Tuesday, 23 July 2019

Hungama Play expands its library with blockbuster TV shows from BBC Studios


Popular and award-winning TV shows from BBC Studios such as Happy Valley, Top of the Lake, Almost Royal, Fleming: The Man Who Would be Bond and Yes, Prime Minister now available on Hungama Play
India, July 2019: Hungama Play, a premium video on demand platform owned by Hungama Digital Media, has premiered a slate of critically acclaimed TV shows from BBC Studios. Available as a result of a long-standing partnership with BBC Studios, these shows include BAFTA winner – Happy Valley, cult comedy – Yes, Prime Minister, Golden Globe winner – Top of the Lake, Emmy nominated – Fleming: The Man Who Would Be Bond and Almost Royal.
Hungama will leverage its distribution strengths to give the shows a wide release. Besides Hungama Play, the shows will be available to stream through Hungama Play on Vodafone Play, Idea Movies & TV, Airtel TV, Amazon Fire TV Stick, Tata Sky Binge, SHAREit and Android TVs. Additionally, Hungama’s strategic association with Xiaomi will also enable users to watch the shows via Hungama Play on Mi TV.
Speaking about the new BBC content, Siddhartha Roy, COO, Hungama Digital Media, said, “Hungama Play offers a diverse, multi-lingual and multi-genre library of content. Our partnership with BBC has helped us strengthen our library further by adding award-winning and critically acclaimed TV shows to our content offerings. We are certain that the new shows will offer our audiences a chance to explore content that is enriching, distinct and unique.”
Stanley Fernandes, Sales Director, South Asia at BBC Studios said, “BBC’s content is well-appreciated by viewers and critics alike, around the world. Our shows are known to be path-breaking and driven by strong stories and characters. We are glad to premiere five of our most-watched shows on Hungama Play. We are certain that Hungama Play’s strong distribution network will make the content available to the viewers readily and easily.”
New shows, now available on Hungama Play include:
  1. Happy Valley
  2. Top of the Lake
  3. Yes, Prime Minister
  4. Almost Royal
  5. Fleming: The Man Who Would Be Bond 
The shows join Hungama Play’s extensive library of over 5000 films in English, Hindi and regional languages, over 1500 short films, 7500+ hours of kids and TV content in various languages and more than 150,000 short-format videos across genres like music, films, humour etc.
About Hungama Play:
Owned by Hungama Digital Media Entertainment Pvt. Ltd., Hungama Play is amongst the premier video on demand apps in the country. Featuring an extensive library of long-form and short-form content, Hungama Play provides an enriching entertainment experience to all users. 
With its foray into original programming, Hungama Play is also playing a key role in redefining digital content in India. Through Hungama Originals, the platform is creating shows that go beyond conventional storytelling and offer quality narratives to digital audiences.
Besides originals, Hungama Play’s content bouquet includes over 5000 films in English, Hindi and regional languages, in addition to a vast catalogue of more than 1500 short films. The library is complemented with 7500+ hours of kids and television content in multiple languages, along with over 150,000 short-format videos across various genres like music, film gossip, humour, spiritual and more.
Hungama Play has created multiple customer touchpoints and is available on various platforms and ecosystems. This includes Hungama Play on Vodafone Play, Idea Movies & TV, Amazon Fire TV Stick, Android TVs, web and apps on Google Playstore and Apple Store. Hungama’s strategic association with Xiaomi also enables the largest smartphone community in India to enjoy Hungama Play on Mi Video and Mi TV.
For more information, please visit www.hungama.org
About BBC Studios: 
BBC Studios, a global content company with British creativity at its heart, is a commercial subsidiary of the BBC Group.  Able to take an idea seamlessly from thought to screen, it spans content financing, development, production, sales, branded services, and ancillaries from both its own productions and programmes and formats made by high-quality UK independents. Award-winning British programmes made by the business are internationally recognised across a broad range of genres and specialisms, including factual, drama, entertainment and comedy. BBC Studios has offices in 22 markets globally, including six production bases in the UK and production bases and partnerships in a further nine countries around the world. The company, which makes around 2,500 hours of content a year, is a champion for British creativity around the world and a committed partner for the UK’s independent sector. Created in April 2018 by the merger of two existing commercial subsidiaries, BBC Worldwide and BBC Studios, the company has revenue of around £1.4bn.  In the year to March 2019, it returned £243m to the BBC Group, complementing the BBC’s licence fee and enhancing programmes for UK audiences.

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