Tuesday, 3 March 2020

Aryavardhan educates viewers on farming & agriculture



The storyline of the popular Kannada series, Jothe Jotheyali aired on Karnataka’s No.1 General Entertainment Channel, Zee Kannada has broadened its scope to address social and environmental issues in its script. This has not only brought the show international appreciation but the creative team and channel have also received congratulatory messages from several government officials.
Today, one of the biggest challenges faced by large metropolitan areas is that of waste management and garbage disposal. This issue was highlighted in the serial adeptly. The experiment has been met with immense praise and has rapidly gained popularity among the viewers. Many municipal officials all over Karnataka have praised this attempt.
The workers in this series have been given a fair share of voice in the script. A statement by Aryavardhan stating that workers deserve to be treated with dignity and respect has also been appreciated among the labour industry viewers. In its latest episode on air, Zee Kannada takes up the issue of farmers in India. They have written scenarios honouring the farming community, depicting them as the true backbone of the country, referring to them as ‘annadaata’. The episode also highlights the need for their efforts to be rightfully remunerated.
                                                      The series is televised every Monday to Friday at 8.30 PM
only on Zee Kannada and Zee Kannada HD

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