National, April 2022: After the tremendous hit of India’s First All Women Supercars Club, Smartworld Developers, headquartered in Gurugram, organized an all-women car rally ‘Queens Drive’ in association with Big Boy Toyz on 24th April 2022. Over 40 women from Delhi NCR participated in this one of its kind car drive. The one-hour car drive had some of the finest luxury engineering marvels that the automotive world offers, including Ferrari, Lamborghini, Mercedes-AMG, Audi, BMW, Bentley, Rolls-Royce, Porsche and many more.
With a flag-off at the Smartworld Developers Sales Gallery at Sector 62 the participants headed towards Aravalli. The 1-hour drive was followed by live music and relaxing session with interesting activities. Post the drive luxurious selfcare pampering session was organized by BBT that included a relaxing foot massage by Delhi’s luxury salon, Levo. While the ladies were enjoying and relaxing, the Punjabi singer and lyricist Simran Kaur Dhadli gave a marvelous concert. The event also observed some insightful tarot card reading by Alka Teewari Pandey.
Ritika Jatin Ahuja, Founder of the Queens Drive Club and COO of BBT shared her experience, “To curate the most meaningful invitations for the 2.0 meet, BBT has partnered with Humanitive, an e-commerce gifting platform. On behalf of the guests, Humanitive subsidized dignity kits that incorporated Whisper sanitary napkins, Dettol soap bar, talcum powder and much more to 50 underprivileged women of Shanti Sahyog.” She further adds, “There’s a storm. There’s a revolution and then there’s a woma.”
The club aims at raising funds that can then be utilized to curate such necessary amenities box for all unprivileged women and girls. Speaking on the occasion Mrs. Aishwarya Bansal, Co-founder, Smartworld Developers said, “The club aims at enhancing awareness of rights and enable every woman to become independent and confident individuals in charge of their lives. Driving a car symbolizes freedom and courage to take risks. Through our car rally, we hope to ignite a spark of courage among women on the road and within their homes and workplaces. This will enable them to overcome the barriers that often exist because of gender bias. A woman doesn't need to be given a power. Being a woman is a super-power itself.”
Website: Big Boy Toyz
About Big Boy Toyz:
The showroom of Big Boy Toyz houses pre-owned luxury, exotic, and imported cars for sale in India. With a collection of over 100 rare exotic supercars, every pre-owned exotic car in the inventory goes through BBT’s highest level of scrutiny, assuring utmost quality standards. BBT has built a trustworthy name in the industry with over 7600 satisfied customers, it has also found favour with a large list of celebrities and cricketers such as Twinkle Khanna, Yuvraj Singh, Dinesh Karthik, Hrithik Roshan, Riteish Deshmukh, Honey Singh, Bpraak, Shilpa Shetty and Virat Kohli among others also possess a glittery set of four wheels from BBT. The digital platform plays an important role in revenue generation for the brand. BBT has showrooms in Gurgaon, Mumbai, and Hyderabad with expansion plans in place for Ahmedabad and Kolkata.
About Ritika Jatin Ahuja:
An entrepreneur. Chief Operating Officer. A Mother. A Luxury Influencer. These are just a few feathers in the hat of Mrs. Ritika Jatin Ahuja, the COO of the renowned luxury car dealership, Big Boy Toyz. Passionate about all things business and luxury, Mrs. Ritika has a decorated career trajectory during which she has conquered innumerable incredible feats.
Hailing from one of Delhi’s most prestigious schools, Modern School Barakhamba Road, Ritika began her journey as an interior designer, gaining a specialization in the interior designing of jets and yachts from the University of Arts, London, along with a professional course in 3D Animation and Software Coral.
Blessed with an artistic mind, her imaginative skills have truly seen no boundaries when it came to shaping her rewarding and fulfilling career path. She spearheads the merchandise & marketing section at Big Boy Toyz, one of Asia’s largest super exotic car destinations. As the Chief Operating Officer, her key role is to ensure that the team successfully markets the product portfolio consisting of stationery, decorative items and lifestyle products. A well-conceived effort, planning and execution from her side became the reason for the bright and fruitful inception of the Merchandise section. At Big Boy Toyz, Ritika is also deeply involved in the company’s marketing strategies and efforts.
Adding to her unparalleled vision and drive, Ritika is the founder of the Women’s Supercar Club of India, which currently has 30 committed members and is growing at a steady pace. Being passionate about sports and vintage cars herself, Ritika brings like minded women under the organization and gives them the platform to explore and embrace their combined love for supercars.
Her leadership and motivation are unlike any other and have been recognized by esteemed platforms as well. Winning the National Excellence Award 2018, the Women Entrepreneur award 2018, Young Women Leader in Operations by the Indian Conventions, Most Influential Leader of the 2018 by Transformance Forum and the Gem of India Awards by AIAC goes to show her steadfast and true blue demeanor which has been the catapulting differentiator in setting her apart. Her unfazed passion for perfumes along with the standout entrepreneurial journey has also fetched big time coverages on CNBC TV-18, Business Standard, YourStory, She Magazine, Business Connect and more.
Not only is Ritika a force to be reckoned with in the business world, but she is also a dedicated mother to her children and is an active part of their daily lives. She strikes the incredibly difficult balance of work life and motherhood and does so with the utmost grace, conquering both worlds with ease. Even through her countless achievements in her professional life, Ritika remains grounded and in tune with her personal life and makes space for family and her passions, positioning herself as a great source of inspiration for many.
About Smartworld Developers:
Smart World Developers has been envisioned as a company that will develop path-breaking real estate projects across India. Backed by reputed organizations such as India Infoline, Piramal Group, and the Bansal Family, Smartworld Developers envisages transforming the real estate scenario and setting benchmarks through innovative designs, advanced technology, expedited project delivery and superior customer service. The company has amalgamated some of the revered names in the real estate industry to guide and mentor the company. It has brought together some of the brightest luminaries with a cross-sectorial experience that imparts global expertise to its team. The team members have been associated with prestigious companies and brands such as Larson & Toubro,
Airtel, Taj Hotels, Canon, Coca Cola, Benz, Avendus Capital, Nestle, JK Tyres etc. The team is imbued with a vision to bring world-class real estate assets to India, utilizing the most up-to-date smart technologies to set new benchmarks in customer service, unmatched delivery schedules and friendly customer price points. This corpus of over 2000 years of knowledge/experience in finance, planning and development has made Smart World Developers Pvt. Ltd. a world-class entity. The company has a robust network of over 7,000 partners across the country, giving the company the edge in reach and depth. Smartworld Developers will initially focus on the NCR market with ergonomically designed homes and spaces for the millennial nuclear families – to live, work and play the ‘smart’ way. It is also eyeing expansion in key real estate markets such as Noida, Mumbai MMR, Pune, Bengaluru, Goa and Hyderabad in the near future. Smartworld Developers is imbued with a vision to bring world-class real estate assets to India, utilizing the most advanced and smart technologies to set new benchmarks in construction, operations, customer service, unmatched delivery schedules and friendly customer-price points.
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