Misters.in launches the first-of-its-kind report on Indian men’s Sexual Health

~ Survey busts the myth that aging adversely impacts sexual health ~

~ Lack of good sexual health is the direct result of lifestyle challenges ~

Mumbai, March 2020: Misters.in, India’s first direct-to-customer (D2C) men’s health and wellness brand providing personalized boxes to address men's issues online, today released findings of its first-ever Men’s Sexual Health Report. The survey was responded to by over 5000 individuals in the age group of 18-70 years from cities spanning across metros and mini-metros.

The key highlights of the report included:

1)      Sexual health problems are often perceived as problems of aging. However, the fact that 57.2% of respondents are from the 18 to 30 years age bracket, we can gather that this perception is more myth than fact.

2)      37% of respondents admitted low to zero confidence that they will get an erection the next time they need one – an important parameter in a man’s sexual health evaluation; given how this is intrinsically linked to the idea of masculinity, it is a telling number. It is important to note that while this does seem to go down with age it is still a significant number for relatively younger people.

3)      69% of respondents reported that they ejaculate before partner satisfaction; this includes two types of problems – one set who ejaculate before penetration, and the other shortly after

4)      Lifestyle plays a huge role in maintaining good sexual health. Of those who admitted to having sexual health challenges,

a.     26% are also experiencing high-stress

b.      14.9% drink more than 90 ml of alcohol a week

c.      22.1% are smoker

Commenting on the findings, Gaurav Gupta, Co-Founder, Misters.in, said, " Our main intention behind this exercise is to establish with men that they are not alone. In today's time and age they do not suffer due to sexual health problems- help is at hand, all they need to do is break the silence

He continued, “A previous survey conducted by us showed that stress was a key factor in premature ejaculation. This survey establishes that bad lifestyle habits may affect all aspects of sexual health. The survey itself has been a starting point for a conversation with the respondents, and we hope that we are able to break the taboo around the topic.”

About Misters.in: The Company’s mission is not only to put together and offer the very best products that science has to offer, through its AI-driven platform but also to get the country to talk about sex! This is, of course, an area shadowed by stigma, and therefore there is a compelling business and intellectual justification for the AI-driven platform that offers personalized therapy to men in the privacy of their mobile phones.