Mythri Movie Makers venture into Telugu Television with Maa Annayya, launching on 25th March on ZEE Telugu

Hyderabad, 21^st March 2024: Zee Telugu, a prominent name in Telugu entertainment, is thrilled to invite its viewers to embark on this emotional rollercoaster ride with Maa Annayya, as it explores the depths of familial bonds and the resilience of love. This series is poised to enchant audiences with its compelling storyline and exceptional performances, offering a viewing experience like no other. Tune in to Zee Telugu and immerse yourself in the captivating world of Maa Annayya, starting March 25^th, every Monday to Saturday at 6:30 pm, only on Zee Telugu.

Maa Annayya, a captivating family drama, revolves around the life of an elder brother – Gangadhar, After successfully establishing his starpower by playing the role of Aravind in the channel’s most popular fiction Radhamma Kuthuru, Gokul Menon will be seen as  Gangadhar the show will follow the tale of this  elder brother who has taken the responsibility of being the sole breadwinner and taking care of his sisters from a very young age. Despite living with his father, he is accountable for his four younger sisters since his father Mallikarjun (Playing by Uday) is an irresponsible alcoholic. Their mother Savithri (Playing by Rasi) too, left them when they were young, putting all the burden on Gangadhar’s young shoulders. Gangadhar’s journey of self-realization and what follows will keep the viewers hooked to their TV screens

Maa Annayya will also beautifully explore the bond between siblings in a middle-class family and while the show has been creating waves in the Telugu television industry due to its interesting characters and engaging storyline seen through its promos, audiences can expect a perfect blend of emotional, relatable, and heart-warming moments throughout the show. Maa Annayya delves into the profound bond shared between a brother and sisters, portraying the essence of unconditional love, sacrifices, and the hurdles they confront together. This emotional journey promises to resonate deeply with families across the region, weaving a tapestry of drama, suspense, and heartfelt moments.

Talking about the show’s grand launch and its storyline, the Chief Content Officer of Zee Telugu - Anuradha Gudur – mentioned, ‘We are delighted to bring yet another distinctive story aimed at entertaining Zee Telugu viewers. The story is very close to our heart not only because it has a captivating storyline, and talented cast, but for the first time on Telugu television we will see a story from a hero's perspective, and I am sure that Maa Annayya, will captivate viewers interest. With the launch of the show, it's also our privilege to partner with the esteemed production house, Mythri Movie Makers, and we are optimistic about creating something groundbreaking with everyone’s love and support’.

As Gokul Menon expresses, ‘It’s my second show with Zee Telugu, and I’m really honoured to be a part of it. In Annayya, I'll be portraying the role of a brother, and the narrative beautifully explores the bonds between siblings, and how the brother takes on roles of father, brother, and friend, and guides his sisters through life's challenges. The production value of the show is very high as it will be produced by the renowned Mythri Movie Makers. I’m excited to delve into the depths of this character and hope my fans continue to support me as they always have.’

Zee Telugu is thrilled to announce the launch of its new show, Maa Annayya, produced by Mythri Movie Makers. With their esteemed reputation for delivering quality content, it will be an interesting collaboration that will bring forth captivating storytelling and unforgettable entertainment. Talking about the show the Mythri Movies Makers team stated, ‘We’re thrilled for our small-screen production debut. Zee Telugu is known for its aspiring stories, and entertaining programs and we consider joining hands with them as a fantastic opportunity to connect with wider audience. 'Maa Annayya' is a powerful story that we can't wait to show you. We hope the viewers will enjoy it as much as our movies and give us their love and support!’.

With the launch of the new show, Maa Annayya, Zee Telugu's popular fiction lineup will undergo slight timing adjustments! Starting from Monday to Saturday, Radhamma Kuthuru will be telecasted at 12 PM, Oohalu Gusagusalade at 3 PM, and Chiranjeevi Lakshmi Sowbhagyavati at 6 PM. Additionally, Zee Telugu will bid farewell to its fiction show, Rajeshwari Vilas Coffee Club, on March 23rd. Ensure to set your reminders, as you wouldn't want to miss these fantastic shows in their new time slots, along with the exciting addition of Maa Annayya!

Don't miss out on this unforgettable journey filled with love, sacrifice, and the enduring power of family, Maa Annayya from 25^th March at 6:30 pm, only on Zee Telugu