adidas and Arsenal launch new partnership with 2019/20 home kit

German sportswear giant - adidas and

English Premier League's popular Football club - Arsenal reunite after 25

years to write a new chapter and announce the partnership by unveiling the

2019/20 Arsenal home kit. The home-kit design pays homage to the past with a

distinctively modern twist, and features a classic all-over red body,

complimented by popping white sleeves and contrasting collar

Please find enclosed the press release on the announcement and images of

India's ultimate celebrity Gooner - Ranveer Singh in the new Arsenal home

jersey. 

adidas and Arsenal launch new partnership with 2019/20 home kit

- adidas and Arsenal introduce a progressive new era for the London club -

- Fresh new home kit design pays homage to the past with a distinctively

modern twist - 

-Accompanying film stars Ian Wright, Idris Alba, Vivianne Miedema, Matteo

Guendouzi amongst others -  

India, July 2019 - adidas Football and Arsenal launches a progressive new

era for the London club. Revealing a fresh new home strip design that nods

to the iconic adidas shirts of the past with a distinctively modern twist,

the debut collection sets the tone for an innovative new partnership. 

The all-new kit design for the 2019/20 season features a classic all-over

red body, complimented by popping white sleeves and contrasting collar. The

white high collar design is emblazoned with a central red stripe and black

trimming. This design is repeated on both sleeves and the distinctive three

stripes run across the shoulder in a bright white. 

The 2019/20 home kit kicks off the brand-new partnership between adidas and

Arsenal, which aims to push the club forward both on and off the pitch. 

adidas Football General Manager Nick Craggs commented; "Arsenal has always

had a unique culture that has seen them at the forefront of innovation,

redefining the game, whilst staying true to their core values. We're excited

to be a part of that and, of course, delivering iconic kits that Arsenal

fans love".

Managing Director of Arsenal, Vinai Venkatesham, said, "adidas' core values

mirror ours, they're progressive and innovative and their bold ambitions for

the club and the partnership are aligned with our own. We're excited to have

adidas by our side as we continue to develop and push boundaries together

both on and off the field, the Arsenal way".

"The release is accompanied by a film 'This is home', which explores a

timely and powerful message of inclusion; showing how first team players

from around the world feel so at home in London and at Arsenal, they've

become part of the fabric of the club and the community, adopting accents of

North London and real Arsenal fans. The spot features players past and

present alongside fans including Idris Elba, Ian Wright, Tony Adams,

Alexandre Lacazette, Pierre-Emerick Aubameyang, Mesut Ozil, Vivianne Miedema

and Mattéo Guendouzi."

The Arsenal home kit is  now available across all adidas retail stores and

on shop.adidas.co.in at INR 4,999 (adults) & INR 3,755 (kids). 

For further information please visit adidas.com/football or follow

@adidasfootball on Instagram or twitter to join the conversation.

About adidas Football

adidas is the global leader in football. It is the official sponsor /

official supplier partner of the most important football tournaments in the

world, such as the FIFA World Cup(tm), the FIFA Confederations Cup and the

UEFA Champions League. adidas also sponsors some of the world's top clubs

including Real Madrid, Manchester United, Arsenal, FC Bayern Munich and

Juventus. Some of the world's best players also on the adidas roster are Leo

Messi, Paul Pogba, Gabriel Jesus, Mohamed Salah, Roberto Firmino, Paulo

Dybala, Thomas Müller, James Rodríguez, Diego Costa and Mesut Özil.