Sunday, 28 April 2019

Poila Boithak brought together Kolkatans for a musical soiree celebrating Bengali New Year

(Please find attached the required photos)
Kolkata, 28th April 2019: 93.5 RED FM’s Poila Boithak, a unique initiative to celebrate the beginning of Bengali year, was successfully concluded as Kolkatans assembled on Saturday to enjoy the ‘Spirit of Bangaliana’ with music, comedy and food. An evening dedicated to amalgamation of fusion and popular music with headlining performances from –  Pt. Subhen Chatterjee, Jojo (Mou Mukherjee), Sri Krishna Das Baul, Dipannita, ‘Sourendra – Soumyajit’ and ‘Somlata and The Aces’, came to end with much pomp and galore. This weekend sundowner musical soiree saw Kolkatans grooving to the musical notes while gorging on delectable dishes. Adding an element of laughter with comedy acts to this event, it made sure that everyone had a gala unforgettable evening.
Commenting on the event Nisha Narayanan, COO RED FM said, “At RED FM, we believe in celebrating every festival to the fullest and we know how special Bengali new year i.e. Poila Boishak is to every Bengali. We ensure that we share the same joy and love with our listeners through our IPs. Poila Boithak is one such event where creativity meets connectivity! An evening filled with foot-tapping music, scrumptious food and comic acts, is all one needs to enjoy with friends and family during the weekend! Let the happiness of this brand-new year linger on every day!”
Stating on the association Somlata Acharya said, “It is indeed a wonderful platform to bring the best musicians of Kolkata together and spread this festive joy with everyone. I am glad that I could be part of it with my band ‘Somlata And The Aces’. RED FM truly celebrated the ‘Spirit of Bangaliana’ in every sense.”
Poila Boithak started with some mood-lifting comedy by Suranjit and then one-by -one each musician created the magical ambience with their soulful tunes. While Bandish Fusion took everyone to another realm with their improvised compositions influenced by sufi/folk songs, ‘Sourendro and Soumyojit’ presented their distinctive soundscape which reflected an amalgamation of contemporary and classical music. ‘Somlata and The Aces’ made sure that the crowd get to dance and groove to her popular filmy tunes. She also performed her exclusive thumri/dadra inspired tracks surprising everyone.
Commenting on his performance at Poila Boithak, Pt. Subhen Chatterjee stated, “I am honoured to be a part of such an association where the contemporary iconic city musicians and vocalists connected with an enthusiastic audience. It has been an enthralling experience for my BANDISH FUSION as well
Along with some fabulous music Poila Boithak delivered an action-packed evening with interesting myriad of grub stations and food trucks to tantalize taste-buds that saw 6000-7000 footfalls within 6 hours. A variety of food stalls were present to serve the best cuisines -Felu Modak, Nalin Chandra Das, Chai Break,Wow Momo,Ilish, Solo Ana Bangali, Oudh 1590,Chowman ,Mach magic and Saptapadi. The entire venue was beautifully decorated by RED FM in collaboration with ‘Mangal Sobhajatra Gabesana o Prasar Kendra’ who emulated the ethnic Bangladeshi decoration style as new year celebration props to create an aura of Bangaliana rooted in ancient Bengal. All in all, an enchanting experience like this will be cherished by every Kolkatan who had gathered at the venue for a long time.
About 93.5 RED FM:
We are Irreverent; we are young, cool and trendy. We are the voice of today’s Millennial. We are one of the largest radio networks in the country. We are Red FM. Based on the internationally successful CHR (Contemporary Hit Radio) format we play only Super Hit music. With the brand philosophy and attitude that is ‘Bajaate Raho!’ at Red FM we always speak up for the right, for the people.
Our listeners are at the heart of everything we do and so we are called the ‘station for expression’ by establishing an emotional connect with them. We do things differently, we don’t follow the herd and its testament to the fact that Red FM boasts of over 319 award winning campaigns including BEST BRAND, BEST FM STATION & BEST RJs.

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