Sunday, 16 August 2020

Time to turn the tide on 2020 - India’s biggest reality phenomenon Bigg Boss Season 14 returns to COLORS and now Voot Select

“Ab Paltega Scene, Kyunki BB dega 2020 ko Jawaab”

~ The marquee reality blockbuster with Salman Khan is coming soon on COLORS~

~24-hour LIVE feeds and Digital First before-TV access on Voot Select 

Mumbai, 16th August 2020: 2020 has been a challenging year for our audiences. While some are bogged down by the lockdown, others are bored with their quarantine routine. Par Ab Paltega Scene, Kyunki BB Dega 2020 ko Jawaab. The wait is now over as the national entertainment phenomenon, Bigg Boss 2020, is back on COLORS and will prove to be the perfect antidote to this dreadful year. Turning the tide and shattering the chain of monotony, Bigg Boss 2020 will elevate entertainment with unlimited drama, thrill, and excitement. The show will now also premiere on India’s fastest growing premium video on-demand service ‘Voot Select”.  In an unprecedented move, Voot Select will offer unlimited access with 24-hour LIVE feeds from the BB house on weekdays and stream the episode before TV and ad-free at ₹99/month and a special introductory price of ₹499/year.

The national hero and audience favorite superstar Salman Khan will once again don the role of host and add his midas touch of wit and inimitable style to the showPromising to be packed with ultimate thrill and excitement, the new season will unfold unprecedented drama and a roller coaster of emotions. COLORS with Bigg Boss has redefined and set new benchmarks on television through its disruptive content and thereby instituted itself synonymous to entertainment in India.  

On bringing yet another exciting season of India’s most celebrated reality show, Nina Elavia Jaipuria, Head- Hindi Mass Entertainment and Kids TV Network, Viacom18, said “Bigg Boss today has grown to become a phenomenon in the country. The following and viewership the show receives continues to grow each year and it is truly the fans that make it happen. The last season was a tremendous success, trending on social timelines while also creating new viewership records in the category. While this year has been tough on everyone, we believe that it is only fair to the shows fan’s and our viewers that we return with a brand-new season 14 that will heighten spirits and delivers on an unmatched and thrilling entertainment experience. We look forward to launching yet another milestone season thus keeping our viewers engaged and happy as always.”

Speaking on the show Manisha Sharma, Chief Content Officer, Hindi Mass Entertainment, Viacom18 said “Bigg Boss is not just a show but an extravaganza that drives pop culture and conversations in this country.  The show has every year garnered unparalleled patronage from our viewers and partners, each seeking to be a part of the category-defining show.  This year we know that our audience had to face many challenges.  But the new season of Bigg Boss will serve as a perfect antidote and give a fitting retort to 2020 - Ab Paltega Scene, Kyunki BB dega 2020 ko Jawaab being the intent. Like every year we intent on bringing to life a winning mix of concepts, celebrities, and stress buster entertainment – A sensational show that each of our true blue Bigg Boss fans will not want to miss any moment of.” 

This year our digital audiences are in for a treat. For the first time ever Asli Bigg Boss fans will get an unprecedented opportunity to enjoy their favorite show live 24 hours a day (Weekdays) on VOOT Select.  Premium subscribers of the platform will have a chance to watch a live feed from inside the house as it happens and a lot more before the world at just ₹99/month and a special introductory price of ₹499/year.

Speaking on the digital for proposition of the iconic show Gourav Rakshit, Chief Operating Officer, Viacom18 Digital Ventures, said, “ At Voot  Select, we have ensured that our viewers are engaged and entertained with content that is a premium, exclusive, and diverse. Bigg Boss is one of India’s most-watched shows and commands a following and fandom that is unmatched. Taking our digital-first strategy a step forward and keeping in sync with our viewers growing demands, viewers and Bigg Boss’ Asli Fans will have access to daily episodes before it airs on television. With a watch firstwatch non-stop & watch super-exclusive proposition, we look forward to showcasing yet another exciting and larger than life season of Bigg Boss for all our premium subscribers.”

Being the most anticipated and celebrated shows of Indian Television, the upcoming season of Bigg Boss will soon open its doors to capture the imagination of audiences nationwide with never seen before content encompassing hot tempers, emotions, and unlimited drama.

Catch the latest news and updates @BiggBoss on Twitter, ColorsTv.BiggBoss on Facebook, @Colorstv on Instagram, ahead of the world on VOOT Select and anytime on VOOT

About Viacom18

Viacom18 Media Pvt. Ltd. is one of India's fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Network18, which owns 51%, and ViacomCBS, with a 49% stake, Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on ground, in shop and through cinema.

About COLORS  

‘COLORS’ is Viacom18’s flagship brand in the entertainment space in India. A combination of ‘emotions’ and ‘variety’, COLORS, launched on 21st July 2008, offers an entire spectrum of emotions to its viewers. From Fiction Shows to Format shows to Reality shows to Blockbuster Movies – the basket contains all ‘Jazbaat Ke Rang’. ‘COLORS’ is dedicated to promoting ‘Cohesive viewing’, through shows like Choti Sarrdaarni, Shakti…Astitva Ke Ehsaas Kii, Vidya, Barrister Babu, Pavitra Bhagya, Shubharambh, Bigg Boss, Rising Star, Dance Deewane and Khatron Ke Khiladi amongst others.

About Voot Select

Voot Select is Viacom18’s premium subscription led video on demand streaming service that offers you access to the best Indian and International content across genres. Along with some of the most popular network shows, the platform boasts of promising Voot Select originals, specially curated international content, live TV and much more. The diverse range of offerings make Voot Select one of the most sought-after content destinations in the streaming space. With an exalting purview of more than 15000 hours of content, ranging across 10 languages, Voot Select caters to the never-ending needs of a discerning digital audience across segments. Made for stories, the premium OTT platform from the house of Viacom18 offers critically acclaimed Indian originals along with exclusive global content from studios like CBS, like CBS, CBS All Access, Showtime, Fremantle, Endemol Shine, Chelsea TV, Arsenal TV, Real Madrid TV, BBC, and Sony Pictures, among others. Voot Select, the home for great stories is available for Android, iOS and web users for ₹99/month and special introductory price of ₹499 for an annual subscription.

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