Zee Business, India’s leading business news channel, is thrilled to announce its highly anticipated special show - Union Budget 2024 -‘Majboor ya Mazboot,’ set to air on July 23, 2024 7 am onwards. This exclusive broadcast will offer a comprehensive analysis of the Union Budget 2024, presented by Finance Minister Nirmala Sitharaman, and its potential impact on the country’s economic trajectory.
As India strides forward into a new era under Prime Minister Narendra Modi’s third term, the Union Budget 2024 is expected to chart a strategic vision for sustained economic growth. The budget aims to balance development and fiscal prudence. As per the latest BARC data, Zee Business is known for its precise business news reportage with 57.5% viewership as compared to its peers in the Industry. (Source: BARC | HSM | 22+ M ABC | Week 28’24 (Rolling Avg. 4 weeks) | 0600-2400 Hrs | 4 Business News Channels | Market Share %)
The upcoming ‘Majboor ya Mazboot’ show will critically examine whether the Union Budget 2024 establishes a robust foundation (‘Mazboot’) or faces significant constraints (‘Majboor’). Viewers can anticipate in-depth discussions on key budgetary announcements and their expected impacts on various sectors such as development, infrastructure, and innovation. The show will feature insightful conversations with economists, industry leaders, and financial analysts, helping viewers decode the budget's complexities and providing a clear understanding of its implications for different sectors and the overall economy.
Mr. Anil Singhvi, Managing Editor of Zee Business, expressed his enthusiasm about the upcoming show, stating, “The Union Budget 2024 is a pivotal moment for India’s economic future. Our special program, 'Union Budget 2024 - Majboor ya Mazboot,' is designed to offer citizens with a thorough analysis and expert perspectives on the budget’s implications. Zee Business remains committed to delivering insightful content that enables our audience to make informed decisions.”
Mr. Pankaj Rai, Business Head of Zee Business, further emphasized the show’s significance, highlighting, “As we embark on this new phase under Prime Minister Modi’s leadership, the Union Budget 2024 will be crucial in shaping India’s economic policies. We are committed to delivering insightful content that empowers our audience to stay ahead in a rapidly evolving economic landscape. ‘Majboor ya Mazboot’ aims to simplify complex budgetary details into accessible information, ensuring our audience can comprehend and leverage the potential opportunities and challenges presented by this budget.”
Zee Business’ ‘Majboor ya Mazboot’ looks forward to empowering citizens to make informed decisions by understanding how this budget will shape India’s economic future.
Zee Media Corporation Ltd, one of India's leading media companies, has a strong presence in the news and regional genres, with 14 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.
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