Friday, 21 May 2021

GET READY TO ACE YOUR FAVOURITE CELEBRITY HOOK STEP AS LOMOTIF ANNOUNCES ITS LATEST CHALLENGE #DANCEREMIX’


~ Shakti Mohan, as the face of the campaign, will mentor participants on how to create the ultimate remix video that features their favourite stars ~

India, 21st May 2021: At some point in our lives, each one of us has dreamt and imagined a situation where we’ve danced like there’s no tomorrow to the tunes of our favourite Bollywood songs. It’s time for the dream to become a reality as Lomotif announces its latest #DanceRemix challengeStarting this Friday going all the way till 17th June, the challenge presents dancers across the country with the chance to remix their videos and dance alongside their favourite celebrities where they shall be performing a series of popular hook steps. Along with the chance to become an instant social media sensation, the contest will see the top 3 contestants, with the maximum number of likes, take home a cash prize of INR 2 lakh, 1 lakh and 50,000 respectively. Adding to the competitiveness on offer, the extremely gorgeous and talented dancer Shakti Mohan is seen as the face of the campaign and the winners will get to spend exclusive time with her over a virtual meet and greet session. 

All that the millennial and Gen Z creators of the nation need to do to be the next trendsetter in the world of dance is subscribe to the official channel and post their videos. What follows next is each one of them now having a platform that enables them to shake a leg and re-create memories of their favourite hook steps by replicating them. Helping them put their best foot forward will be none other than Shakti who will mentor the contestants by uploading a series of dance tutorial videos to mentor them and help them recreate the remix version that feature their favourite celebs.

Speaking about the challenge, an elated Shakti Mohan says, “I’ve grown up listening and dancing to Bollywood songs. They’re an important part of my life, my personality. Just like me, the entire country has music and dance fanatics who have danced to their favourite songs and replicated those iconic hook steps. The Lomotif #DanceRemix Challenge is the time for us to put ourselves in these iconic dance scenes and dance alongside our favourite celebrities. I am glad to be part of the challenge and look forward to witnessing a unison of dancers who display their love for all things dance and Bollywood. Add to that, it’s important to guide and mentor them so that the quality of performances in the competition increases. Despite being the one to help the participants, I feel the excitement as one of them. So for all you dance fans out there, come dance alongside me, it’s just one click away! I wish each one of you all the very best.”

Speaking about the campaign, Paul Yang, Co-Founder & Chief Executive, Lomotif said, “This challenge is yet another extension where we bring the entire dancing community on one platform and celebrate their love for dance. Nothing unites Indians more than their love for Bollywood and what better way than to create a challenge that sees them perform to some of the most popular songs in recent years. We are always looking to enhance what we, as an app, can offer to the user and having tailor made a challenge that meets their expectations, we look forward to witnessing the best dancers from India express and impress one and all.”

So, what are you waiting for? It’s time to put on your dancing shoes, go down memory lane and shake a leg to your favourite songs on the Lomotif app. Every journey starts with a small step and your step towards stardom and being the next dancing sensation on social media begins now!

About Lomotif

Lomotif is the leading video-sharing social networking platform that is democratizing video creation. Since the company was co-founded by video enthusiast Paul Yang in 2014, Lomotif has been granted three technology patents uniquely focused on empowering creators to share and watch short videos with ease through remix and collaboration. Paul’s bold vision is to build the world’s largest video vocabulary to accelerate the world’s transition to video-first expression. Lomotif, available in the Apple and Google stores, is a breakthrough downloadable app for hip hop, rap, and urban culture across the United States and Latin America. Lomotif is one of five partners selected by Snapchat for a bi-directional integration for posting stories between the two platforms.

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