BKT Tires pays tribute to India's Unsung Heroes with an inspiring anthem ‘Muskurayega India’

- Through the song, BKT salutes the unmatchable contribution of farmers and soldiers toward our nation

India, January 23, 2023: Balkrishna Industries Ltd., (BKT) the Indian multinational company and global player in the Off-Highway tire segment, released an inspiring anthem, that pays tribute to the unsung heroes – farmers and soldiers, who have played a vital role in shaping the country's economy and are strong pillars of our nation. The anthem, titled ‘Muskurayega India’, which salutes the unmatchable contribution of farmers and soldiers, is produced by JJust Music, for the occasion of Republic Day.

Through the ‘Muskurayega India’ anthem, BKT celebrates the life of the valiant and often unnoticed pillars of our nation, from those safeguarding our borders to those cultivating our lands, all of whom have played a vital role in the progression of our country.

“While it is easy to get caught up in our everyday life activities, we desired to do something special this Republic Day and honor the true unsung heroes of our nation - the farmers and soldiers. 'Muskurayega India' is a tribute from our entire company to these individuals who are the backbone of our economy. They play an integral part in building unity in our nation and celebrate diversity in the most unique manner,” said Rajiv Poddar, Joint Managing Director, Balkrishna Industries Ltd. He further added, “This tribute is our way of celebrating these inspirational unsung heroes and inviting the country to join us in honoring their hard work, resilience, and sacrifice.”

With this inspiring and strong ode to the lives of these unsung heroes, BKT invites the rest of the nation to join in this tribute and salute the invaluable contributions of these true selfless heroes.

Link - https://www.facebook.com/BKTTiresIN/videos/1196121124444910

About BKT: 

Balkrishna Industries Ltd. (BKT) is an Indian multinational group and global player in the Off-Highway tire market. The BKT group manufactures an extensive and modern range of Off-Highway tires specifically for vehicles operating in agricultural, industrial, earthmoving, mining, port, ATV, and gardening industries. BKT's innovative solutions are designed to meet the most demanding ranges of use and entail over 3,200 different products sold in more than 160 countries worldwide. Visit the website www.bkt-tires.com