Kolkata, July 25, 2019: Havmor has announced its association with Gaana and Amazon to bring some exciting offers for its consumers. Through this partnership, Havmor, one of India’s largest and most-loved ice cream brands is offering its customers 3 months assured premium subscription of India’s No.1 music streaming app, Gaana on every Family Pack (700ml). Under this scheme, the lucky winners will also stand a chance to win Gold Coins (1g), Silver Coins (10g), Amazon Gift Vouchers (INR 100) and One Plus 7 phones. These offers are available across India, on the purchase of combo packs of 700ML for the flavors: Taj Mahal I/C, Rajbhog, Black Current, Kesar Pista, American Nuts, Chocolate Chips, Kaju Draksh, Lonavali, Butterscotch, Cookie Cream, Tutti Frutti, Black Forest, Almond Carnival, Fruit Punch.
Commenting on the association, Mr. Anindya Dutta, MD, Havmor ice-cream said, “We believe in celebrating life and ice cream is considered as one of the key mood up lifters. As a brand, Havmor always prioritises the consumers, providing them with multiple high-quality options and flavours to experience. Our range of flavours at Havmor is a perfect blend to satiate the Indian palate. Our collaboration with Gaana and Amazon will benefit our consumers to win Gaana+ subscriptions, Gold Coins, Silver Coins, Amazon Gift cards and One Plus 7 Phone. This season, they are not only buying a Family Pack of the ice-cream but a whole bunch of happiness with it."
Havmor ice-creams have a range of over 160 exotic flavours of ice-cream with the amalgamation of indigenous Indian flavors bringing milk-based ice creams to the Indian household.
Gaana CEO Prashan Agarwal said, “Life is about having a good time, and simple joys like uninterrupted music & dollops of delicious ice-cream are the perfect recipe to de-stress and rejuvenate after a long day. This summer, we are happy to offer Havmor Ice-cream Family Pack buyers complimentary access to Gaana Plus, i.e. whether they’re hosting a fun house-party or enjoying some quality me-time on a lazy summer afternoon, they’ll have unlimited access to their favorite tunes with Gaana.”
This is a limited period offer, which has started from July 1st and will go on till 30th September 2019.
About Gaana
Gaana is India’s No. 1 music streaming app with more than 100 million monthly active users. Featuring more than 45 million songs across Bollywood, International and 30 Indic languages including Hindi, Tamil, Telugu, Marathi, Kannada, Punjabi, Malayalam, English, Bhojpuri, Rajasthani, Bengali, Assamese & Oriya. Launched in April 2010 by Times Internet, it is India’s go-to music app across genres and languages, offering unlimited, free and legal access to music. Gaana is owned by Times Internet and Tencent.
About Havmor Ice Cream
Havmor Ice Cream, a part of Lotte Confectionery Ltd., is one of India’s largest and most-loved ice cream brands. Over a period of 75 years, the brand has grown immensely by reinventing itself time and again. While innovation forms the essence of every creation at Havmor, the brand has been constantly curating a novelty of flavours ranging from the homegrown ‘paan ice cream’ and ‘ladoo ice cream’ to the premium ones like Belgian dark chocolate, mocha and hazelnut chiffon. In the last decade, Havmor has grown ten-fold, establishing a strong brand presence and emerging as one of the fastest growing, most loved ice cream brand of the country. With a wide and varied range of flavours, 15 markets, a network of 40,000 retail outlets and more than 250 flagship stores, Havmor is truly a national brand that caters to a wide spectrum of audience across the country. Havmor is also one of the few brands which operates both in retail and a franchisee parlour model.
Havmor has worked tirelessly to deliver a differentiated product to its consumers – always keeping things real. With its last campaign, the brand repositioned itself with the ‘Made of Milk’
promise. ‘The Cool Gaiz (cows)’ communicated the message in a playful yet effective way across media.
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