National, June 18, 2019:
EPIC Channel - India Ka Apna Infotainment, announced a content partnership with India’s first premium video on demand (VOD) platform, SonyLIV. This collaboration lets SonyLIV users’ access 24X7, the live-stream of EPIC Channel’s feed anytime, anywhere. EPIC is home to a premium library of high-quality, India-centric content in high-definition (HD) format, including new shows like Regiment Diaries, Tyohaar Ki Thaali, Raja Rasoi Aur Andaaz Anokha, Umeed India and the upcoming Lost Recipes Season 2.
This partnership between leading infotainment channel EPIC and on demand video service SonyLIV is a gateway for SonyLIV users to experience a whole new world of infotainment. SonyLIV’s 109 million strong user base has access to an exhaustive content library across mythology, food, travel, sports, and wildlife and other genres.
Comments:
Adita Jain, Head - Content Syndication & Acquisition, at EPIC Channel
“EPIC TV and SonyLIV aim at providing an entertaining and user-friendly experience to consumers. Keeping in mind the convenience and accessibility of our viewers, the collaboration is well-suited for consumers looking for a comprehensive entertainment offering. The association represents a vital step forward for us as we continue to explore opportunities to expand our content offering globally”.
Uday Sodhi, Business Head – Digital, Sony Pictures Networks India
“Our partnership with EPIC Channel is a step ahead in fortifying our content catalogue and offer an all-inclusive viewing experience. EPIC Channel is one of the most innovative content creators in the industry and live streaming their content will naturally on-board a new set of loyalists on our platform and thereby heighten engagement.”
About EPIC Channel:
EPIC Channel is an India-centric content driven destination that has redefined the infotainment genre by being the only native Hindi language medium in its league. EPIC Channel has recently elevated its brand proposition and now showcases a wide array of original content across various genres. It is a television channel which tells of the people, for the people, by the people of India. The channel has been bestowed with several accolades including the prestigious 12 Promax BDA Award across various categories as well as Indian Television Academy Award for the show Stories by Rabindranath Tagore
About IN10 MEDIA
IN10 Media is a network with diverse offerings in the media and entertainment sector. With deeply entrenched roots in the creative community and a long association with premium content, the brands in its folds— including EPIC TV, EPIC On, DocuBay, Juggernaut Productions, and Showbox - cover every aspect of the content life-cycle across platforms. Led by entrepreneur Aditya Pittie, IN10 Media’s efforts are focused on building world-class brands. www.in10media.com
About SonyLIV
SonyLIV is the first premium Video on demand (VOD) service by Sony Pictures Networks’ (SPN) providing multi-screen engagement for users on all devices. Launched in January 2013, it enables users to discover over 23 years of rich content from the network channels of Sony Pictures Networks India. It also provides a rich array of movies, strong line-up of events across all sports, shows, music, food and fitness.
With 109 million app downloads so far, SonyLIV is the first amongst its competition to provide original exclusive premium content. As a true pioneer in its space, SonyLIV launched India’s first-ever original show exclusively for the online platform. Streaming the biggest football tournament, the 2018 FIFA World Cup Russia on SonyLIV made it the most preferred online destination for football fans. SonyLIV also live streamed the India tour of South Africa, India tour of England and the India tour of Australia in 2018. It is the home for the biggest football leagues like UEFA Champions League, UEFA Europa League, La Liga and more.
SonyLIV has TVF content like Tripling Season 1 and 2. It also has American entertainment giant Lionsgate Play’s top-rated shows on the platform. SonyLIV has a host of award-winning English content with award winning shows like The Good Doctor, Mr. Mercedes, Damages, Counterpart and The Handmaid’s Tale.
About Sony Pictures Networks India (SPN)
Sony Pictures Networks India (SPN), is a subsidiary of Sony Corporation which owns and operates the Sony Entertainment network of television channels.
SPN has several channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Drama; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; Sony मराठी, the Marathi general entertainment channel; SonyLIV - the digital entertainment VOD platform; SPN Productions, the networks’ film production arm and StudioNEXT the independent production venture for original content and IPs for TV and digital media. SPN reaches out to over 700 million viewers in India and is available in 167 countries.
The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place To Work® Institute.
Sony Pictures Networks India Private Limited is in its 24th year of operations in India. It has a subsidiary, MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.
For more information, log onto www.sonypicturesnetworks.com
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