Monday 1 July 2024

OKIE Expands to Madhya Pradesh: Introducing Cutting-Edge Consumer Electronics

With the support of the Madhya Pradesh industrial policy, OKIE is planning to open a state-of-the-art technology assembling and manufacturing factory in Madhya Pradesh. This initiative aligns with the Prime Minister's 'Make in India' vision, contributing to local manufacturing and employment.


Somnath Roy, GM Sales at OKIE, emphasized the company's long-term vision for the central India market, stating, "We have a long-term vision to enter the central India market, where there is a significant vacuum for homegrown Indian brands to secure a strong position in the general trade market. MP and CG together carry the potential of 3300 Crore annual Revenue in Consumer electronics, We are targeting to be available in 2,000 stores in Madhya Pradesh and Chhattisgarh before Diwali and our target and I am confident that OKIE will stand among the top three Indian brands in the general trade."

Past Successes and Future Outlook

OKIE has earned accolades for its commitment to quality and customer satisfaction. The company's successful foray into the LED TV segment, coupled with endorsements from key influencers like leading actor Kajal Aggarwal, underscores OKIE's reputation as a trusted brand in the electronics industry.

Looking ahead, OKIE plans to expand its product portfolio to include a range of home appliances and smart devices. This expansion aligns with OKIE's vision to innovate continuously and deliver products that enrich the lives of consumers across India.

About OKIE Ventures Pvt Ltd

Founded in 2011, OKIE is a pioneering name in the Indian consumer electronics market. The company has rapidly grown to become a leading player, specializing in both OEM and ODM products. OKIE is committed to innovation and excellence, striving to provide customers with cutting-edge technology and superior quality.

The company's flagship brand, OKIE Electronics, has introduced a wide range of products, starting with their acclaimed OKIE LED TV series. These televisions are available in various sizes from 24" to 86", featuring unique attributes like the Inbuilt Sound Bar for an enhanced viewing experience. OKIE Electronics has also launched an array of HD and Smart TVs with rich picture quality and immersive sound, catering to a diverse consumer base.

In addition to its television lineup, OKIE Ventures is set to introduce a series of home appliances, including music systems, washing machines, refrigerators, and air conditioners. The brand has made significant inroads in multiple states across India, including Tamil Nadu, Karnataka, Andhra Pradesh, Telangana & Kerala OKIE’s products are available through over 3,000 retailers nationwide. OKIE's dedication to quality and innovation is further evidenced by its investment in manufacturing facilities. The company plans to establish an assembling factory for LED TVs in Madhya Pradesh. These initiatives align with the Prime Minister's 'Make in India' vision, contributing to local manufacturing and employment.

Jitin Masand, CEO of OKIE, leads the company with a vision of delivering maximum value to customers through high-quality and innovative products. Under his leadership, OKIE continues to set new benchmarks in the consumer electronics industry, ensuring that each product embodies the company’s commitment to excellence

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