According to TechSci Research report, “Global Feminine
Hygiene Products Market By Product Type, By
Distribution Channel, By Region, By Company, Competition, Forecast &
Opportunities, 2024”, global feminine hygiene products market is
projected to grow at a steady pace during 2019-2024, on the back of increasing
awareness towards female health and hygiene, and emergence of low cost feminine
hygiene products. Moreover, inclination of women towards the utilization of
convenient and handy sanitary products is further creating a huge demand for
feminine hygiene products across the globe. Moreover, manufacturers are
focusing on introducing innovative and organic products which are comfortable,
scented and have higher absorption capability. They are also developing unique
marketing and promotional strategies which is attracting a larger consumer
base, thereby further fueling growth in the market.
"Global Feminine Hygiene Products Market"
In terms of distribution channel, the feminine hygiene products market is
categorized into supermarket/hypermarket, online, pharmacies/drugs stores and
others. Among these distribution channels, the online channel is expected to
witness healthy growth during forecast period. The growth of the market is
majorly attributable to the growing popularity of e-commerce market. Moreover,
e-commerce and technology are transforming this category with new user
experiences, where luxury brands and small start-ups alike are racing to
embrace e-commerce, making this channel even stronger.
In terms of region, the global feminine hygiene products market is
categorized into North America, Asia-Pacific, Europe, Middle East & Asia
and Latin America. North America is one of the major demand generators of
feminine hygiene products on account of higher penetration of sanitary products
in the region. Moreover, personal hygiene awareness campaigns taken up by
government agencies is resulting in increasing demand for sanitary products in
this region, which is further driving the growth of North America feminine
hygiene products market.
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“Global feminine hygiene products market is anticipated to register a steady
growth during forecast period. The growth of the market is led by increasing
disposable income, growing awareness about sanitization, and rising demand for
products such as tampons, and panty liners in developed countries. Moreover,
increasing number of programs to enhance public awareness pertaining to proper
health and hygiene of females is further steering the growth of global feminine
hygiene products market.” said Mr. Karan Chechi, Research Director with TechSci
Research, a research based global management consulting firm.
“Global Feminine Hygiene Products Market By Product Type, By
Distribution Channel, By Region, By Company, Competition, Forecast &
Opportunities, 2024”, has evaluated the future growth potential
of global Feminine Hygiene Products market and provides statistics and
information on market size, structure and future market growth. The report
intends to provide cutting-edge market intelligence and help decision makers
take sound investment decisions. Besides, the report also identifies and
analyzes the emerging trends along with essential drivers, challenges and
opportunities in global feminine hygiene products market.
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