American Express Introduces 10XwithAmex At DLF Shopping Malls In NCR

EARN UPTO 10X MEMBERSHIP REWARDS POINTS ON ALL SPENDS AT PARTICIPATING MALLS

·      The promotion is on till July 26, 2019

·      Cardmembers get a chance to win an Audi A3 upon spending Rs 20,000 or more

New Delhi [Delhi/ Haryana], June 5, 2019 -  American Express India has introduced 10XwithAmex promotion for Cardmembers, enabling them to earn upto 10X Membership Reward points* while shopping or dining across participating DLF Shopping malls in Delhi-NCR and Chandigarh. Participating malls include DLF Cyber Hub (Gurgaon), DLF Promenade (Delhi), and DLF Mall of India (Noida). The offer is on till July 26, 2019 and is also applicable on supplementary cards.  The offer is also live at DLF City Centre, Chandigarh.

On cumulative spend of Rs. 20,000 or more during the offer period, American Express Cardmembers stand a chance to win an Audi A3. The winners will be announced in November 2019.

Consumers today are looking to get the most out of every experience, whether shopping, dining or spending time with family and friends. American Express understands this and is committed to fulfilling Cardmember needs across categories that they engage in – such as dining, retail, utilities and online spends. The Company’s merchant coverage has grown 3x in the last 5 years. Over 2,50,000 more retail points started accepting American Express cards in the last two years.

According to recently released findings by American Express, affluent Indians increased spending on premium categories in 2018. High-end fashion witnessed the largest spends, followed by jewellery and electronics. While jewellery spending dominated the share of spending till 2013, other segments have grown in share in the last five years. High-end fashion contributed 42% of total luxury spends in 2018. These findings are based on analysis of merchant spends at premium and luxury brands across the country.

These findings are in line with industry reports. According to BCG data, spending in smaller cities is rising by nearly 14% a year, and by 12% a year in India’s biggest cities, bringing with it a desire for faster gratification - to experience new things, live more premium lifestyles and buy international brands.

ABOUT AMERICAN EXPRESS

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