Monday, 3 August 2020

Qwikcilver launches ‘The Gifting Carnival’ for the Festive season

Over 200+brands across the country to offer e-gift cards to consumers at the onset of the Indian festive season

Bengaluru, August 03, 2020: Following participation from over 200 brands in 20 categories, Qwikcilver, a Pine Labs company, and a global leader in end-to-end gifting and stored value solutions today announced the launch of the second edition of ‘The Gifting Carnival’. Kickstarting in two phases, the first phase has already commenced from 1st and will last till 8th of August for Raksha Bandhan and the second phase will see Independence Day/week sales starting from 9th – 30th August.

Speaking on the launch Kumar Sudarsan, President - Gift, Prepaid and Stored Value, Pine Labs said “Covid-19 pandemic this year has channelled a new socio-economic environment which in turn is accelerating the growth of digital gifting The gift card acts as a powerful tool for retailers with strong omni-channel presence to sustain their loyal customer base during these testing times. Besides, shift in consumer behaviour and increase in acceptance of digital gifting will add a new dimension to the festival season in the country this year when many are opting out of traveling yet want to make their loved ones feel special.”

The Gifting Carnival showcases  the best of brands across categories for the consumers to gift to their siblings during Raksha Bandhan;  with a  unique platform to engage with consumers about their e-gift cards, and exclusive offers through their website, e-commerce stores, social media and  on www.woohoo.in/tgc-rakshabandhan.

The Gifting Carnival has multiple phases, covering key festivals & gifting occasions with Raksha Bandhan, Dussehra & Diwali. For more details, please click here – www.qwikcilver.com/the-gifting-carnival

About Qwikcilver

Qwikcilver, a subsidiary of Pine Labs, is headquartered in Bengaluru, India, with offices in Dubai, Singapore, and Sydney. Qwikcilver manages over 1.1 billion transactions annually. It is the definitive one-stop-shop for different variants of prepaid programs, digital and digitized gift card programs, promotion programs, loyalty programs, discount programs and the like. The Qwikcilver platform has been successfully deployed across the world at our retail partner stores and online as well. Qwikcilver offers a completely secure, banking standard, transaction management platform that operates simultaneously across multi geographies, multi time zones and supports multi currencies in real time. Pioneering and creating new markets requires great flexibility and innovation. To know more please visit www.qwikcilver.com

About Pine Labs

Pine Labs is one of Asia’s leading merchant commerce platforms. Its unique cloud-based platform enables it to offer a wide range of payment acceptance and merchant commerce solutions. Its stored value platform includes issuing, processing and distributing digital gift cards for corporate customers. Its customer base includes prominent large, mid-sized and small merchants across India, South East Asia and the Middle East. Pine Labs is incorporated in Singapore. Pine Labs’ key investors include Sequoia India, Mastercard, Actis Capital, Temasek, PayPal and Sofina. To know more please visit www.pinelabs.com

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