanks to Yokohama for giving us Factory scrap for re-use” said Ayesha.
“Yokohama India is one of the lowest scrap ratio plants of the Yokohama Group. We follow very stringent quality control processes and tyres which do not meet our standards are scrapped. When approached by Neighbourhood Woof, we instantly knew that this would be one of the best possible Re-Use of the factory scrap – to comfort a Man’s Best Friend in the chilling winter of Delhi” said Harshwardhan Honmode - Director Marketing at Yokohama India.
About Yokohama India
Yokohama India Pvt. Ltd. is a 100% subsidiary of The Yokohama Rubber Co., Ltd. Yokohama Rubber Company has already completed the 100th year of its establishment in 2017 and decided to foray into Indian market in 2007. India being one of the fastest growing automobile markets made Yokohama India to start its 1st manufacturing plant in November 2014 and achieved the milestone figure of 1 millionth tyre production in the year 2016. Further in April 2020, addition to the current capacity is lined-up to be operational in response to increased demand for Yokohama Tyres. For further details please visit www.yokohama-india.com.

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