Mumbai: The Godrej Group ranked top accolades at the recently-held Campaign
India PR Awards, winning more awards than any other corporate entity.
A firm believer in
reputation-driven communication, the Group has actioned several impactful
initiatives this year. Its success at the Campaign India Awards was a
recognition of this effort, with the Godrej Group sweeping honours in almost
every important category bagging two Golds, one Silver and four Bronze
awards.
Tanya Dubash, Executive
Director & Chief Brand Officer, Godrej Group said,
“It is very exciting to know that our Corporate Brand and Communications team
has been recognised with top honours at the Campaign India PR awards 2020. It
is commendable to note how the team has adapted to the challenges posed by the
new normal and found innovative ways to deliver campaigns that have been
recognised by the PR industry as pathbreaking. This recognition reaffirms the
team’s passion and commitment to excel in our endeavour to build and sustain
the Godrej Corporate Reputation”.
Campaign India’s PR
Awards India 2020 have been running globally from past two decades and it was
the second edition of the awards in India. The awards celebrate the most
outstanding, inspired and successful campaigns, individuals and companies in
the communications industry. The PR Awards are an opportunity for leading
communicators and agencies in India to showcase the best strategies and
achievements that have been transforming businesses and brands.
The details of the
awards are:
1. In Campaign Experiential PR category, Godrej L’Affairewon Gold for
their campaign titled Godrej L’Affaire Season 4
2. In Campaign Public Affairs category, Godrej Protektwon Silver for
their campaign titled Travel Hygiene Program with Indian Railways
3. In Campaign Best Use of Analytics category, Godrej Group won Bronze
for their campaign titled PR Measurement at Godrej Group
4. In Campaign Best use of Broadcast/Video category, Godrej Expert Rich
Creme won Bronze for their campaign titled #ColourAtHome
5. In Campaign Best Use of Content category, Godrej Interiowon Bronze for
their campaign d title Make Space for Life
6. In Campaign Best Use of Social Media category, Godrej Lal HIT won Bronze
for their campaign titled Where Roaches
Don’t Dare
Other than this,
“People & Team PR Corp Comm Head of the Year” title was won by Sujit Patil,
Head, Corporate Brand & Communications, Godrej Group and
the Gold award for “Client of the year” was bagged by the Godrej Group.
About Godrej
Group:
Established in 1897, the Godrej Group has its roots in India’s Independence and Swadeshi movement. Our founder, Ardeshir Godrej, lawyer-turned-serial entrepreneur failed with a few ventures, before he struck gold with a locks business. Today, we enjoy the patronage of 1.1 5 billion consumers globally across consumer goods, real estate, appliances, agriculture and many other businesses. In fact, our geographical footprint extends beyond Earth, with our engines now powering many of India’s space missions. With revenues of over USD 4.5 billion we are growing fast, and have exciting, ambitious aspirations. For us, it is most important that besides our strong financial performance and innovative, much-loved products, we remain a good company. About 23 per cent of the promoters’ holding in the Godrej Group is held in trusts that invest in the environment, health and education. We are also bringing together our passion and purpose to make a difference through our Good & Green strategy of ‘shared value’ to create a more inclusive and greener India. At the heart of all of this, are our people. We take much pride in fostering an inspiring workplace, with an agile and high performance culture. We are deeply committed to recognizing and valuing diversity across our teams.
For more
information on the Company, please log on to www.godrej.com
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