OLX broadens Real Estate Offerings by featuring New Property Launches

OLX broadens Real Estate Offerings by featuring New Property Launches

July 11th, 2024 – OLX, India’s leading online classifieds platform, is broadening its offering in one of its focus categories, Real Estate, by featuring new property launches from prominent real estate developers. With a robust user base of 35 million Monthly Active Users (MAU), this strategic expansion will provide their users access to a wide array of brand-new commercial and residential properties from top real estate developers.  Pune is the third largest residential real estate market among the top seven cities in India, accounting for 19% of the area sold in FY2023 and is expected to maintain its share at a similar level in FY2024. presenting a significant opportunity for consumers looking to buy properties. (Source :  ICRA Report ) 

New Property Listings on OLX

In response to the growing demand for reliable and diverse real estate options, OLX has now integrated new property listings into its platform. This strategic expansion means users can explore, compare, and inquire about new properties, enhancing their search experience.

Partnering with Real Estate Developers

OLX has partnered with some of the industry's esteemed developers. These collaborations will ensure that the latest and most anticipated projects are available to OLX users. With this initiative, OLX ensures that all property listings are authentic and up-to-date and provides potential buyers with crucial information required to make informed decisions. Our partners include Godrej Emerald Waters, Skydale, Purva Aspire, Platinum Marvelle, and others.

Key Features of the New Property Listings

• Comprehensive Listings: Access detailed information on various properties, including floor plans, amenities, pricing, and more.

• Verified Developers: Listings from reputable developers ensure trust and transparency.

• User-Friendly Interface: Simplified search and filter options to find the perfect property quickly.

• Virtual Tours and Photos: High-quality images and virtual tours offer a realistic view of the properties.

• Direct Communication: Easy contact options with developers for inquiries and negotiations.

With close to 10 million monthly visitors and approx 3 Lakhs property listings, OLX is poised to benefit many potential buyers and sellers.

Amit Kumar, MD & CEO of OLX India, expressed his enthusiasm about the company's expansion in real estate: "We are thrilled to enhance our platform with new property listings. Our collaboration with top real estate developers reaffirms our dedication to offering the best options to our users. This expansion aims to make our platform a comprehensive solution for all their real estate needs. With the increasing demand for housing in metro cities, OLX is perfectly positioned to meet these needs by broadening our offerings." 

The Indian real estate market, estimated to be worth USD $1.3 trillion in 2024