HPCL Celebrated Swachhta Pakhwada 2020

एचपीसीएलनेस्वच्छ्तापखवाड़ा2020 मनाया

मुंबई,18 जुलाई, 2020

स्वच्छ्तापखवाड़ाकाशुभारंभस्वच्छतामुद्दोंऔरप्रथाओंपरगहनध्यानकेंद्रितकरनेऔरगुणात्मकस्वच्छ्तासुधारलानेकेउद्देश्यसेआरंभकियागयाथा।

पेट्रोलियमऔरप्राकृतिकगैसमंत्रालय (एमओपीएनजी) केअंतर्गततेलऔरगैससीपीएसई1से15 जुलाई, 2020 तकस्वच्छतापखवाड़ा मनाया ।

वैश्विकमहामारीकोविड-19 केवर्तमानपरिदृश्यमें, स्वच्छतागतिविधियोंकामहत्वऔरउसकेबारेमेंजागरूकताफैलानाअत्यधिकमहत्वपूर्णहोजाताहै।तदनुसार, एचपीसीएलसरकारद्वाराजारीविभिन्ननिर्देशोंऔरदिशानिर्देशोंकोध्यानमेंरखतेहुएसाफ-सफाई, स्वच्छताऔरपर्यावरणसंरक्षणपरव्यापकजागरूकताकोफिरसेजागृतकरनेकेलिएगतिविधियांआयोजितकरी ।

इसअभियानकाएकहिस्साहोनेकेनाते, एचपीसीएलअपनेकर्मचारियों, उनकेपरिवारकेसदस्यों, ठेकाश्रमिकों, डीलरों, वितरकोंऔरअन्यसभीकेबीचवेंडर्सकोशामिलकरबड़ेपैमानेपरजनजागरूकतापैदाकरनेऔरस्वच्छभारतकोजनआंदोलनबनानेकेलिएगतिविधियोंकासंचालनकियागया।

इसअभियानकाशुभारंभमुंबईमेंअध्यक्षएवंप्रबंधनिदेशक, श्रीमुकेशकुमारसुराणातथानिदेशक-मानवसंसाधन, डॉ. पुष्पकुमारजोशीद्वाराकर्मचारियोंकोऑनलाइनस्वच्छताशपथदिलाकरकियागया।

एचपीसीएलमेंस्वच्छ्तापखवाड़ाअभियानकीप्रमुखविशेषताएंइसप्रकारहै:

•      ई-स्वच्छताशपथदिलानेकेलिएक्यूआरकोडअभियानकाशुभारंभ :

        एचपीसीएलनेप्रौद्योगिकीकाउपयोगकरतेहुएस्वच्छभारतअभियानपरव्यापकजागरूकताफैलानेकेलिए        एकअनूठीपहलकीऔरउपयोगकर्ताओंकोई-स्वच्छताशपथलेनेमेंसक्षमबनानेकेलिएक्यूआरकोडअभियान        शुरूकियागया।इसअभियानसेस्वच्छताकेप्रतिसंवेदनशीलताऔरमिशनमेंलोगोंकीभागीदारीबढ़ी ।

•      रिटेलआउटलेटपरऑटोमेशनबिलकेमाध्यमसेजागरूकताफैलाना:

      इसअभियानकेदौरान, एचपीसीएलग्राहकोंकेबीचस्वच्छतासंदेशकेप्रचार-प्रचारकेलिएएकअनूठीपहल        मेंरिटेलआउटलेटोंपरआनेवालेग्राहकोंकीभुगतानरसीदपरस्वच्छ्तापखवाड़ासंदेशमुद्रितकिएगये ।

•      छात्रों, शिक्षकोंऔरसामुदायिकसदस्योंकेबीचऑनलाइनजागरूकताअभियान :

      एचपीसीएलनेऑडियोऔरवीडियोकॉन्फ्रेंसतथाकॉलकेमाध्यमसेसामुदायिकआउटरीचपहलशुरूकी।        इनपहलोंकाउद्देश्यछात्रों, शिक्षकोंऔरसमुदायकेसदस्योंकेबीचसाफ-सफाई, स्वच्छताऔरस्वास्थ्यरक्षा         केसंदेशकाप्रचार-प्रसारकरनाहै।इसअभियानकाउद्देश्यसामुदायिकस्वच्छताऔरव्यक्तिगतस्वच्छताके        प्रतिलोगोंकोसंवेदनशीलकरनेकेलिएवीडियोकॉलऔरव्यक्तिगतसत्रकेमाध्यमसेलगभग50,000 छात्रों      तकपहुंचनाथा ।

•      स्वच्छता, स्वास्थ्यऔरस्वास्थ्यरक्षातथापर्यावरणकेविषयपरवेबिनार:  

        अपनेकर्मचारियों, उनकेपरिवारकेसदस्यों, छात्रोंऔरअन्यहितधारकोंजैसेडीलरों, वितरकोंऔरवेंडर्सके     लिएस्वच्छता, स्वास्थ्यऔरस्वच्छतारक्षातथापर्यावरणकेबहुआयामीपहलुओंपरसत्रवेबिनारद्वारा  आयोजितकिएगये ।

•      कर्मचारियोंकेलिएऑनलाइनप्रश्नोत्तरीप्रतियोगिता:

      स्वच्छता, प्लास्टिकअपशिष्टप्रबंधन, एकलउपयोगप्लास्टिक (एसयूपी) औरकोविड-19कोसमाप्तकरनेपरजागरूकताबढ़ानेकेलिएऑनलाइनप्रतियोगिताकाआयोजनकियागयाजिसमें1500सेभीअधिककर्मचारियोंनेउत्साहपूर्वकभागलिया।

•      सोशलमीडिया (ट्वीटर, फेसबुक, इंस्टाग्राम) केमाध्यमसेजागरूकताअभियान:

सोशलमीडियाजागरूकतानिर्माणमेंएकमहत्वपूर्णभूमिकानिभाताहैऔरप्रभावीतरीकेसेसंचारकेरूपमेंकार्यकरताहै।एचपीसीएलनेअपनेआधिकारिकट्वीटर, फेसबुकऔरइंस्टाग्रामप्रबंधनकेमाध्यमसेस्वच्छतापखवाड़ाकेदौरानस्वच्छतापरजनसंदेशफैलानेकेलिएजागरूकताअभियानचलाया।

·          कोरोनावारियर्सकोस्वच्छताऔरसुरक्षाकिट:

        कोविड-19केखिलाफलड़ाईकासमर्थनकरनेऔरआवश्यकसेवाओंकीसुरक्षाआपूर्तिसुनिश्चितकरनेकेलिए   फॉरेकोर्टसेल्समेन, एलपीजीडिलीवरीमैनऔरटैंकट्रकक्रूकोस्वच्छताऔरसुरक्षाकिटप्रदानकिये ।

•    "प्लास्टिककेसाथकलाकारी": प्लास्टिकअपशिष्टप्रबंधनपरसंदेशफैलानेकेलिएएकअनूठाअभियान: प्लास्टिककचरेकेपुन: उपयोगकीदिशामेंलोगोंकोप्रेरितकरनेकेलिएइसस्वच्छतापखवाड़ाकेदौरानएकअनूठाअभियान“प्लास्टिककेसाथकलाकारी“लॉन्चकियागया।यहअभियानएकअद्वितीयतरीकेसेप्लास्टिककचरेकापुन: उपयोगकरनेवालेव्यक्तियोंकेयोगदानकोपहचानेगाऔरप्लास्टिककचराप्रबंधनकेसंदेशकोदूसरोंकेसाथसाझाकरेगा।

•   "स्वच्छ्ता - घरघरकीकहानी - एकपारिवारिकगाथा": वीडियोमेकिंगप्रतियोगिता:

ऑनलाइनप्रतियोगिताओंकीश्रृंखलामें, एचपीसीएलपरिवारकेसदस्योंकोस्वच्छतापखवाड़ाअभियानमेंशामिलकरनेकेलिएएकवीडियोबनानेकीप्रतियोगिताकीगई।इसपहलकेअंतर्गत, एचपीसीएलकेकर्मचारीऔरपरिवारकेसदस्यस्वच्छताविषयपरलघुवीडियोबनाएंऔरउसेप्रस्तुतकिये ।  

Mumbai,

July 18, 2020

SwachhtaPakhwadawas started with the objective of bringing a fortnight of intense focus on issues and practices of Swachhta and bring about qualitative Swachhta improvements.

In the current scenario of global pandemic of COVID-19, the importance of cleanliness activities and spreading awareness of the same becomes more significant. Accordingly, HPCL undertook activities to rekindle mass awareness on cleanliness, hygiene and preserving environment keeping in view the various instructions and guidelines issued by Government.

As part of this campaign, HPCL carried out activities by involving employees, family members, Contract Workers, Dealers, Distributors and Vendors among others to generate mass awareness to make Swachhta a ‘Jan Andolan’.

The campaign was launched at Mumbai by administering online cleanliness pledge to employees by Chairman and Managing Director, Shri Mukesh Kumar Surana and Director – HR, Sh. Pushp Kumar Joshi.

Major Highlights of HPCL’s participation in SwachhtaPakhwada campaign were :

•           Launch of QR Code Campaign to administer e-SwachhtaShapath

HPCL launched a unique initiative for spreading mass awareness on Swachh Bharat Abhiyan by harnessing technology and launched QR code campaign to enable users to administer e-SwachhtaShapath. This campaign lead to sensitization and enhanced people’s participation in the mission for cleanliness.

•           Spreading awareness through automation bills at Retail Outlets

In a unique initiative to propagate the message of cleanliness during this campaign among HPCL customers, SwachhtaPakhwada messages were printed on the payment receipt of customers visiting retail outlets.

•           Online Awareness Campaign among Students, Teachers and Community Members

HPCL carried out community outreach initiatives through Audio and Video Conferences & calls. These initiatives were aimed at propagating the message of Cleanliness, Sanitation, and Hygiene among students, teachers and community members. The objective of this campaign was to reach-out to around 50,000 students through video calls and one-to-one sessions to sensitize them towards community cleanliness and personal hygiene.

•           Webinars on the theme of Cleanliness, Health & Hygiene and Environment

Webinars delving on multi-faceted aspects of cleanliness, health & hygiene and environment were organized for employees, family members, students and other stakeholders like dealers, distributors and vendors.

•           Online Quiz Competitions for Employees

In order to raise awareness on Cleanliness, Plastic Waste Management, Elimination of ‘Single Use Plastic (SUP) and COVID 19, online quizzes were organized in which more than fifteen hundred employees participated enthusiastically.

•           Awareness Campaign through Social Media (Twitter, Facebook, Instagram)

Social media plays an important role in awareness creation and serves as an effective mode of communication. HPCL launched awareness campaigns through its official Twitter, Facebook and Instagram handles to spread messages on cleanliness during ongoing SwachhtaPakhwada.

•           Hygiene and Safety kits to Corona Warriors

In order to support fight against Covid-19 and ensure safe supply of essential services, hygiene and safety kits were provided to Forecourt Salesmen, LPG Deliverymen and Tank Truck Crew.

•           “Kalakari with Plastic”: A unique campaign to spread message on Plastic Waste Management

To motivate people towards reusing plastic waste, a unique campaign, ‘ Kalakari with Plastic’ was launched during this SwachhtaPakhwada. This campaign recognized the contribution of individuals reusing plastic waste in unique ways and shared the message of plastic waste management with others.

•           “Swachhta – GharGharkiKahani – A family saga” : Video Making Competition

In a series of online competitions, a video making competition to involve HPCL family members in SwachhtaPakhwada campaign was also carried out. Under this initiative, HPCL employees and family members prepared and submitted short videos on the theme of cleanliness.