Wednesday, 2 December 2020

CEAT partners with Nissan for the launch of Nissan Magnite

New Delhi, 2nd December, 2020: CEAT Tyres, India’s leading tyre manufacturer, announced  yet another association with Nissan for its newly launched SUV Magnite. CEAT will be supplying the SecuraDrive range of tyres for all models of the Nissan Magnite. The Magnite launch would happen for five models.

CEAT’s SecuraDrive tyres have been specially designed for the premium sedan segment and compact SUVs like the Nissan Magnite. The tyre performance has been validated by Nissan Japan. The asymmetrical tread pattern along with the solid outer blocks ensure precise vehicle control. The advanced silica polymer compound in the tyres provides low rolling resistance. The tyres also come with optimised tread patterns that helps in lowering tyre noise. The size of the tyre for the new launch  is 195/60R16 SD 89V.

Mr. Amit Tolani, Chief Marketing Officer, CEAT Tyres Ltd said, “The compact SUV market is set to exponentially grow in India in the coming years and with SecuraDrives range, CEAT has best in class product offering in this segment. We are elated to announce our association with Nissan’s new SUV Magnite as the OE fitment partner.”

About CEAT Ltd (www.ceat.com):

CEAT, the flagship company of RPG Enterprises, was established in 1958. Today, CEAT is one of India’s leading tyre manufacturers and has a strong presence in global markets. CEAT produces over 15 million tyres a year and offers the widest range of tyres to all segments and manufactures world-class radials for heavy-duty trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles and scooters as well as auto-rickshaws.

About RPG Enterprises (www.rpggroup.com):

RPG Enterprises, established in 1979, is one of India’s fastest-growing business groups with a turnover of US$ 4 Billion. The group has diverse business interests in the areas of Infrastructure, Tyres, Pharma, IT and Specialty as well as in emerging innovation led technology businesses.

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