In April 2020, as the Covid-19 pandemic forced a global lockdown, isolating millions, Teamwork Arts, the producer of the iconic Jaipur Literature Festival, launched “JLF Brave New World”, an online literature series to celebrate books, their power, and positivity. JLF Brave New World sought to address issues critical to our times apart from discussing poetry, fiction, environment, the writing process, geopolitics, war and conflict, art, music, food, fashion and more through conversations with renowned writers and leading experts from around the world. In just a few months JLF Brave New World has captured the attention of a loyal tranche of followers. Teamwork Arts announced that the series has reached 2 million (20,00,000) cumulative views and a reach of over 9 million (90,00,000).
The much-loved series has featured around 90 episodes so far and will be hosting a celebratory 100th episode on 29th July 2020. Sessions at JLF Brave New World has covered subjects as diverse as the political and economic impact of Covid-19, the creative process of writing, literature, climate change, psychological wellbeing and compassion in these challenging times, the art of poetry, technology, and Artificial Intelligence, etc. The series has hosted nearly 200 speakers including Abhijit V. Banerjee, Asma Khan, Benjamin Moser, Chitra Banerjee Divakaruni, Colm Toibin, Devdutt Pattanaik, His Holiness the 14th Dalai Lama, Elizabeth Gilbert, Ira Mukhoty, Jhumpa Lahiri, Manu S. Pillai, Margaret Atwood, Neil Gaiman, Orhan Pamuk, Paul Muldoon, Peter Frankopan, Peter Carey, Peter Morgan, Ruskin Bond, Rupi Kaur, Shubha Mudgal, Shashi Tharoor, Siddhartha Mukherjee, Sonal Mansingh, to name a few.
Sessions at JLF Brave New World include conversations with speakers as well as Q&A picked from social media channels where audiences can submit questions and share comments with their favorite speakers. The full archive of past sessions, as well as a list of upcoming sessions of the series, can be accessed via the #JLFLitfest social media pages on Facebook, Twitter, and YouTube.
About JLF Brave New World:
These are strange and unsettling times. The extraordinary Covid-19 pandemic has disrupted us in every way and made us distance ourselves physically from one another while finding resilience in the invaluable ties which connect us to one another.
Book-lovers are never truly alone. We’re certainly never lonely, not when we have books, and certainly not when we have each other.
We, at the Jaipur Literature Festival, has always believed in the spirit of the community. We believe that these challenging times are also the moments in which we need to interrogate and make sense of our world through books and ideas, debate and dialogue, music and philosophy, science, and the arts. The festival, which has always been a platform that celebrates the spirit of human connection, is now ready to go straight into the hearts and minds and homes.
We are privileged to present ‘JLF presents Brave New World’, an online literature series in which the sprawling grounds of Diggi Palace are replaced by the boundless possibilities of the Internet. In short, our digital platform is your virtual stage.
Reading gives us strength, inspires, and instills new hope. The iconic Jaipur Literature Festival, the "greatest literary show on Earth" embodies the power of the word and the spirit of connection. For over 13 years, the Festival has connected thousands through the universal language of literature.
We need now, more than ever before to keep alive a free-flowing exchange of thoughts and ideas, nurture and keep open partnerships and literary connections. So, let the words flow and the ideas come as you tune in from your homes and join our stellar list of speakers and authors.
About Jaipur Literature Festival:
Described as the ‘greatest literary show on Earth’, the Jaipur Literature Festival is a sumptuous feast of ideas.
The past decade has seen it transform into a global literary phenomenon having hosted nearly 2000 speakers and welcoming over a million book lovers from across India and the globe.
Our core values remain unchanged: to serve as a democratic, non-aligned platform offering free and fair access.
Every year, the Festival brings together a diverse mix of the world’s greatest writers, thinkers, humanitarians, politicians, business leaders, sports people and entertainers on one stage to champion the freedom to express and engage in thoughtful debate and dialogue.
Writers and Festival Directors Namita Gokhale and William Dalrymple, alongside producer Teamwork Arts, invite speakers to take part in the five-day programme set against the backdrop of Rajasthan’s stunning cultural heritage and the Diggi Palace in the state capital Jaipur.
Past speakers have ranged from Nobel Laureates J.M. Coetzee, Orhan Pamuk, and Muhammad Yunus, Man Booker Prize winners Ben Okri, Margaret Atwood and Paul Beatty, Sahitya Akademi winners Gulzar, Javed Akhtar, M.T. Vasudevan Nair as well as the late Girish Karnad, Mahasweta Devi, and U.R. Ananthamurthy along with literary superstars including Amish Tripathi, Chimamanda Ngozi Adichie and Vikram Seth. An annual event that goes beyond literature, the Festival has also hosted Amartya Sen, Amitabh Bachchan, the late A.P.J. Abdul Kalam, His Holiness the 14th Dalai Lama, Oprah Winfrey, Stephen Fry, Thomas Piketty, and former president of Afghanistan, Hamid Karzai.
The Jaipur Literature Festival is a flagship event of Teamwork Arts, which produces it along with over 25 highly acclaimed performing arts, visual arts, and literary festivals across more than 40 cities globally.
Website: www.
About Teamwork Arts:
For over 30 years, Teamwork Arts has taken India to the world and brought the world to India, presenting the finest of Indian performers, writers and visual artists in the cultural and art space in India and abroad.
Every year, we produce over 25 performing, visual arts and literary festivals in several countries including Australia, Egypt, France, Germany, Hong Kong, Italy, Singapore, South Africa, Spain, the UK, and USA as well as many eclectic festivals across India. We produce the world's largest literary gathering: the annual Jaipur Literature Festival; JLF international now travels to the US, UK, Canada, Qatar and Australia and we have recently launched a digital series - JLF Brave New World. Our musical extravaganza, Bollywood Love Story - A Musical, continues to tour the world with sold-out shows everywhere it is held.
Website: www.teamworkarts.com
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