· Launches pick and drop facility for vehicles servicing
· Also introduces appointment-based service at CEAT Shoppes
· All safety measures to ensure customer safety and business continuity
· Select CEAT shoppes will provide service in 22 cities across India
New Delhi , 20th July 2020: CEAT tyres has introduced new measures to ensure safety of its customers and business continuity for its dealer partners. The new services offerings include contactless pick & drop service, appointment-based service and in-shop measures undertaken at the Shoppe. Doorstep services are also being offered in prime metropolitan areas to ensure that vehicles are serviced, sanitized and ready for the road. These initiatives not only take care of all tyre-related issues of the customers safely and efficiently, but also ensure regular business for the CEAT shoppe partners. The services are launched in a phased manner across India and will be available in 22 cities in the next 7 days.
As per CEAT’s contactless pick-up and drop facility the vehicle is picked up from the customer’s doorstep, the required service is provided at a CEAT Shoppe, and the vehicle is then dropped back to the customer’s place. This facility ensures that customers receive reliable services without stepping outside their homes. The appointment-based service reduces wait time to a large extent wherein customers give a missed call on 8657589639 to book an appointment at the nearest CEAT Shoppe. They can then visit the CEAT Shoppe at the allotted time and avail the services. This practice will considerably decrease the chances of physical contact with others. The company is also looking to introduce a WhatsApp based service, wherein queries can be answered, and appointments can be booked through a WhatsApp message.
Commenting on this, Amit Tolani, Chief Marketing Officer, CEAT Tyres Ltd said, “CEAT is fully committed towards ‘Making Mobility Safer and Smarter’. At a time when the country is battling the coronavirus threat, safety and convenience of our customers is of utmost importance. The introduction of a contactless service showcases our commitment to maintaining safety norms and hygiene at our CEAT Shoppe. The Shoppe comes with a capability/is designed in a way to address all of customers’ vehicular needs with the highest safety precautions in place. The intent is twofold, to make tyre maintenance safe and easy for customers and to ensure business continuity of our dealer partners.”
Lastly, as part of maintaining hygiene in the ‘new normal’ world, CEAT Shoppes are sanitized daily before opening and all customer interaction areas are cleaned at regular intervals throughout the day. Customers are also scanned at the entrance and provided with liquid hand sanitizers. The company also encourages digital payments for a contactless experience. All the vehicles are sanitized before and after service. The safety initiatives undertaken by CEAT aim to take care of all tyre-related issues safely and efficiently.
CEAT, the flagship company of RPG Enterprises, was established in 1958. Today, CEAT is one of India’s leading tyre manufacturers and has a strong presence in global markets. CEAT produces over 15 million tyres a year and offers the widest range of tyres to all segments and manufactures world-class radials for heavy-duty trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles and scooters as well as auto-rickshaws.
RPG Enterprises, established in 1979, is one of India’s fastest-growing business groups with a turnover of US$ 4 Billion. The group has diverse business interests in the areas of Infrastructure, Tyres, Pharma, IT and Specialty as well as in emerging innovation led technology businesses.
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