~ Rejoice The Small Moments In A Day With A Cup Of Refreshing Chai~
20th May 2021, Mumbai: Premium tea makers and a celebrated household name, Society Tea through its Tea Society Called India campaign talks about binding us unequivocally as a nation no matter what our differences may be, a ritual truly symbolizing ‘unity in diversity’, and a common language transcending regional distinctiveness through our love for tea.
Celebrating love for tea, Society Tea hopes that this International Tea Day brings a new and refreshing energy, allowing one and all to rekindle their chai time with their near and dear ones. Being a constant in every Indians life, tea has become an integral part of our lives.
Karan Shah, Director, Society Tea said, “India is a nation that loves drinking tea. Tea is an intricate part of both its culture and history and is a habit embedded into life. Tea Society Called India rejoices all those small moments in the day, wherein people come together to enjoy a cup of chai. While all of us wait to bounce back to normal, we at Society Tea, urge everyone to stay indoors and stay safe, and hope that on this International Tea Day, you brew delightful experiences over a cup of chai with your family and friends, even when you’re miles away. We hope that this day instills love and joy and we soon come together as a community to enjoy our tea together.”
About Society Tea
Society Tea today is the market leader in the Tea category in Maharashtra, and has become a dominant force, with around 40% market share of packaged tea in the state. We have a considerable presence in other states such as Goa, Andhra Pradesh, Madhya Pradesh, Karnataka, Chennai, Punjab, Rajasthan and Delhi.
Since the inception of the company, we have always aimed to keep quality at the highest possible levels for all our products; this is also one of the reasons why we cannot match the media spends of other tea brands. To ensure this consistent quality, three members of the family have dedicated their lives as full time tea tasters.
Our quest for better quality goes on for our new range of Dairy Products, One Minute Tea and Instant Tea (Premix). To manufacture high quality Tea and Dairy products, we have set up a plant in Vadodara (Gujarat). This plant is one of India’s most advanced and completely automated milk and soluble tea processing units which manufactures these products under strict hygienic standards, to meet our high levels of quality and excellence. We see this new range as the products of the future
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