Tuesday, 1 March 2022

ROYAL ENFIELD REGISTERS VOLUMES OF 59,160 IN FEBRUARY BACKED BY STRONG GROWTH IN INTERNATIONAL MARKETS

New Delhi: 01 MARCH 2022

Sales performance

Royal Enfield posted sales of 59,160 motorcycles in the month of February 2022, against the sales of 69,659 motorcycles during the same period last year. Supply chain constraints due to the shortage of semiconductor chips continued to persist during the month and Royal Enfield is assiduously working with its supplier ecosystem to resolve the same. The company continued its recovery in the domestic market and posted an improvement over January 2022. Royal Enfield’s international sales continued its upward trajectory with the company posting a growth of 55% in exports YoY.

 

MOTORCYCLES SALES

February

YTD

 

2022

 

2021

 

Growth 

 

2021’22

 

2020'21

 

Growth 

Domestic

52,135

65,114

-20%

462,759

513,555

-10%

Exports

 

7,025

4,545

55%

 

71,832

 

32,737

119%

Total

59,160

69,659

-15%

534,591

546,292

-2%


Business Updates: 

Royal Enfield concludes a thrilling inaugural season of the Continental GT Cup 2021

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Royal Enfield concludes ArtOfMotorcycling Season II campaign in India

Royal Enfield has concluded the second edition of its designing platform – ArtofMotorcycling. The creative platform was launched in 2020 to fuel creativity amongst the artists, creators and motorcycling enthusiasts by bringing out their love for motorcycling. With more than 15K registrations, a 50% jump from the first year, the brand has seen phenomenal traction towards the initiative. The winners have been hand-picked by the renowned jury members- Leading fashion designers Shantanu and Nikhil, Celebrated Illustrator Vimal Chandran and Ace Photographer Bobby Joshi and Royal Enfield’s community. 

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