The report titled, “Malaysia
Education Market Outlook to 2023 - By K-12 Education, Higher Education,
Test-Preparation Education and Vocational Education Market” provides an overview on the industry revenue
with prime focus on K-12 Private Education Market, Higher Education Market and
Test Preparatory Market.
The report also covers future outlook and
projections analysis along with SWOT analysis, analyst recommendations and
investors’ perspectives highlighting the success factors for penetrating the
market. The industry report has been analyzed on the basis of the major players,
government regulations, enrollment and popular courses, emerging trends and
future outlook. This report will particularly help the readers to identify the
ongoing trends in the industry and anticipated growth in future depending upon
changing industry dynamics in upcoming years.
Malaysia Education Market Overview and
Size
Malaysia aims to become the hub for higher
education. The country has a target to enroll higher number of international
students in the next 5 years as compared to 2018. Malaysia’s Gross Enrolment
Ratio in 2017 in tertiary level education was of 41%, which is higher than most
of the Asian countries, and higher than the world average. Number of private
schools and universities are higher than number of government and government
aided schools and universities, which indicates the government’s motives to
diversify and widen the education sector by permitting private players to enter
and run the industry. Malaysia is increasingly becoming a globally preferred
destination for higher education owing to its world-class quality of education
and reasonable cost of living.
Market Segmentation
By Sector (Higher Education, K-12
Education, E-Learning and Test Preparation Education)
Higher education industry has dominated the
market in terms of Revenue in the year 2018. Private universities charged the
highest fee amongst all the educational institutes in the overall industry and
their fees have been rising sharply over the years, thereby leading to a surge
in revenues over the years.
Better quality and global perspective to
education in international schools led to higher enrolments in these schools,
consequently leading to K12 industry contributing significantly to the overall
market in the year 2018.
Declining number of test takers and preference
of institutes to move students to Singapore has led to the fall in share of
revenues for the test preparation industry in 2018.
Malaysia Higher Education Industry
With a multi-ethnic population of about 31.62
million, Malaysia has 477 private higher education institutions, of which 53
are private universities and 36 are private university colleges. Malaysia is
also home to 10 foreign university branch campuses, which serves the purpose of
turning Malaysia into a regional higher education hub. These HEIs offer a wide
range of tertiary qualifications at affordable prices.
By type of Universities (Government,
Private and Other Universities):
Out of the total number of people enrolled for higher education in the country
in 2018, majority was enrolled in private universities. The higher percentage
of enrollments in private universities than that of public universities is
because private universities provide opportunity and access for local students
to enroll in the courses of their choice whereas public universities have
limited seats. Public universities have more stringent policies in terms of
admission, which is absent in private universities.
By Gender (Male and female): In general, females have been observed to
have higher enrollments than males, despite male population being higher than
the female population. This is mainly due to the fact that females are observed
to crack entrance exams of universities more than males can; hence they secure
admissions to higher education institutions more than their male counterparts.
Malaysia K-12 Education Industry
The Ministry of Education played a significant
role in augmenting the industry revenues during the review period by enforcing
the Malaysia Education Blueprint in 2013 which defined the course of education
reform over the next decade. It has mandated universal access of education to
children and has an ambitious goal of ensuring full enrollment of all children
from preschool to upper secondary school by 2020.
By Type of Schools (Public and
Private): The overall K-12
education industry in Malaysia has been majorly captured by the public schools
operating in the country. There were 33,089 public schools in the country by
2017. The growing demand for better quality education in the country has made
private players to tap this sector over the years. The total number of private
schools in the country has been evaluated at 10,192 in 2017.
By Level (Primary, Intermediate and
secondary): Primary
education has accounted for the highest share in the total revenue of K12
industry during 2018. Second largest share has been gathered by lower secondary
education. Upper secondary level has contributed the least in the total revenue
during 2017.
By Teacher Enrollments: Maximum teachers were hired in national
primary schools. This is because maximum students in K12 were enrolled in
primary level. Total teachers in government and government-aided schools are
reported to be 421,259 in 2017 out of which the maximum taught in secondary
schools.
Malaysia Vocational and Technical
Training Industry
By Teacher Enrollments: Maximum teachers that were enrolled to
various training institutes in Malaysia were in vocational colleges. Technical
and vocation education held a low share in total school enrolments in 2018.
This is a relatively low number; therefore, there exists a vast market to be tapped into. The government is
promoting vocational and technical skill sets.
By Students Enrollments: In 2017, maximum enrollments were found to be
in civil engineering and enrollments by males constitute a dominant share of
all students in 2018. For 2017, the highest enrollments for technical education
were projected to be in Perak area; therefore this appears to be a profitable
market for expansion of more technical institutes. In 2017, civil engineering
held the maximum share amongst all the fields of technical and vocational
education.
Malaysia Test Preparation Industry
Segmentation
The overall enrolments in the Test preparation
industry in Malaysia has been declining in the past few years. As more and more
universities are setting up their branches in Malaysia and as Malaysia is
slowly moving to become an Educational Hub, students do not have the incentive
to go abroad. In the future it is expected that, the overall share of the test
preparation industry is expected to decline. IELTS is preferred more than TOEFL
and GRE is preferred more than GMAT.
By Type of Tests (SAT, IELTS, GRE,
TOEFL and GMAT): Maximum
students were enrolling to undertake IELTS in 2018. This is the highest in
terms of enrolments, owing to the fact that this exam tests proficiency in
English and Malaysian students sit for this exam to be at par with global
communication skills. Although the highest share of enrollments were from
IELTS, but GRE contributed to the highest share of the pie to revenues in
2018.
Malaysia Education Market Future
Outlook and Projections
The Malaysian education industry is expected
to grow at a CAGR of more than 6% during the period 2018-2023. The allocation
of USD 14.33 billion to education sector of the country in the 2018 annual
budget is anticipated to cause the development of education industry during the
projected period, thereby leading to the growth of all sectors. The rise in
number of private universities and foreign universities of Australia and UK
with branch campuses in Malaysia, as well as higher influx of foreign students
is expected to be one of the major growth drivers of revenue in the outlook
period.
Key Segments Covered
By Malaysia K-12 Education Market:
Level of education (Kindergarten, Primary and
Secondary Schools)
Ownership of schools on the basis of various
levels of education (Public and Private Schools)
Gender in various levels of education (Male
and Female)
By various regions on the basis of number of
enrollments
Number of schools (Public and Private)
By Malaysia Higher Education Market:
Type of Universities (Public and Private
Universities)
Gender (Male and Female)
Academic Degree (Bachelors, Master’s and
Diploma)
By Nationality (Domestic, International
students)
By Vocational and Technical Training
Industry:
Region
Gender (Male and Female)
Courses
By Malaysia Test Preparatory Market:
Types of Tests (SAT, IELTS, GRE, TOEFL and
GMAT)
Time Period Captured in the Report:
Historical Period – 2013-2018
Forecast Period – 2019-2023
Key Target Audience
Private K-12 Schools
Government Organizations
Test Preparation Institutes
Private Vocational Training Institutes
International Schools
International Colleges/Universities
Investors in Education Sector
Companies/Schools/Universities
Covered:
Malaysia K-12 International Schools: Cempaka International Schools, Sunway
International Schools, Tenby International Schools, GEMS International Schools,
Regent International Schools, Mont Kiara, St.
John’s International Schools, The International School of Parkcity, Global
Indian International Schools.
Higher Educational
Universities/Colleges:
Universiti Teknologi Mara, Universiti Teknologi Malaysia, Universiti Islam
Antarabangsa Malaysia, Universiti Utara Malaysia, Universiti Sains Malaysia,
Universiti Putra Malaysia.
Test Preparation: Manhattan Review, Manhattan Elite Prep,
Benefit Prep, ELS Malaysia, Inspire Education
Key Topics Covered in the Report
Malaysia Education Industry Size
Malaysia Education Industry Future Outlook
Malaysia K-12 Education Industry
Malaysia K-12 Education Industry Segmentation
International Schools in Malaysia
Trends and Developments in Malaysia K-12
Education Industry
Competitive Landscape of Malaysia K12
Education Industry
Malaysia K-12 Education Industry Future
Outlook and Projections
Trends and Developments in Malaysia Test
Preparation Industry
Competitive Landscape of Malaysia Test
Preparation Industry
Malaysia Test Preparation Industry Future
Outlook and Projections
SWOT Analysis for Malaysia Education Industry
Government Regulations
Analyst Recommendations
Investment Avenues
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